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December 12, 2024 24 mins

In the season finale of Driven Ops Power Talk, we break down a key element of marketing and sales success: the lead lifecycle architecture. Join us as we talk about how to streamline your lead management processes, align teams across the customer journey, and leverage data to identify bottlenecks. From defining lifecycle stages to avoiding common pitfalls, this episode delivers a framework to build every stage of the life.

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