April 15, 2025 • 42 mins
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In this engaging episode of Hustle and Flowchart, host Joe Fier welcomes AI enthusiast Joe Stolte to discuss the transformative impact of AI in business, particularly in lead generation and conversions. Joe Stolte shares insights from his experience as a five-time founder and co-founder of Daily AI. Together, they explore the practical applications of AI, emphasizing the power of automation in nurturing leads and maximizing time efficiency. This episode is packed with actionable strategies for leveraging AI to drive business success.
Topics Discussed:
- AI's Current State and Business Impact: Discussion on how AI's capabilities are rapidly advancing and its role in generating, nurturing, and converting leads.
- Understanding the Lead Lifecycle: Insights on why many businesses struggle with lead generation and how AI can solve these challenges.
- Using AI for 'Speed to Lead': Importance of responding to leads quickly and how AI can automate this process for higher conversion rates.
- Reactivating Dead Leads: Techniques to use AI for contacting past leads and turning them into potential customers.
- Data Enrichment and Ranking: How to utilize AI to enhance and analyze data for better-targeted marketing efforts.
- Daily AI's Automated Email Newsletters: How Daily AI uses machine learning to improve open rates and personalize content.
- Future of Marketing with AI: Predictions about AI-driven personalized marketing and the potential shift away from traditional software interfaces.
Resources Mentioned:
- Try out Daily.ai for yourself and if you're not happy with it, tell them to kick rocks
- VAPI.AI
- DM Joe Stolte and add the word "Time" to your DM for Joe's prompt on optimizing your time
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
(00:00):
How do you keep capture and convertthe attention of your ideal buyers?
(00:05):
That's the big thing.
And so I think AI is finally startingto really deliver across each of those
paradigms, getting the attention,
keeping it, and then converting it.
right now I feel like the gap betweenwhere the marketers were telling people
AI is and what it can do and what it canactually do is closing precipitously.
(00:25):
Anybody can type in a ChatGPT and get anoutput, and that's actually very cool,
but how do you apply that in thebusiness so it actually moves the
needle and gets you an outcome?
78% of buyers don't buy from the bestand they don't buy from the cheapest.
They buy it from the firstperson that responds.
you can have ai, the minute someone clicksan ad or, or generates any interest on
your site, you can have AI automaticallyreach out to them like immediately.
(00:51):
Joe.
We're doing this Joe to another.
Joe.
It's always a great day when,uh, Joe's connected, make,
make some cool stuff happen.
Thanks for your time, brother.
Amen.
Thanks for having me, man.
Yeah, of course.
Well, I mean, you, you come up, Ifeel like you come up in conversation
in a, in a lot of places lately.
Of course.
Um, you know, either your name or,or daily.ai, which is literally
(01:14):
just, it's, it's awesome.
So we'll be talking about that.
I was just at an event, um, ScottDuffy's event and the second day, and
I think you were there the first day.
I'm like, God, I miss Joe.
Yeah, I just came up for the day.
So shout
That's great.
Yeah, he is.
He likes to bring Joe's in tomake sure each day is amazing.
That's it.
It's an evenly balancedevent when that happens.
Yeah.
Well I know, so you of course you'reheading up this, this Venture Daily ai.
(01:38):
You've had some cool adventure, uh,adventures and ventures, uh, prior to.
I guess, what are youexcited about right now?
We'll just start there because Iknow you're living and breathing ai.
We have a really cool background as well.
And what's, yeah, like how areyou seeing things right now?
The, the state of ai, um, I guessjust what you're focused on right
now excited about, and then we cankind of dive in a little bit more.
(02:01):
right now I feel like the gap betweenwhere the marketers were telling people
AI is and what it can do and what it canactually do is closing precipitously,
meaning like the hot air of, of, allthis whizzbang that people have been
talking about over the last year or two.
I. You can actually deliver on a lotof it now, which is really exciting.
And so, and it's only gonnaget better as time goes on.
(02:22):
So for, for me, that's the mostexciting thing in ai, especially
when it comes to business.
And I think one of the best placesin business where AI is having the
biggest impact is in generating.
Nurturing and converting leads.
And if you look at why most businessesin the Western world go out of business,
it's 'cause they don't have enough cash.
They don't have enough cash 'causethey don't have enough sales and
(02:44):
they don't have enough sales 'causethey don't have enough leads.
I mean, some really smallpercentage of people never
make it past 3 million a year.
And if you're making $3million a year or less.
Per year in like in, in revenue, thenyour main problem, more than likely your
biggest constraint is probably leads.
You're just like in obscurity and youdon't know enough, enough people don't
know you and your offer or your business.
(03:04):
That doesn't matter if you'rea roofer or a plastic surgeon
or a coach or a consultant or
um, a mastermind owner orwhatever you're selling, right?
Um, that's the big issueis how do you get leads?
How do you keep capture and convertthe attention of your ideal buyers?
That's the big thing.
And so I think AI is finally startingto really deliver across each of
(03:27):
those paradigms, getting the attentionkeeping it, and then converting it.
That's good.
Yeah.
And I think people are starting tounderstand how, I mean, there's a
assortment of tools that can helpus do that at the basic level chat,
GPT, but then, you know, of courseDaily AI is helping a lot of that,
specifically on the email side of things.
But there's some cool stuff you werejust telling me right before this, um,
(03:49):
what it does as well to, to do more ofthe actual convert to, um, you know,
buyers in a, in a quick amount of time.
Yeah.
Well, before we even talkabout daily, let's talk
about like what's workingright now with ai.
Okay.
So the, the big things that matterthe most is just use it every day.
That should be a non-negotiable ifyou're a, a founder, an entrepreneur,
a business owner, I. And even if you'rea solopreneur, if you have just you
(04:12):
or anyone else beside you, your ea,your team, I think number one mandate
is you should be using AI every singleday because the knowledge that it gains
on you compounds over time, right?
