This week's featured guest is the owner of BEAST Analytics, Brie Anderson. Brie began her career at the age of 16, evolving into the analytic solutions expert, educator, and entrepreneur she is today.
Join us on this full-blown rock concert of an episode as Erin and Brie are roadies rockin’ and rollin’ GA4 into the metaphor of a live concert! Discover how to execute the capabilities of GA4 that are worthy of a standing ovation from your clients. We walk you through the steps of the migration process while highlighting key features to help you find your melody. We’ve been rehearsing for years, folks, and it’s finally time to get GA4 up and running. Down goes UA! As we help you find your Google Analytics 4 rhythm this week on the EDGE!
Key Segments:
[00:03:28] Introducing Brie Anderson
[00:05:19] How Brie Navigated Her Career
[00:12:22] Transitioning Into GA4
[00:17:01] Setting Up GA4
[00:20:42] EDGE of the Web Title Sponsor: Site Strategics
[00:32:10] EDGE of The Web Sponsor: Wix
[00:33:34] How to Collect Search Traffic Analytics?
[00:35:26] Final Tips For Setting Up GA4
Thanks to Our Sponsors!
Site Strategics: http://edgeofthewebradio.com/site
Wix: http://edgeofthewebradio.com/wix
Follow Our Guest
Twitter: https://twitter.com/brie_e_anderson?lang=en
LinkedIn: https://www.linkedin.com/in/brieeanderson/
Resources:
1. The Podium
The Podium: An NBC Olympic and Paralympic podcast. Join us for insider coverage during the intense competition at the 2024 Paris Olympic and Paralympic Games. In the run-up to the Opening Ceremony, we’ll bring you deep into the stories and events that have you know and those you'll be hard-pressed to forget.
2. In The Village
In The Village will take you into the most exclusive areas of the 2024 Paris Olympic Games to explore the daily life of athletes, complete with all the funny, mundane and unexpected things you learn off the field of play. Join Elizabeth Beisel as she sits down with Olympians each day in Paris.
3. iHeartOlympics: The Latest
Listen to the latest news from the 2024 Olympics.