Would Amazon FBA still be worth starting in 2025? Or is the opportunity gone? In this episode of Built by Business, Andy Isom breaks down exactly how FBA has changed and whether he’d still launch an Amazon brand from scratch today.
He shares what’s harder (tariffs, fees, ad costs), what’s better (infrastructure, tools, trust), and what actually works for new sellers now. You’ll learn the 3 filters he uses before launching any new product, plus a detailed breakdown of strategies to win in today’s Amazon landscape.
Need clarity on whether FBA is the right move for your brand?
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