The more you use chat GT and andreference everything it knows about
you, the more it knows about you,the more it can actually help you.
So it's really, really powerful.
This was not always the case.
Plus it would be kind of like.
(04:32):
If we were right at the era whereelectricity came on and you didn't have
electricity yet, like how frequentlywould you like to be using electricity?
Right.
As much as you could afford to, so,
So.
I think it's a non-negotiable.
I think that's step zerois use it every day.
I don't actually care what it is,but use it every single day and
use it as much as you can mostly.
So you build the muscle.
That's the first thing.
but the big use cases that are Ithink, really exciting right now are,
(04:56):
number one is using AI for somethingthat I call speed to lead, right?
For This is important because if you wantto generate more leads and convert more
leads, these, the data that I'm aboutto share with you is super important.
If you respond to a customer in lessthan five minutes, from the time
that they raise their hand to saythey wanted to get in touch with you,
they are 400% more likely to convert.
(05:19):
And 78% of buyers don't buy from the bestand they don't buy from the cheapest.
They buy it from the firstperson that responds.
And I'll give, I'll give youa real example from my life.
So I was delivering a workshop.
We do a three day AI workshopand over the winter and a pipe
burst in my front of my house.
So the water company came andturned off the water to the house
'cause it was leaking like 2000gallons a minute or something crazy.
(05:41):
So my wife just goes, okay, like looksat Yelp, looks at Google reviews, calls
the best plumbers that are in our area.
And how many of them do youthink picked up the phone?
Oh, I doubt any of 'em.
Maybe
zero.
Zero of them picked up the phone.
So like, and she's relentless.
If you ever met my wife, you'll knowshe's just dialing, dialing down.
Finally she got ahold of somebody.
Um, but she had to try very hard toget in touch with someone when she
(06:04):
had a problem to give them our money.
Okay.
Yeah.
and, and that that use case isimminently solvable With ai, you
can have AI picking up your phones.
If you have an inbound lead system, youcan have AI booking your calls for you.
Instead of doing it on Calendly,
you can have ai.
The minute someone clicks an ad or,or generates any interest on your
site, you can have AI automaticallyreach out to them like immediately.
(06:27):
Right?
And just that speed to lead, allthat's doing is hedging your bets.
That if that's a qualified marketing,qualified lead or qualified
person, that's like uniquely.
Positioned and perfectly positioned to buythe thing that you solve a problem for.
Then the chances of you convertingthem and turning them into happy
customer are so much higher.
Right.
That's one of the use cases.
(06:48):
Um, there's a second one that I thinkis really important and that is,
uh, let's just call it dead leads orleads that you've, uh, captured at
some point, but maybe didn't convert.
You know, the
only like.
Three to 5% of the marketis ready to buy right now.
97% of the market or ish, needsmore information before they buy.
I think a lot of mistakes that smallerbusinesses, you know, those that are
(07:08):
below 5 million a year or 3 million ayear in sales is they just don't, like
if the lead comes in and doesn't convert,they just kind of forget about it.
Um, I imagine all the real estate agentsthat have had contacts with potential
people that wanna list their homethat they haven't followed up with,
right.
and years of people.
Yeah.
Exactly.
And so, you know, uh, you miss a hundredpercent of the shots you don't take.
And right now, voice, ai,outbound voice AI is so good.
(07:32):
That you could actually mow throughthe entire database of everybody.
Like if you have hundreds or hundredsof thousands of leads that you haven't
contacted, it can mow through all ofthose leads and, and beautifully find
the ones that are actually interested.
It sounds human.
It's
not perfect, and Iwould recommend you say.
Hey, this is, this is somebody fromthis person's company and I'm an ai.
(07:52):
I'm just reaching out because,and then go into your script.
If you shake those trees, the chancesand if you have enough of these leads,
the chances that you come back withwith zero progress is quite low.
Right?
So these are two great use cases I thinkare super, super available to people
that folks just aren't paying a lot ofattention to, that are high leverage.
They're highly lucrative and they'refairly low cost to put into place.
(08:15):
I love it.
Yeah.
Speed to lead and then the dead leads,'cause we're all sitting on on those.
It really boils down toleads, like you said.
And then, and then of course conversion.
We'll talk about that too.
What, uh, back to likethe dead leads thing.
So it's basically reactivating essentiallyis what you're talking about, right?
Like database reactivation.
Are there, like, could you break down a,like a workflow you would suggest or maybe
(08:36):
one that you use, including some toolsand just kinda like map it out a little
bit.
absolutely.
Um, well first of all, the, thefirst thing you're gonna wanna do
is be able to subsegment your data.
So you're gonna need your data in a placewhere you can take it apart and identify
the leads that are actually dead and,and maybe even rank them or score them.
So anybody with a modern CRMshould be able to do that.
(08:57):
Um, we work frequently with peoplethat have go high level daily.
AI works with pretty much any CRM, um, anda lot, lot more people have go high level.
So if
you be able to basically go backand look at your leads, like the
first place I would look at is whohasn't engaged with me as a, as
a prospect in 60 days or greater.
Hmm
It used to be longer.
You think a dead leadis like 90 or 180 days.
(09:19):
But what's interesting is if you don'temail somebody for 30 days, you try to
mail them again, the chances that thatthing ends up in spam is really high
because of the way thealgorithm works now, right?
So 60 days, they haven't touched anything.
They haven't opened anything.
Like let's just run throughthe real life scenario.
It's unlikely they went onvacation for two months,
Right.
30 days, I get it.
You go on vacation, you get backedup maybe fi four or five weeks.
(09:40):
But like once you get to eightweeks like that, those people are.
Gone.
You're in the spam box,something's wrong, right?
Um, and then the next thing that Iwould do is I would use you, I think
there's a service called Clay there.
There's a handful of these servicesthat you can use to enhance that data.
