"Consider where your people are actually hanging out. Where do they go when they sit down at the keyboard and they need to get some information on the problem they have? What do they type into Google? Where does it take them?" - Suzanne Proksa
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If the recent Facebook and Instagram hiccup left your business in a tailspin, you've landed in the right place. In this episode, I'm here to sprinkle some sunshine on your cloudy day by sharing how to diversify your business strategy and avoid putting all your eggs in Zuckerberg's basket. Spoiler alert: it's all going to be okay! So, grab your favorite margarita, sit back, and let's navigate this social media shake-up together.
By tuning in, here's what you'll walk away with:
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Why diversifying your online presence is crucial for your business.
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Key alternative platforms to explore beyond Facebook and Instagram.
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Tips on identifying where your ideal audience hangs out online.
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The importance of leveraging LinkedIn, Pinterest, YouTube, and more.
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How to create a business strategy that stands strong even when social media throws a curveball.
Get ready to feel more empowered and less panicked about your online presence. Cheers to keeping our business mojo strong and our margaritas flowing!
SHOW LINKS
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ABOUT SUZANNE PROKSA, SHRM-SCP, SPHR, HHP
Hey there! I'm Suzanne, a SHRM-SCP and SPHR certified Human Resources and Business Strategist, IAWP Certified Wellness Coach, AADP certified Holistic Health Practitioner, and autoimmune educator with a passion for helping women navigate all things life and business.
I've been in HR since 1999 and have run businesses since 2004 (unless you also count my adventures selling "all the things" as a kid) - then we need to go WAY back.
I thrive on supporting, coaching, and creating programs for women and people-foc
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