Meta’s got its eyes (and algorithms) locked on unoriginal content, and that’s just the tip of the AI-powered iceberg. This week, EDGE of the Web is knee-deep in septic tank puns and even deeper into breaking news shaking up AI, SEO, and the future of web browsing.
Hosts Erin Sparks and guest Crystal Carter wade through Meta’s latest moves to curb content farms and content theft, Google’s new AI-generated shopping and search experiments, and the shocking rise of AI-powered browser contenders. Plus, the crew gets real about how AI Overviews are cannibalizing clicks, what “agentic AI” means for your future shopping sprees (and your calendar), and why being authentic is still your best bet in the SEO cesspool.
In a particularly cheeky side note, Erin and Crystal dissect the subtle strategies hidden in Google’s virtual try-on images—are those AI-generated smiles a sly tactic for boosting conversions? Spoiler: Someone’s always a little happier in new clothes.
Don’t panic (and always carry a towel): EDGE of the Web keeps you prepared and laughing through the chaos of AI, changing SERP landscapes, and the not-so-glamorous world of digital marketing. Smash that play button for smart analysis, sharp takes, and the kind of SEO news you actually want to share—even if you promise to quit the septic tank jokes… eventually.
News from the EDGE:
[00:00:21] Try PreWriter.AI
[00:00:44] BrightonSEO 15% Off Tickets
[00:05:16] Meta Follows YouTube In Crackdown On Unoriginal Content
AI / SEO News Segment:
[00:10:47] EDGE of the Web Sponsor: PreWriter.AI
[00:11:57] OpenAI And Perplexity Set To Battle Google For Browser Dominance
[00:22:06] Google launches AI shopping tools with virtual try-ons and smarter price alerts
[00:29:00] Google Web Guide for AI-organized search results
[00:34:34] EDGE of the Web Sponsor: WAIKAI
[00:36:01] Google’s AI Overviews are hurting clicks: Pew study
[00:44:17] Google Says AI Won’t Replace The Need For SEO
Thanks to our sponsors!
PreWriter.AI: https://edgeofthewebradio.com/prewriter
Inlinks WAIKAY https://edgeofthewebradio.com/waikay
Follow Us:
X: @ErinSparks
X: @TheMann00
Popular Podcasts
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
The Joe Rogan Experience
The official podcast of comedian Joe Rogan.