So I would take those emails andthen first and last name and email
and I would enrich that data so youcan get things like zip code, buying
(10:00):
power, like a, a bunch of hygienedata metadata around those customers.
And you can actually take that spreadsheetand upload it to Claude or chat GT
and say, Hey, here's my ideal buyer.
Here's what I sell.
Looking at this data, help merank this list of people so that
I can, I can understand who arethe best buyers and who are the,
the, the worst buyers for my offer.
(10:21):
Right, and then it's great in thatdata if you have a column that's
like Date last contacted, so they
know how stale it is, and then at theafter that you can just say, Hey, like,
great, now help me order this listso I know who to reach out to first.
Then once you have that ranked and'cause that's available to everybody,
there's more sophisticated tools,but everyone has chat, GBT, then you
rank it.
Then you can hook up a tool like Vapi,VAP i.ai to to like go high level.
(10:45):
Possibly even with like a make or,or, or an NAN type of automation
where it's, you know, vapiis gonna connect to an LLM,
like, like Chat GT or Claude.
It's going to sync up withyour CRM to get the data.
Uh, and you, of course, you coulduse this with a spreadsheet too, but
definitely recommend, uh, CRM automate it.
And then it can updatecontact records in the CRM.
(11:08):
It can mow through thelist and make calls.
It can
pass off, like if you have go highlevel, you can pass off to a live
human and if that's appropriate.
Um, and then just have it work the list.
Right?
And, and it's, there's a littlebit more to it, you know, like the,
but buttons to push and all that.
It's probably
more than we want to get into here.
It's literally that simple.
And you could set up a voice agentthat mows through dead leads.
Uh, with, with, that's ifyou wanted to do it yourself.
(11:29):
There's a handful of off the shelf tools.
I haven't used them personally, so Idon't feel comfortable endorsing them.
But like the, what I, the thing I justdescribed, not only have I used it, I've
helped other people set it up multipletimes and that's what seems to be working.
It's straightforward, like whatyou just said, and thank you for
sharing all the little details.
I figured you had like a solidprocess to this, you know?
And, uh, yeah, and Vapi, youknow, just looked up really quick.
(11:51):
I've heard of it, but haven't used it.
That's the voice agent part that doesthe actual calling once it has the list.
Yep, exactly.
And you know, there's, there'smore, a little bit more to it.
Some of these, um, large languagelearning models, the APIs get saturated.
So the API calls start to slow downand there's some technical nuance in
there that's worth paying attention
to, but I. My, what I found, Joe, is thatlike speed of implementation is the most
(12:14):
important factor for business success.
Like if
you're sub 10 million a year inrevenue, you just gotta take action
and measure what didn't work andjust make one thing better each time.
So I wouldn't get caughtup in the details.
I would just see how fast can Iscrape it together and ship it.
And then just fix it as you go.
Worst case scenario, you'recalling people that didn't wanna
hear from you.
Anyway, the, the bar is quite low, andthat's just my, my mental model for
(12:35):
AI is like, speed of implementation.
Don't let your story around technologyand the limits that you have of your
relationship to technology get inthe way of you helping more people.
That right there held me up.
This was what, a couple years ago?
You know, I was always into tech, butI told myself, I was like, ah, just,
you know, this is too much right nowto take on and dumb story, you know?
(12:56):
It didn't take long for me to break it.
You know, I was just like, okay, thefaster I get in here, you flex the
muscle of ai, even if it's baby steps.
And even if that's you right now,listening, watching, you know, just
baby steps, hop in, they're all freeto at least try, you know, like Chachi
pt, Claude Perplexity, whatever it is.
Just get comfortable and, um,like you said, like just do
(13:18):
some of these quick actions.
I mean, we all have these things thatwe can, uh, think a little clearer
or maybe automate in our lives and.
Or have it even justwrite a script for us.
Like just experiment and,
Yeah, just you'd be shocked if you justuse it every day and then start adding
a new capability and a new capability.
How much
farther you can get.
We kind of knew, right?
So the way daily AI started is.
(13:40):
Um, I, I was in the middleof selling my last company.
I'm a five time founder.
I've had three successful exitsand I was in the middle of selling
my last company and I was like,I wanna do this one more time.
So I got introduced to Peter Diamandesand Evan Pagan, who are my two business
partners now, and we had access tothe, uh, open ai API like pretty
early, like before chat PT came out.
So we were like toying aroundand playing with things.
(14:01):
We, we had about a year to kindof figure out what we wanted to
do and what we realized is that.
The capabilities of AI are gonna becoming out so quickly that the rate
limiting factor is gonna be people'sacceptance of, of any AI solution.
Like, like how much will they deploy anduse it and how much will they trust it?
And of course, if you look atthe distribution of markets,
there's early adopters.
It's a bell curve in the first littlethird on the left as an early adopters.
(14:24):
So we knew there was a market forthat, but we also knew that AI's
capabilities would outpace people'swillingness to accept solutions.
So from day one at ai, our,our, our daily ai, our.
Main mantra has beenoutcomes over outputs.
Anybody can type in a ChatGPT and get anoutput, and that's actually very cool,
but how do you apply that in thebusiness so it actually moves the
(14:46):
needle and gets you an outcome?
I. Right.
And so we started thinking about, well,where do people need the most help?
And we noticed that it wasin leads and conversions.
And then where's thebiggest opportunity there?
It's in the follow up man.
It's in the nurture, right?
So people are pretty good at getting leadsand converting them, but this nurture
thing in the middle has been a struggle.
So we launched, our very first productis in ai, automated email newsletter.
(15:07):
Um, 80% of our customers havea 40% or greater open rate.
That
means, you know, that's thenumber of people that open each
email, which is insane because theaverage open rate, depending on
industry is between 15 and 20%.
I mean,
Oof.
Yeah.
it's, it's quite low, so most of the timewe're able to double people's open rates,
and just to pause for on that stat, like,'cause that open rate stat's been going
down, from what I understand, right?
