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July 26, 2023 37 mins

In today’s episode, I have the honor of chatting with powerhouse guest, Jessie Jarvis. Jessie is a fellow rancher, a new fellow podcaster, and today we’re covering topics such as family heritage, business advice, and the necessity of courage and confidence.

Jessie Jarvis was born and raised on her family’s cattle ranch in Southern Idaho, which at an early age, instilled in her the importance of a strong work ethic, and a deep appreciation for American agriculture and the western way of life.


In 2020, Jessie founded Of The West, a job platform that focuses solely on jobs in the agriculture and western industries. As someone who has been on all sides of the spectrum—as a job seeker, a business owner, someone looking for various service providers, and as a freelancer—Jessie deeply understands the obstacles one must navigate when job hunting or looking to hire for employment or project purposes in the agriculture and western industries.


She, her husband Justin, and their two children are proud to be the third and fourth generations carrying on their family ranching operation.


In this episode, we chat about:


  • Family heritage and being involved in a multigenerational ranching operation 
  • Jessie’s origin story and how she started an ag start-up tech company 
  • Building businesses with the future in mind
  • Stepping into courage and confidence to see a new idea to fruition
  • The balance of having the knowledge so you can make educated decisions but also outsourcing to others who are the experts and will save you time
  • The power of soft skills 


Resources & Links:




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