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February 5, 2025 14 mins

If you tune into social media, there are a lot of influencers and gurus peddling one-size-fits-all financial advice and unfortunately plenty of investors base their strategies on what these people recommend.

Find out why basing your investment decisions on what’s trending on TikTok is short sighted and discover the seven indispensable steps of building wealth that are the most common among our most successful clients.

  • Conventional wisdom such as paying off mortgages, quickly maxing out 401(k)'s or buying only Term Life insurance can be short sighted.
  • Wealth isn't created by following rules of thumb, random one-size-fits-all fixes, or chasing trendy financial tips. Wealth is created by developing a custom-tailored strategy that facilitates wealth creation and prepares you for the future.
  • The wealthiest people aren't doing the same things as the other 99%.
  • Avoid rushing and applying random tidbits of information without first creating a comprehensive wealth strategy. We all have to take a long-term strategic view of wealth creation.
  • There are seven key steps in building wealth that are common amongst all of our most successful clients.
  • The first step is understanding cash flow.
    • Cash Flow isn't about monthly budgeting. It's a 12-month roadmap that outlines where your money will go including savings, investments, and day-to-day expenses.
    • Effective cash flow management is about abundance and a focus on wealth creation.
    • Budgeting operates from scarcity and measures success by such things as paying off debt or simply making ends meet. Wealth doesn't just magically form out of scarcity.
  • Step two is really understanding your investment risk tolerance.
    • Many investors carry far too much risk for their stated tolerance levels but have really no way of gauging what risks they're carrying.
    • It's crucial to know where you fall on the risk spectrum and to work with a professional to help you tailor your investment strategy.
    • Complete the questionnaire on our website to discover your risk tolerance and know where to start that conversation.
  • Step three is to learn your tax allocation.
    • Knowing how to help mitigate tax liabilities is an essential aspect of building and keeping wealth.
    • Tax deferral methods like 401 K's can be useful in some situations, they are not what we would consider comprehensive tax strategies. A deferral is not a savings.
    • Knowing how to allocate assets to mitigate tax liabilities requires an understanding of your entire financial picture.
    • A professional trio of maybe a certified public accountant, CPA, certified private wealth advisor, CPW, or a tax attorney, is essential for making the most of the opportunities available to you.
  • Step four is to understand investment verticals.
    • The more public market investments that are acquired such as stocks, bonds and mutual funds, the deeper the portfolio vertically grows, but adding more of the same to your portfolio doesn't necessarily mitigate the exposure to the risk you're trying to diversify away from.
    • Horizontal opportunities are outside of the same vertical such as real estate businesses, private equity, and life insurance annuities, and they don't share in the same risk pools that each vertical may be exposed to.
    • Effectively diversifying reduces the risk in a portfolio overall and forms a stable foundation to build on.
    • Don't put all your eggs into one vertical basket.
  • Step five is establishing multiple streams of income.
    • Relying on a single source of income, like your job or a single investment is a risky proposition.
    • Businesses, royalties, passive income investments, or other consulting or freelance opport
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