(15:28):
Like just in generalwith email and sending
Yeah, it's been going down becauselast February, Google and Yahoo and
Outlook made a bunch of changes.
You
can't hide under like these big groupIP and domains anymore, but that doesn't
matter because we do all the boring stuffbefore you ever launch a newsletter,
like we clean all that up for you.
So like you upload your list.
(15:49):
And our machine learning will, will gothrough your list, add metadata to it,
rank it, remove all the spam traps, deademails, known troublesome people on your
list, and then it will actually rank them.
And let's say you have ahundred thousand person list.
It'll break it into little chunksand warm your list up based on
who's most likely to open it.
Um, and it knows that because everytime someone opens our email newsletters
(16:13):
right from our customers, the
AI gets smarter and smarter and smarter.
So it's actually learning whatpeople wanna click on and watching
what they're, what they're doing.
I'll give you an example.
So we, we did the newsletter,uh, for Robert Kenny Jr.
During his presidential campaign.
And that's not like an endorsement oran indictment of the man's politics.
He was just a customer.
I happen to, like the guy, we,we've hung out a handful of times,
(16:33):
so he, his list was massive.
I'm not able to say how many peopleon his list, but it was massive.
When he, when we uploaded his listto our platform, over 20% of his
subscribers already subscribed to othernewsletters of customers on our platform.
So our machine learning alreadyknows when they open it, the
subject lines that resonate.
So
if we're gonna warm his list up,the machine learning's going, great.
(16:53):
Let's start with the peoplethat we know will open.
First,
right.
So there's all thisgetting it in the inbox.
Stuff that most people arejust falling over on right now.
We've built backendworkflows that you never see.
It just works.
You just upload your list andwe walk you through the process.
And so that, just so we can winthe first war of email, which
is land in the primary inbox,
and then
like, I've seen so many smartpeople, partners of mine
(17:15):
and clients, but I'm like.
When they switch a provider or whateverit is, or just start emailing something
fresh, it's just spam, spam, spam.
And it's like, how thehell do I get outta here?
And it's a constant struggle, likelong time for some folks, and it sucks.
Yeah, It's, an uphill battle.
Look, if you've scraped or boughtyour list, it doesn't work.
Don't
come to us.
Like, figure
(17:35):
that out.
Like if this, you know, if you scrapedit off of like Instagram or bought
some third party list, the just the,the algorithms are too smart for you.
Now they're gonna know that you don'thave, like, they just know, right?
So, but if, but if you are comingfrom a, a reputable sort of email
service provider, like daily ai.
It's, it's warmed up.
(17:56):
And those people are encouraged to engagewith it in a way where Google Outlook
and Yahoo go, yeah, this person's real.
They want this.
And you deliver content that thosealgorithms, email algorithms go,
yeah, this is real stuff, right?
Because they, they actuallyanalyze it at the individual email
level to decide if they're gonnaput it in the spam box or not.
It used to not be like that.
And so with daily, we have, it's likethree or four thumb scrolls of content,
(18:19):
like an image, a headline, and a summary.
It's meant to feel likeInstagram in the inbox, right?
Um, in that format, we reverseengineered from hundreds of different
formats because we figured out thatthat's what, that's what Outlook,
Gmail and Yahoo love to deliver.
They know that that's valuable content.
That format is used by millionsof companies all over the world.
So we just reverse engineered that andbasically started making it smarter.
(18:41):
I like to say there's three formsof truth in the game of marketing.
There's what the businessthinks the market wants,
there's what the market saysthat they want, and those
what they actually click on.
And we like to over indexon that third one, right?
Like, so what are they clicking on?
And then give them more ofwhat they're clicking on
the next thing that's Dynamically.
So, so that's, that's why we're able towarm people's lists up more efficiently.
(19:03):
'cause like our machine learningis starting to understand like
what lists are good, what clustersof customers are likely to open.
It does like an idealbuyer persona analysis.
And it starts looking at like, oh, thesepeople are kind of like these people.
So it's not just like.
A chat, GPT summarized newsletter.
There's like a whole bunch of backendmachine learning intelligence that's,
that's like fighting the war of emailon your behalf and making it better
(19:24):
every time you send an an email out.
Because at a surface level,like if someone were to look at
daily ai, and when I first heardabout it, I was like, awesome.
They're like, it creates many emailnewsletters for me, like super fast.
And it, it's does it in a smart way,but without diving deeper into it,
you don't realize, yeah, it's dynamic.
It's actually changing depending on theiractions, which like there's no way you
(19:45):
can keep up with that with chat GBTImean you could, I guess try to string
together a whole bunch of automations,but, um, that's a pain in itself when
most people aren't even sending emails.
I. You know, consistently.
That is.
that leads to a question like, so you,you mentioned obviously there's a gap
for any kinda industry, like anyonecan use email to connect with folks.
But like, what are some of the bestways you've seen Daily used and you
(20:09):
know, 'cause I'm just thinking of like,there's individual, you know, there's
newsletter companies now that arelike, just around that kind of model.
And then there's obviously a companythat might be listening here that
needs to really ramp up email.
So what are you seeing
Yeah, if, if, first of all, if you wantyour newsletter to be the product, not
a promotional channel for your business,then hands down without any debate, you
(20:32):
should go make a newsletter on beehive.
Like they, they, they don't haveany of the like, machine learning
intelligence to tell you what, what tocreate with more of what people want.
They have some AI GPT wrapperstuff, but as far as like the
newsletter is the product, likethey've, they're very good at that.
We didn't, we very intentionallydidn't build for that market because
(20:52):
that's more of the creator economy.
Price expectations area bit like quite low.
We said we wanna work with real businessowners that wanna win now with AI
and nurture their audience in lessthan five minutes of effort a week.
So literally like.
We, we make the newsletter for you andby when I say we, like, we have an AI
automated workflow that does it for you.
