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April 15, 2025 40 mins

For almost two decades, Andrea Waltz has been teaching people in virtually every business and industry how to think and feel differently about failure, rejection, and the word “no.” “Go for No!,” the book she co-authored with Richard Fenton, has become the go-to guide for sales professionals and has remained among the top 50 Sales books for the last 13 years. In this episode, Andrea talks with Neora’s Dave Fleming about why this philosophy is so well-suited for the direct selling industry and explains how to create habits for success. 

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