Business Growth Lab

If your business still needs you every day to survive, it’s time to flip the script and scale for freedom.

In this episode, Samantha Riley and Kel Holliday unpack what scaling to freedom really means, and why growth without structure often leads to burnout, tech overwhelm, and businesses that collapse the moment the owner steps back.

You’ll hear what needs to come first before systems or technology ever work, how to think about y...

If your business looks busy but still feels financially shaky, there’s a good chance you don’t have a growth problem, you have a constraint problem.

In this episode of Business Growth Lab, Sam and Leon unpack why so many smart coaches and consultants feel stuck even when they’re doing “all the right things.” The issue isn’t effort, motivation, or another strategy, it’s removing the wrong constraint at the wrong time.

You’ll hear why ...

If you’ve ever said “I want to work less” and then immediately felt that little surge of panic about money dropping… you’re not broken. You’re just trying to force a time goal onto a business model that can’t hold it.

In this episode, Sam and Leon break down why a 20 hour week isn’t something you hustle your way into with better planning. It’s something you build. And it starts by changing the structure underneath your business so i...

There’s a particular kind of stuck that hits coaches and consultants when your next offer is emerging, but it doesn’t fit the usual boxes. You can feel it’s right, but the minute you try to market it, everything goes a bit wobbly.

You’re not “behind.” You’re early. And there’s a big difference.

In this episode, Samantha and Jeffrey Van Dyk breaks down what it really takes to build and sell “emergent work” without forcing it into a re...

Most coaches are trying to “sell Ferraris to broke people” and then wonder why they have sales conversations that go nowhere.

In this episode, Samantha sits down with Alex Nghiem to unpack the “whale buyer” concept and why it can completely change how you sell, price, and grow. Not in a hypey way, but in a practical, sanity-saving way that makes your marketing feel lighter and your revenue feel more predictable.

You’ll learn what a w...

January has this sneaky way of making smart coaches accidentally sabotage their own growth. You set bigger goals, then panic-add tactics, templates, lead magnets, funnels, and more content. Somehow, you end up busier, more overwhelmed, and you’re not making any more money.

In this episode, Samantha Riley and Leon Flitton break down a faster way to scale that most people resist at first: the Subtraction Strategy. You’ll learn how to ...

Your space is influencing your clarity, confidence, energy, and income whether you realise it or not.

In this episode, Intuitive Design Coach Annette Farha, breaks down how your office and recording space quietly shape how you show up, how grounded you feel, and how easily clients connect with you.

This isn’t about making things look pretty or following design trends. It’s about understanding the relationship between your nervous...

If you’re trying to switch off but your mind won’t stop spinning, this episode is for you.

As the year winds down, many business owners slow their workload but never truly switch off. The problem isn’t effort. It’s unfinished mental loops that keep your nervous system on high alert, even when you’re meant to be resting.

In this episode, Leon and I break down why open loops drain your energy, steal your focus, and quietly sabotage you...

A lot has shifted for many of us this year, and there were times when it asked more of us than we expected.  This episode comes from that place.

Leon and I sit down to reflect honestly on the year that was, not the highlight reel, but the real decisions, the tolerated chaos, the systems that lagged behind our growth, and the moments where pushing harder clearly wasn’t the answer.

We talk about why choosing a word for the year on...

“I don’t have time”.

We get it.  Clients, kids, content, team, and that’s only just the beginning. There’s so much to fit into every day.

As a business owner, it can feel like you’re constantly racing the clock and still not seeing the growth you want.

In this episode, Leon and I open up the real conversation we have with clients at every level of business: how to use your time as a strategic asset instead of something you’re alw...

If 2025 has felt like one long season of “burn it all down and start again,” this episode is going to hit very close to home. 

In this bonus conversation, Leon and I pull back the curtain and share our journey of knowing things needed to change, but also unsure what that actually looked like.  

If you’re holding everything together right now and secretly wondering, “Is it just me? What am I doing?” Spoiler: you’re not ...

There comes a moment in business where you look around and think, “This cannot be it. There has to be a smarter way to grow.” You can feel the potential inside you, you can see the future you want, but you don’t know what to do differently. If you are standing in that place right now, this conversation will help you start to understand what your next move needs to be.

In this episode, Samantha and Leon are walking you through the ex...

You’re showing up. You’re doing the work. You’re giving real value.

So why does your income still feel unpredictable?

In Part Two of our series on creating consistent $30K months, Samantha and Leon unpack the next five traps that quietly cap your growth, even when you’re smart, capable, and deeply committed to your clients’ success.

We’re talking about the things most coaches don’t realise are costing them thousands,

the fear of “bein...

Growing past 10–30k months isn’t about “working harder.” It’s about stopping the invisible leaks you don’t even realise are happening.

In this episode, Samantha and Leon unpack the real reasons coaches get stuck under the 30k per month ceiling, and why “working harder” or “just being more visible” won’t fix it.

They break down the income-limiting patterns every coach hits as they grow, and show you how to shift from “doing all the th...

Most business owners dream of freedom but end up building a business that traps them. 

In this episode, Bryan Clayton, founder of GreenPal and former landscaping mogul, shares how he built real leverage, not just once but twice, turning everyday hustle into scalable systems that run without him. Together, we unpack what it really takes to shift from being self-employed to being a true business owner, creating systems, hiring sm...

What if doing less, not more, is what unlocks the growth you’ve been chasing?

In this episode, Samantha Riley is joined by systems strategist Melissa Morris to unpack how simplifying your business, not scaling your workload,  is the real key to stepping into your CEO role.

It’s about doing less, smarter.

Melissa shares why the “just hire a VA” advice can actually backfire if you don’t have the right foundations in place, and how ...

What if the thing holding you back isn’t strategy or burnout at all, but stored trauma in your nervous system?

In this episode, Samantha Riley sits down with Dr. Natalie Green, a Post-Traumatic Growth Coach who helps high-achieving leaders move from silent struggle to embodied confidence.

Together, they unpack the hidden trauma so many coaches and consultants carry, the kind that doesn’t come from a single event, but from years of st...

Retreats can change lives, and your business, when they’re designed as transformational experiences, not mini-conferences. 

In this episode, Samantha sits down with retreat strategist Sheri Rosenthal to unpack the end-to-end of building retreats that your clients rave about and that pay you properly for the many hours you put in.

You’ll learn how to price for profit (without scaring off the right people), choose locations that a...

Remember when Instagram was all about food pics and picture-perfect grids? That’s long gone. Today, it’s one of the simplest ways to turn followers into paying clients.

In this episode, Samantha is joined by Jake Davey, one of the UK’s leading Instagram marketers, who reveals why now is actually the best time to be on Instagram, and how you can turn it into a lead-generating, client-converting powerhouse. 

You’ll learn the simpl...