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November 3, 2025 28 mins

What if doing less, not more, is what unlocks the growth you’ve been chasing?

In this episode, Samantha Riley is joined by systems strategist Melissa Morris to unpack how simplifying your business, not scaling your workload,  is the real key to stepping into your CEO role.

It’s about doing less, smarter.

Melissa shares why the “just hire a VA” advice can actually backfire if you don’t have the right foundations in place, and how to start building systems that actually free up your time instead of creating more questions. You’ll learn where to find the biggest time leaks in your business, what to automate first (without overcomplicating it), and how to onboard clients so clearly that no one ever has to guess what comes next.

Together, Samantha and Melissa unpack how structure creates freedom, the kind that lets you stop operating like an employee in your own business and finally start leading like a CEO.

This isn’t just about saving hours. It’s about reclaiming your role as the visionary leader of your business.

For full show notes and links, please visit: https://samanthariley.global/podcast/661/

Got questions or want more business growth content? Follow us over at @thesamriley and @leonflitton


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