Um, we do all the backend stuffto clean your list and prep it
(21:14):
and make sure that it's warmed up.
And then we can personalizeevery email after six sends.
I can personalize an emailthat's like Joe's picks.
It'll, it'll be just for Joe andit'll be a little section that's just
for you, stuff that you would open.
Um, the other big use case that we justlaunched is like, that's worth pausing on.
So like, why is that important?
Because all of AI and plusmarketing is going from one to many.
(21:37):
I send one email to lotsof people, to one-to-one.
Slowly but surely what's gonna beone-to-one messaging across all platforms.
It'll be weird for youto get a bulk message.
That's for everybody.
But no, almost no ESPs that Iknow have built their platform.
It's all built on one to many.
Our ours was built from dayone to send to individuals.
'cause we saw this vision thatit was going to be personalized.
(21:59):
You're absolutely right and that'sthe game changer right there.
Like I don't think I'm on any emaillist that it's a personalized, like,
hey, you know, for picked for you.
And it's not just some under disguisedthing that's getting sent to everybody,
it's actually legitimately, dynamicallypicked based on my actions from before.
A hundred percent even
like when you open it andlike when it's sent, um, the
(22:21):
other use case, like, and we'rejust rolling this out right
now, but it's so exciting.
I was talking about speed to lead.
So, and then our newslettersare basically like a, it's like
a. Instagram and the inbox.
It's three or four thumbscrolls of content.
Well, you can put advertisements, wecall them conversion cards inside of your
newsletter for your products and services.
Right.
Well, every time someone clicks on one ofthose ads, it's automatically gonna fire
(22:45):
off an email to them that says, you know,Hey, Joe, did you wanna buy the widget?
If so, here's how you take the next step.
If not, thanks for being a subscriber.
We saw that you clicked on the latest,something like that in your brand voice
with copy that you would approve, right?
But
immediate speed to lead.
Right?
And then, and then in, um, inJune, we're rolling out SMS.
So if they, if you have their phonenumber and you've gone through
(23:05):
the pain of authenticating for SMS
marketing.
Then you can also send them a a, a textmessage that's like, Hey, I saw that you
might've been interested in the widget.
Um, do you wanna jump on a call or doyou wanna do this thing to get immediate
support to finish your purchase?
And that way you're just like gettingback to them super fast and having
a conversation that's designed todrive them forward instead of praying
that your landing page is going to,uh, do all of the heavy lifting.
(23:28):
'cause most cases it's not, especially aspeople start to get used to interacting
with chatbots, everything's gonna need tofeel like a chat bot and the landing page
is gonna feel old and boring and slow.
So if you just get them inchat mode over email or text.
We skip the landing page, we get themright into the buying mode, and we
make sure they have the support thatthey need so that you can actually
maximize conversions.
it.
I mean, that's why, uh, I thinkyou're familiar with delphi.ai.
(23:51):
I'm one of the advisors there.
I was their first user and, andlike I live and breathe kind
of what you're saying there.
But now from from the chat bot side,because everything's a conversation.
And that's what people want.
They wanna be talked and youknow, actually have a unique
conversation that they can takean action, take 'em on a journey.
Which like now I'm thinking,I'm like, man, I really want
Delphi to play with daily ai.
(24:13):
Like, 'cause I could see thatperfect match being made.
Maybe that's a separateconversation, but I
we love those guys.
Love, love their, love their team.
Um,
huge fans of what they've built.
This is freaking,
it's really good, man.
Um.
I, I like it like when I givekeynotes, I, I'll have a slide that
says The future of marketing, andit's a picture of C3 PO and Han Solo.
(24:36):
You remember that scene at Star Wars?
Like, never tell me the odds,because today it's going to
be non portable intelligence.
It's like it's in your computer, it'sin your phone, it's, but, and it'll
get to personalization where, whywould I need to see a software screen?
Software is dead.
It has stage two cancer.
Like it's all gonna be talking to anLLM that gets the result for you, And
I've never heard softwarestage two cancer.
(24:57):
It's
Well, It's not, it, it'snot gone yet, but it's, you
know, it's, and I don't wanna makelight of cancer, you know, my father
passed away from cancer, so I don'twant anybody to take offense to that.
I'm, it's just, it's just an analogy.
Like it's, it's not gone,but it's in trouble.
It
needs to be helped.
And, and, and the way that it's gonnabe helped is things are gonna start
to look more like an LLM chat typepersonalized experience where it's
(25:18):
automatically updating and havingalmost like a C3 po conversation with
you in the computer or the phone.
Then if you've been paying any attentionto robotics, it's, it's very quickly
gonna become portable intelligence.
It'll be that.
But in a robot helping you doingphysical things in the real world
and talking to you and beingconnected to the internet.
So if your products and servicesaren't moving in that direction and
(25:38):
the AI vendors that you're workingwith don't seem to be trending in
that direction, there's a fairly goodchance they're not gonna survive.
Yep.
I agree.
It's, it's almost like the way I seeit, because, uh, and I want to talk
about this version in Del in, um, andnot Delphi, but in, uh, daily AI is
essentially having these triggers andactions built into a system like Delphi
(25:58):
has that, it's almost like Zapier make.
To an extent built in within therebefore it can go out to another layer.
And I think, yeah, what you're sayingis, you know, you have like the smart
intelligence of whatever software platformthat makes it unique to you, but also
it could take actions on your behalf
Yeah.
And, and that's why having companiesthat are building with real machine
(26:19):
learning, like where they take yourcorpus of data, like your customer
interactions and your individual things,
and then they remember themand build on top of them.
'cause that's gonna be the critical input.
'cause eventually, um, and not,probably not that far from now.
It's gonna be AI is talking to ai.
You know, marketing will become,you know, it's, it's already here.
I've been saying this for about a yearand a half, but like marketing is going
(26:40):
to become a member matching algorithm.
