Amazon is powerful—but it’s not the whole game.
In this episode, Andy breaks down the key differences between building an Amazon-first brand and building a true e-commerce brand. From platform dependency and customer ownership to exit multiples and long-term equity, this episode helps sellers see the bigger picture.
You’ll learn:
- Amazon Brands Vs. E-Commerce Brands. What's the difference?
- The temptation to stay on Amazon
- Why this matters in 2025
- How to evolve if you're Amazon first
- Questions to ask yourself
If you’re serious about scaling your business beyond Amazon, this is a must-listen episode.
All my resources are right here to help! www.andyisom.com
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