Community Signal

Community Signal

Community Signal is a podcast for online community professionals, released every two weeks and hosted by industry veteran Patrick O’Keefe. There are plenty of social media and marketing podcasts out there. That’s not what this is. Social media is set of tools. Community is a strategy you apply to those tools. Marketing brings new customers. Community helps you keep them.... Show More

Episodes

September 14, 2020 37 min

When you contribute to open source projects, Dawn Foster makes it abundantly clear that even if “you’re there on behalf of [a] company, you need to do the right things for the community.” In this episode of Community Signal, Dawn outlines the principles that she follows and shepherds as the director of open source community strategy at VMware’s Open Source Program Office.

These principles foster projects and communities that are co...

Read more
Share
Mark as Played

On Community Signal, we’ve spoken to several professionals that have left the industry for other pastures. While their reasons are never exactly the same, there’s certainly a trend amongst professionals in the industry, particularly women, who bore the brunt of online abuse.

As Patrick says in this episode, “if you haven’t received abuse then you’re probably not doing everything you can for your community, that’s just a sad reality...

Read more
Share
Mark as Played

Amy Jo Kim‘s work building social systems and online experiences for The SimsRock BandUltima Online, and the New York Times, to name a few, makes her an industry go-to when businesses and clients have questions about creating engaging experiences for gamers, shoppers, and more.

Amy Jo is the author of Community Building on the Web (2000) and Game Thinking (2018). While some think of her as a community professional because of he...

Read more
Share
Mark as Played

If you’re reading this, we’re guessing that you are in the community management profession. Hi, how are you holding up? Between the COVID-19 pandemic, the murder of George Floyd and too many other Black people, ongoing protests for an end to systemic racism and inequality, and a looming presidential election that has a lot riding on it, life has been more challenging than usual, to say the least. And as community managers, we’re at...

Read more
Share
Mark as Played

How many virtual conferences and events have you attended recently? Now compare that to the amount of time you’ve spent playing video games during the past few months. Not giving too much away, Patrick and I would probably agree that we’ve spent more time on the latter. With screen time dominating our lives and in-person gatherings largely on hold, how can we rise to the challenge of bringing communities together in accessible, ref...

Read more
Share
Mark as Played

Section 230 of the Communications Decency Act has been a frequent topic of conversation on Community Signal. Its existence as we know it seems untenable given Trump’s recent executive order and Joe Biden’s criticisms of it. On this episode, community and social media professional David Flores shares some of the history of how Section 230 came to be.

David worked at Prodigy just as they were coming under fire for a post that someone...

Read more
Share
Mark as Played

For years, Facebook executives have persistently shut down efforts to make the site less divisive, according to reporting from Deepa Seetharaman and Jeff Horwitz of The Wall Street Journal.

As community professionals, we’re tasked with helping people start and participate in conversations that matter to them. We’re often held accountable by “engagement” metrics –– such as the number of people participating in conversations and the ...

Read more
Share
Mark as Played

Black Lives Matter.

As community professionals and hosts, we have the power to cultivate thoughtful spaces online. We serve communities and, if you’re a regular listener of this show, I doubt you’re serving racists.

Systemic problems can feel overwhelming, but small things make a difference. Your community and how you manage it, regardless of the size of it, can be a part of the solution. I encourage you to think about that as you ...

Read more
Share
Mark as Played

People have gotten crafty when it comes to staying connected during this time of social distancing. Zoom calls with family and friends, Animal Crossing weddings, and drive-through birthday parties are just a few of the ways we’re showing up for the people we care about. HER, a dating and social app for LGBTQ+ womxn and queer people, is also doing its part to foster safe socializing for its community. That said, you might say th...

Read more
Share
Mark as Played

Nicholas Tolstoshev is talking programs. Brand representative programs, where brands pay you for access to your community. Ambassador programs, where you reward your best contributors. And empathy programs, where you help your coworkers see things from the eyes of your members and customers. 

This discussion also ends on a note that we probably all need to hear right now, and that’s the importance of leaning on and being honest wit...

Read more
Share
Mark as Played

Every community has its own shared language and for the Spiceworks community, that shared language revolves around IT. Made up of IT professionals and service providers that support them, the Spiceworks community convenes to share their collective expertise and find solutions.

In this episode of Community Signal, Sean Dahlberg, director of community at Spiceworks, shares how his team approaches community management and how they ens...

