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March 4, 2025 29 mins

Hiring and keeping top talent in the trades is tougher than ever. But what if the secret to attracting the right people wasn’t just about job postings or paychecks—but about your leadership style?

In this episode, Chad breaks down the Law of Magnetism and why the best leaders attract talent instead of cloning themselves. Many home service business owners believe hiring people just like them is the key to success, but that approach limits growth and potential.

Chad explains:

🔹 Why top-performing HVAC, plumbing, and electrical businesses build diverse, high-performing teams

🔹 How leadership style shapes hiring and retention in the trades

🔹 The real secret to attracting and developing top talent for long-term success

Building a strong, motivated team starts with becoming the leader they need.

🔥 Want to grow a high-performing team? Hit play now!

Additional Resources:

Join The ARENA - a CSTG Community!
Chad on LinkedIn
Chad Peterman | CEO | Author
Peterman Brothers Website
Follow PeopleForward Network on LinkedIn
Learn more about PeopleForward Network

Key Takeaways:

1️⃣ Who You Are is Who You Attract – If you want hardworking, high-performing employees, you must first model those qualities as a leader. Your leadership sets the standard for your team’s success.

2️⃣ Great Teams Aren’t Found—They’re Built – The best HVAC, plumbing, and electrical businesses don’t just hire great people; they develop them. Leadership is about coaching, not just managing.

3️⃣ Retention Starts with Leadership – High turnover in the trades is common, but top companies retain employees by creating a culture that makes people want to stay. Employees don’t leave jobs—they leave bad leadership.

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