#43: 5 Things to Have to Get Better ROI on Your Marketing

5 Things to Have to scale your marketing for Better ROI

1. Know your numbers
   1. Cost per acquisition _ how much does it cost to acquire a new customer
   2. What are the margins for the services rendered
   3. Cost per click

2. Variations for creative
   1. There should be different variations getting distributed
   2. It should be catering to the ideal customer
   3. Use what works

3. Words are KEY
   1. The right ad copy will make a huge difference
   2. Credible + Clear and the most important Interesting
   3. Gets you better cost, and better traffic

 

4. Good team
   1. Someone organized
   2. Someone creative
   3. Someone good with words

5. Test, Test, Test

1. Get clients or data from smaller campaigns before you start advertising with big money
2. Test the ad copy
3. Test the Visuals
4. Test the voice and/or music