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August 22, 2025 36 mins
How did my company, Clients on Demand, generate over $100 million in high-ticket coaching sales?

It all comes down to one powerful, 30-minute presentation.

In this episode, I'm breaking down the exact structure of the masterclass that does all the heavy lifting for our client attraction.

This isn't about posting 400 pieces of content a week. It's about having one core asset that takes someone from a cold ad-click to an enrolled high-ticket client in 24-48 hours. I'll walk you through the entire framework, from the initial hook to the final invitation, so you can apply these principles to your own business.
 
In This Episode, We Discuss:
01:45 The simple, two-page funnel that powers our entire business.
04:30 Why most people fail when they try to copy this model (Hint: they mess up the video).
07:15 The "Outcome + Curiosity Hook" formula for an irresistible title.
12:00 How to describe your audience's problems so vividly they automatically assume you have the solution.
17:30 The "Big Reframe": Turning their problems into symptoms of a bigger issue only you can solve.
22:10 The Five Core Belief Shifts your presentation MUST create (and why you should never "teach").
26:45 The "Old Way vs. New Way" technique to eliminate all your competition.

Important Disclaimers:


*   Results mentioned are not typical and individual results will vary.

*   This content is for educational purposes only and not financial advice.


Want to see the visual breakdown? Watch the full video version on my YouTube channel here: https://www.youtube.com/@RussRuffino


#highticketcoaching #businesscoaching #clientattraction #coachingbusiness 

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