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September 25, 2025 1 min

Light Yourself on Fire Through Performance

Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results. Luther started the Lutheran Church.

It grew incredibly fast. And they said to him, how were you able to grow the Lutheran Church so quickly? And he said, well, I lit myself on fire and people came to watch me burn. So take your list of admiration.

Who is your ideal client? Who are you to them? Who's the admirable version of you? And then light yourself on fire and invite them to come watch you burn. All right, let me translate that. In your social media, do the things that you're passionate about, that you're good at, and that your audience also shares with you, all right? Be vulnerable with them.

It's okay to make a mistake. You're trying. You are trying in front of them.

If you try and fail, you've given them permission to do at least what? At least try. Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.

 

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