#50 On Good Authority with Platform Building Expert Anna David

In this episode:

• How Anna came up with the topic of her book [4:09]

• Using your book cover to promote your book and your business [11:39]

• A site that you can use to grow your authority [10:34]

• Using your team to get the word out [7:39]

• How speaking about your book can become lucrative, and where to start [23:35]

• Anna’s best tips for marketing yourself as an expert [23:37]

 

Anna David is the New York Times bestselling author of eight books and founder of Legacy Launch Pad Publishing. She’s been published in the New York Times, Time, LA Times, Vanity Fair, Playboy, Vice, Cosmo, The Huffington Post, Buzzfeed and Salon, among many others, written about in Forbes, Martha Stewart Living, Entrepreneur, Allure and Women’s Health and has appeared repeatedly on Today, The Talk, Good Morning America and numerous other programs.

A featured speaker at three different TedX events, Anna hosts a hit publishing podcast that has featured interviews with authors such as Robert Greene and Chris Voss. Her first book, Party Girl, is in development as a film tentatively scheduled to be shot in 2023.

Connect with Anna:

Legacy LaunchPad Pub: https://www.legacylaunchpadpub.com

Book To Business Class: https://www.legacylaunchpadpub.com/book-to-business

Instagram: https://www.instagram.com/legacylaunchpad

On Good Author-ity Podcast: https://www.legacylaunchpadpub.com/podcast

Connect with Estelle:

Estelle’s  2 month Zoom class for NYU:  Writing About Midlife and Beyond Through Memoir, Essays and Articles (limited spots available)

https://www.sps.nyu.edu/professional-pathways/courses/WRIT1-CE9800-writing-about-midlife-and-beyond-through-memoir-essays-and-ar.html 

 

Her website: https://estelleserasmus.com (sign up for her newsletter and receive her pitching guide).

Writing That Gets Noticed: Find Your Voice, Become a Better Storyteller, Get Published: Available wherever books are sold at https://estelleserasmus.com/books/writing-that-gets-noticed/

Adjunct Instructor, NYU (Sign up for her latest classes) https://www.sps.nyu.edu/professional-pathways/faculty/1068-estelle-erasmus.html

 

Her substack https://estelleserasmus.substack.com

Instagram: https://www.instagram.com/EstelleSErasmus/

X (formerly Twitter): https://twitter.com/EstelleSErasmus

Threads: https://www.threads.net/@estelleserasmus

Blue Sky: @estelleserasmus.bsky.social