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September 4, 2018 25 mins

I don't think of myself as a creative as I can't write or sing or dance or draw but I do love telling stories and creating content to grow my business and tell my story and often people are confused on why I do this and what value it has for my business.

On this episode I'm going to tackle the following questions around my strategies, struggles, and insights into creating content as a Business Minded Content Creator:

- Why I use my content and community as my outbound marketing strategy?

- Mindset shift required to create content to a community that you aren't directly monetizing

- What value does free content have for brands that want to sponsor your content or hire you as an influencer?

- Why does the strategy have to be different for a creative vs a business-minded content creator?

- Why it's sometimes more valuable to connect and create content for those who influence your end buyer than your end-buyer directly?

- Value of relatability and community as an entrepreneur and content creator

Thank you for inspiring me and keeping me motivated FomoFanz Community! - Brian Fanzo 

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