045: Breaking Through the $5 Million Glass Ceiling with Norris Ayvazian

What got you here won't get you there. If you want to break through the $5 million barrier, you're going to have to be willing to do things differently.

You'll also have to be willing to take the time to build the right systems and processes while having your financial numbers dialed in.

In this podcast, Paul interviews Norris Ayvazian.

After being the director of Training and Growth at Home Service Freedom, Norris founded Service Crucible. Norris has transformed multiple home service operations across North America, notably growing Peaden's Pensacola branch from $4M to $12M in just 12 months while maintaining 25% net profit. 

As a hands-on leader whose managed operations from $2M to $60M+, Norris specializes in helping companies break through revenue barriers through systematic excellence. His methodology focuses on four key areas he calls 'The Four Forges' - fundamentals that transform service companies into market leaders.

In this interview we focus on:

• Why your financials are a direct reflection of your operations.
• Why it is important to split service versus install.
• How to implement call prioritization.
• Start looking at your call center as a profit center.
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