Ola King is back for his second segment this week to unpack the role of a Search Experience Designer, and how user experience design optimization plays as a lead factor in SEO. Learn tactics for incorporating UX designs into your strategy to bolster overall SEO and digital marketing strength. Finally, understand why empathizing with the user needs to be a prioritized step in your strategy. It’s time to step up your SEO and digital marketing with a holistic approach to optimized user experience this week on the EDGE of the Web!
[00:03:29] Introducing Ola King
[00:05:23] What Does it Mean to be a Search Experience Designer
[00:10:06] Taking a Holistic Approach to Your Strategy
[00:14:17] Design and Storytelling Techniques
[00:15:41] Five Elements of User Experience Design
[00:21:22] Embracing New Disciplines to Stay Competitive
[00:23:27] EDGE of the Web Title Sponsor: Site Strategics
[00:24:13] Collecting Data to Drive User Journey
[00:27:17] Learning to Empathize with the User
[00:32:11] Building a UX Strategy From the Ground Up
[00:34:10] EDGE of The Web Sponsor: Wix
[00:35:40] Resources for Learning UX Design Optimization
[00:37:49] Closing Thoughts From Ola
Thanks to Our Sponsors!
Site Strategics: http://edgeofthewebradio.com/site
Wix: http://edgeofthewebradio.com/wix
Follow Our Guest
Twitter: https://twitter.com/justolaking
LinkedIn: https://www.linkedin.com/in/olaking
Popular Podcasts
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.