057: How to Drive Real Change & Profitability in Your Home Service Business with Danielle Putnam

Danielle Putnam (originally featured in episode 12) is President of The New Flat Rate, a pioneering software company that created the first menu-pricing system for contractors in the HVAC, plumbing, and electrical industries.

After 14 years with TNFR, she’s focused on scaling its technology and expanding its impact across the home service sector. Danielle was named “Woman of the Year” at Service World Expo, served as President of Women in HVACR, and was featured in ACHR News’ “Top 40 Under 40.”

She’s also a passionate speaker and advocate for women in the trades—and when she’s not working, she’s raising her four children with her husband in Dalton, GA.

In today's interview, Paul and Danielle talk about:

• A quick refresh on menu pricing and why it's so important.
• What are the biggest mistakes contractors make when it comes to pricing.
• What is a champion in the truck? How do they drive change?
• Why you don't have to roll out new initiatives to everyone at once.
• How can we involved our family into our mission, mission and values on a personal level and business level?

Ready to transform from a stressed out, uncertain business owner, to a confident, respected CEO with clarity of your financial health? Visit today to finally solve your pricing problems: https://thebluecollaradvisors.com/price