And it's really gonna come downto how good is your offer, where
you take your offer and you go tothe marketing ai and you say, I
want I the ideal buyer for this.
And it will make thecreative, it will write the
copy.
And when I say creative,I don't just mean imagery.
I mean the videos too.
Tiktoks doing it.
All the platforms areabout to start doing it.
It'll make a fake influencervideo, it'll publish it, and
(27:02):
it'll find who resonates the most.
It'll test where the drop off pointsare, and it'll optimize for it.
Now, if your offer is extraordinary.
Then what's going to happen is you willend up getting customers back for cheaper
than it costs for what they paid you.
You have a positive customeracquisition cost, and that's what,
that's where marketing's going.
So it's, it's already halfway therewith, with the new, like you look
at Facebook, like they're absolutelygetting away from interest targeting.
(27:25):
If you understand paid ads,it's just, give me your people.
Who do you want?
And gimme your offer.
You gimme like 10 versions of yourcreative and I will go find the thousand
weirdos that are weird like you and loveyour weird stuff, and hopefully it's.
Acquire them cheaper than what?
What they pay you.
That's we're already there.
So like that's where it's going man.
It's like AI is talking TOIs anddoing all these workflows for you
(27:47):
and getting you customers and leadswhile you, well, you just work on
having great offers and products.
So like that's where allof these things are going.
And so if your products and servicesthat you're buying from people
aren't moving in that direction, thenthey're probably not gonna survive.
Again.
That's a real thing.
And that, that may be okay,
but that's just the way it is.
and I, I welcome this futurebecause it, it sounds more fun.
It's like we get to, as entrepreneursas problem solvers, literally create
(28:10):
these problem solvers for people,these products and services, and
then have, have AI do the marketing.
It's like, yeah, we might be greatat marketing and love doing it, but
it's like, let's be honest, let'ssolve the problems and actually
match to the right people to actuallyhelp people faster and scale.
And, and now we have the tech here.
It's almost here.
I mean, shoot, even like you, that thatprocess you talked about dead leads, I
(28:33):
mean that finding the people who you canrank, you can kind of do this a little
bit yourself by, you know, now goingto chat GBT or all these other places.
Like, hey, write me a script basedoff the, the information or the
people you have in this list.
And you know, you cando all sorts of things.
Take that over to Nvidia, makea video or Hagen or Delphi
or whatever it is, you know.
(28:54):
Um.
Yeah.
It's just like when you startto see how the, how the pieces
connect and then, and then get yourhands dirty and start practicing.
Exactly what you said becomesalmost like second nature.
A hundred percent.
And, and just to put it inpractical, like ground it.
'cause we've we're kind of in
big future possibilities like.
It's simple, man, likeuse an LLM every day.
(29:15):
Like I highly recommend.
Use Chatt PT for most things.
Use Claude for writing copyand creating marketing content.
Just use those things every day.
If you wanna do a video clone,definitely go get on Delphi
and they're best in the world.
Hands down, like amazing.
Um.
And then if you want to work onyour marketing, like we've made
Daily AI so that you don't evenneed to know how to spell ai.
You fill out like 10 or 12 questionson a survey and our AI agent will
(29:38):
make your newsletter ship it,and it's really, really easy.
Um, but, but get in the game.
Like find tools that have practicalapplications that are focused
on outcomes, not just outputs.
They're cool, but, you know, in ourkinds of businesses, we wanna make money
and serve people and you know, like wewanna move the needle in the business.
So I, I think that's the bigopportunity is just start with
daily usage and graduate the toolsthat will get you the outcome.
(30:01):
I think if you use that lens when you'remaking your purchase decisions and you
act on speed of implementation, um,you're gonna be a lot farther ahead
than your competitors and that youotherwise would've been, um, and your
future self.
Definitely.
Thank you.
Yeah, that's for sure, man.
And, uh, yeah, I actually have aDelphi made for my future self to
tell me all the stuff that I'm like,yeah, I wouldn't have thought of that.
(30:22):
Like, there you go.
Um, one use case there.
Well, on daily ai.
So, uh, you, I mean, you're, I think it'sgotten be, well, it has gotten better,
obviously releasing these features.
You're, I feel like it's now, um, it's,it's framed in a way that a lot more
business owners can actually jump on itand I think see it as like a no brainer.
Like, hey.
You obviously need email in your business.
(30:44):
It's still, you know, a, a form ofcommunication that it's not going away.
It's just changing.
It's modulating in a way that,um, probably most of us don't
understand until right now.
So thanks to you, Joe.
Uh, what's like a, uh, I guess what's thenext best step to maybe describe daily ai?
Or at least like, say, okay, sohere are some of the, I dunno, um,
(31:05):
any kind of roadblocks that peoplemight have at this phase where it's
like, okay, I see what I need to do.
Uh, obviously daily AI just kindof solves a lot of it for you.
Um.
I dunno what the perfect question here is,but I just wanna kind of just dispel like,
like eliminate any blockage of even havingemail consistently used in a business.
Uh, now knowing that you have thisreally cool tech that's like available
(31:28):
Well, well, well, first of all, letme, let me just talk about email as a
category and then we'll talk about daily,
right?
To land a plane on this, um, email hasmore daily active users than any single
social media platform on the planet.
And you own the data, so you can, I cantake those emails anywhere I want and
that, so your email list is an arguably.
More valuable intangible asseton your balance sheet than
(31:49):
your social media followers,
because I don't know about you, but Idon't know how many of our friends have
like built social media follows andthen gotten banned or blocked because
they said the wrong thing and thenthe number one lead source in their
business just totally took a nose dive.
That doesn't happen with email, right?
It's, it's, there's different rulesand it's morphing, but it is massive.
I do these talks all over the countryand I say, you know, Hey, raise
your hand if you use email in yourbusiness, and every hand goes up.
(32:11):
I say, keep your hand inthe air if you use TikTok.