Read more
Share
Mark as Played

We started recording this episode about a week before its release, and since then, coronavirus COVID-19 has continued to spread across the globe. News and governmental guidance is being updated frequently and people in many regions are being mandated to stay home as much as possible in an effort to help flatten the curve.

The pandemic has obviously impacted online communities, too. In this episode of Community Signal, I (Carol), al...

Read more
Share
Mark as Played

As community professionals, the array of platforms, reading material, conferences, and thought leaders available to us only continues to grow. And if you’ve read or written a job description for a community opportunity recently, you know that there’s often an expectation around technical literacy for everyone in the field.

In a time when a lot of our day-to-day takes place in front of a screen, I felt a little punch in the gut whil...

Read more
Share
Mark as Played

Every company has the challenge of managing how to respond to customer feedback. But what if you’re managing a crowdsourcing community and actively asking people for their ideas and feedback? How do you make sure that every contributor feels seen and respected for their efforts, whether their idea becomes reality or not? These are the questions that Tim Courtney and the team behind LEGO Ideas have tackled.

On a previous episode of ...

Read more
Share
Mark as Played

Community pro Andrew Thomas was recruited by Northwestern Mutual while working at Shapeways. On this episode, he talks about what it’s like to go from a 200-person startup to an organization with over 7,500 employees that has been around for over 160 years.

With more teammates and internal knowledge comes the added responsibility of continuously learning, introducing yourself to new people, and advocating for your work across the o...

Read more
Share
Mark as Played

Shannon Emery manages both the external customer-facing and internal employee communities at Higher Logic. With so many tasks to manage and two distinct communities to nurture, how is a community professional to focus?

Patrick and Shannon’s conversation is about just that –– the strategies and resources that she relies on to stay focused and successfully manage both communities. These strategies include:

  • Leaning on dotted-line team...
  • Read more
    Share
    Mark as Played

    As we’ve shared on many episodes of Community Signal, community professionals come from numerous career paths, educational backgrounds, and areas of interest. In this conversation, Patrick talks with Matt Nevill, customer community manager at Agilent Technologies, about his transition from engineer to community manager. As a one-person community team, Matt discusses how he partners with other teams within his organization to ensure...

    Read more
    Share
    Mark as Played

    Section 230 of the Communications Decency Act is a frequent topic of conversation on Community Signal. As Patrick puts it, if you’re a community professional in the United States, “this is the law that places the liability for speech on the author of that speech, not on you as the [community’s] host. It allows you to moderate and remove certain content while not assuming liability for what remains. I like to think of it as the leg...

    Read more
    Share
    Mark as Played

    Data breaches, distasteful ads or marketing campaigns, offensive content left unmoderated for far too long… as community professionals, we’ve studied these situations when they arise and many of us have had to manage such issues in our own communities.

    In this episode, Patrick and crisis communications expert Kate Hartley discuss examples of micro and macro communications crises and how to best manage them. Kate breaks down the dif...

    Read more
    Share
    Mark as Played

    If you’ve ever Googled a medical condition or a new symptom that you’ve experienced you know that the search results leave much to be desired. When Nina Lorez Collins posted about symptoms of perimenopause on Facebook, she saw that many women in her network were looking for a space to talk about the same symptoms that she was experiencing. The conversation flourished into a Facebook group of over 30,000 women looking for answers an...

    Read more
    Share
    Mark as Played

    Chat About Community Signal

    Popular Podcasts

    The Breakfast Club
    Crime Junkie
    Crime Junkie
    If you can never get enough true crime...
    The Piketon Massacre
    The Piketon Massacre
    On the night of April 21, 2016 in rural Piketon, Ohio - eight members of the Rhoden family were viciously murdered execution style in their homes. Two years later in 2018, their neighbors, the Wagners, were arrested and charged with committing the largest massacre in Ohio’s history. Shocked by the arrests, this once close-knit and religious community remains divided and unable to cope. Was a respected and reputable Piketon family responsible for this unimaginable murder spree? Our team will examine the deep ties that connected both families. We’ll examine the evidence and possible motives for the crimes. For the first time we’ll speak with townspeople, psychological experts, respected investigators, friends and members of both families. Are the Wagners responsible for the murders, and if convicted, will they be executed? Or is it possible that there is still a murderer at large waiting to kill again?
      Music, radio and podcasts, all free. Listen online or download the iHeartRadio App.

      Connect

      © 2020 iHeartMedia, Inc.