Most hands go down.
I'm picking on TikTok, but it's true.
Email is the first killer app that'sever been created on the internet,
right?
And so it's gonna be very difficult todegradate that in, in human psychology.
I'm sure it'll happen one day,but that one day is not today.
And everybody has emails andeverybody has an email list.
Um, and so my, my big thing is,man, like we've made it so easy.
(32:34):
Like if you just like, we have a, wehave a promo that we put together just
for your audience, go to dailyai/joe.
Which I thought would be funny'cause we're both named Joe
Daily, AI slash Joe.
Dude, just sign up.
We,
we will make and ship your newsletterin seven days and if it doesn't
have a 40% open rate, then youcan tell us to kick rocks, right?
Like, and by the way, like for peoplethat don't have a 40% open rate, we
(32:55):
put like a human tiger team on to helpyou develop all this, but we also have
all these bonuses for your people.
It's like we have a wholecourse on how to grow.
An email list.
We've, we've done thislike hundreds of times.
You know, we've built three differentemail newsletters that have over a hundred
thousand subscribers on them ourselves.
Right.
Just 'cause So we know,we know what works.
If you're trying to, if you're interestedin learning ai, we have a whole,
uh, course called Master Game ai.
(33:16):
It's all the basics.
How do you prompt, how do you makeimages, how do you do voice cloning,
video cloning, all the top tools.
That's also given as a bonus.
Um, and then we also havelike a, just a growth course.
Like how do you grow?
How do you grow, how do you usethis stuff to grow your business?
So,
um, we've tried to make itas easy as possible, right?
Like our big objections are like, well,you know, um, like I, number one, I
(33:38):
don't know how to grow an email list.
Great.
We just document all the bestpractices and gave it to you.
There you go.
Uh, number two, does email still work?
Yeah, it works.
And if you don't believe me, just try it.
Right?
Uh, and then number three, like, I don'tknow, ai, I'm not familiar with it.
Great.
We'll literally do everything for you or.
Product and team will doall the heavy lifting.
You don't have to do anything.
And then if you wanna learn ai, wehave a whole library, like a year's
worth, like every, I went and taughtsomething every week for a year,
(34:01):
and it's just like almost everythingyou would ever possibly want to
know for you or your team to getgamed up on the most common tools.
So we've tried to make this as easy aspossible, whether you're like totally
into AI and you're like a maker, oryou have like, you literally can't
spell AI for people to get startedand, and get them some exposure
to something that will actuallymove the needle in their business.
No, it's a, it's a hell of an offer.
So yeah, definitely daily.ai/joe.
(34:24):
Pretty easy to get to and yeah,it's, it is a no brainer, especially
with, I mean, even if you're greatat email, I'm like, I don't see free
yourself from some of the manual labor.
I mean, because that's what, that'swhy I feel like it is nowadays.
I mean, back in the day it wasreally manual labor, even if
you're using chat GPT or anythingto kind of craft your own stuff.
You're obviously not getting thefull dynamic play of like what you
(34:47):
described earlier, these emails.
a hundred, a hundred percent.
Um, in fact, if, uh, if anybody hasquestions on ai, they can go to DM
Joe, as in direct message DM joe.com.
I'll take you to the dms of my Instagram.
Um, I have a whole team thatjust helps people with AI stuff.
You have questions, you need help.
Just say, Hey, I heard about you on
this podcast, and we're,we'd love to help you.
(35:09):
So just to be a resource.
Nice.
Well, dude, uh, I hopeeveryone takes action on that.
And also just to finalize orfinish this all off, like what's,
I guess what's another thing?
Um, are there any interesting, likeworkflows or, or things that, how you
use AI in other parts of your life?
Like let's say like just yourpersonal life, like is there
(35:30):
anything that comes to mind?
I've always, I'm always fascinated withhow people are taking it outside too.
I think one of the biggest thingswe, as entrepreneurs that we do,
and why we do this is like we,we really want freedom, right?
We want freedom of location,freedom of time, freedom of,
uh, having to work all the time,
snow white, clear calendars.
And,
um, I want time with my family.
You know, I've been with my wife 20 years.
(35:51):
We have two kids, another one on the way,
so I, I, I'm pretty.
Thank you, man.
I, I, I try to get a little bitbetter with how I invest my time
and I just recommend that you thinkabout your time as investing it because
it's more precious than your money.
Money is u ubiquitous,you can get it anywhere.
The time thing's a little trickier.
So I'm thinking all the time, like aninvestor, how can I reinvest my time?
(36:12):
How can I reinvest my time?
And so, um.
I have a prompt that I runevery single week that's around
how I can optimize my time.
And I did.
I feed it the prompt andit asks me questions back.
I track my time each weekand I answer the questions.
Um, but even if you don't track yourtime, you can just answer the questions
and it will give you ideas for how to getthe most out of your time, how to save
up to five hours a week to remove stuff.
(36:34):
Uh, eliminate things, help youmostly say no to things that you
should be, should be saying yes to.
And just clean up your calendarfive, five hours a week at a time.
Um, I think if you go to dmjoe.com and send me the word time,
I have an automation that willsend you that prompt and that,
that's just like, that's one way.
And I, I do that every week, man.
Every Sunday I do it.
(36:55):
I have my EA send me a report, andthen I just, just try to get better
with how I invest my time and get alittle bit more focused on family and
impact and creating and, and a littlebit less on, you know, pretty much
everything else that isn't helping growdaily AI and serving our customers.
Um, you know, and, and it seems likethe older we get, man, the more, um,
(37:15):
things there are, the more opportunitiesthere are for you to invest your time.
But I think the, the first paradigmshift is, you know, you're not spending
your time, you're investing it.
And the second one is.
Just get a little bit better eachweek, and this prompt can help.
Seriously, it's helped me.
I've been using it for a long time.
Like,
Oh man, I love it.
months.
Yeah.
So you said, uh, DM joe.com.
And then, uh, and then what?
(37:36):
Just put time right there
Yeah.
dm.
joe.com.
That'll open up, if you're on Instagram,be be logged in, and then that'll
take you right to my ig uh, DM inbox.
Just send me the word time andthen there'll be like a, a, a mini
chat automation that we'll justfollow up and take care of you.
Sick.
All right.
I'm gonna do it right now.
Yeah.
I, I see it exactly the same two kidsof my own, you know, they're young and.
(37:59):
At the same time, you're right.
Like the more successful, orat least the more you're in the
game, the more conversationsand things happen and show up.
And if you don't have that no musclebuilt in or like blockers on your
calendar, whatever it is to createthat Snow White calendar, um,
yeah, it's, it's gonna be tough.
So, appreciate you brother.
Um, this has been fun.
Thank you so much for sharing,being open with it all, and, uh,
(38:19):
hope everybody jumps on daily too.
So thanks for making the platform, bro.
Dude, my pleasure.
I'm here to help.
Thanks for
having me.
How do you keep capture and convertthe attention of your ideal buyers?
(00:05):
That's the big thing.
And so I think AI is finally startingto really deliver across each of those
paradigms, getting the attention,
keeping it, and then converting it.
right now I feel like the gap betweenwhere the marketers were telling people
AI is and what it can do and what it canactually do is closing precipitously.
(00:25):
Anybody can type in a ChatGPT and get anoutput, and that's actually very cool,
but how do you apply that in thebusiness so it actually moves the
needle and gets you an outcome?
78% of buyers don't buy from the bestand they don't buy from the cheapest.
They buy it from the firstperson that responds.
you can have ai, the minute someone clicksan ad or, or generates any interest on
your site, you can have AI automaticallyreach out to them like immediately.
(00:51):
Joe.
We're doing this Joe to another.
Joe.
It's always a great day when,uh, Joe's connected, make,
make some cool stuff happen.
Thanks for your time, brother.
Amen.
Thanks for having me, man.
Yeah, of course.
Well, I mean, you, you come up, Ifeel like you come up in conversation
in a, in a lot of places lately.
Of course.
Um, you know, either your name or,or daily.ai, which is literally
(01:14):
just, it's, it's awesome.
So we'll be talking about that.
I was just at an event, um, ScottDuffy's event and the second day, and
I think you were there the first day.
I'm like, God, I miss Joe.
Yeah, I just came up for the day.
So shout
That's great.
Yeah, he is.
He likes to bring Joe's in tomake sure each day is amazing.
That's it.
It's an evenly balancedevent when that happens.
Yeah.
Well I know, so you of course you'reheading up this, this Venture Daily ai.
(01:38):
You've had some cool adventure, uh,adventures and ventures, uh, prior to.
I guess, what are youexcited about right now?
We'll just start there because Iknow you're living and breathing ai.
We have a really cool background as well.
And what's, yeah, like how areyou seeing things right now?
The, the state of ai, um, I guessjust what you're focused on right
now excited about, and then we cankind of dive in a little bit more.
(02:01):
right now I feel like the gap betweenwhere the marketers were telling people
AI is and what it can do and what it canactually do is closing precipitously,
meaning like the hot air of, of, allthis whizzbang that people have been
talking about over the last year or two.
I. You can actually deliver on a lotof it now, which is really exciting.
And so, and it's only gonnaget better as time goes on.
(02:22):
So for, for me, that's the mostexciting thing in ai, especially
when it comes to business.
And I think one of the best placesin business where AI is having the
biggest impact is in generating.
Nurturing and converting leads.
And if you look at why most businessesin the Western world go out of business,
it's 'cause they don't have enough cash.
They don't have enough cash 'causethey don't have enough sales and
(02:44):
they don't have enough sales 'causethey don't have enough leads.
I mean, some really smallpercentage of people never
make it past 3 million a year.
And if you're making $3million a year or less.
Per year in like in, in revenue, thenyour main problem, more than likely your
biggest constraint is probably leads.
You're just like in obscurity and youdon't know enough, enough people don't
know you and your offer or your business.
(03:04):
That doesn't matter if you'rea roofer or a plastic surgeon
or a coach or a consultant or
um, a mastermind owner orwhatever you're selling, right?
Um, that's the big issueis how do you get leads?
How do you keep capture and convertthe attention of your ideal buyers?
That's the big thing.
And so I think AI is finally startingto really deliver across each of
(03:27):
those paradigms, getting the attentionkeeping it, and then converting it.
That's good.
Yeah.
And I think people are starting tounderstand how, I mean, there's a
assortment of tools that can helpus do that at the basic level chat,
GPT, but then, you know, of courseDaily AI is helping a lot of that,
specifically on the email side of things.
But there's some cool stuff you werejust telling me right before this, um,
(03:49):
what it does as well to, to do more ofthe actual convert to, um, you know,
buyers in a, in a quick amount of time.
Yeah.
Well, before we even talkabout daily, let's talk
about like what's workingright now with ai.
Okay.
So the, the big things that matterthe most is just use it every day.
That should be a non-negotiable ifyou're a, a founder, an entrepreneur,
a business owner, I. And even if you'rea solopreneur, if you have just you
(04:12):
or anyone else beside you, your ea,your team, I think number one mandate
is you should be using AI every singleday because the knowledge that it gains
on you compounds over time, right?
The more you use chat GT and andreference everything it knows about
you, the more it knows about you,the more it can actually help you.
So it's really, really powerful.
This was not always the case.
Plus it would be kind of like.
(04:32):
If we were right at the era whereelectricity came on and you didn't have
electricity yet, like how frequentlywould you like to be using electricity?
Right.
As much as you could afford to, so,
So.
I think it's a non-negotiable.
I think that's step zerois use it every day.
I don't actually care what it is,but use it every single day and
use it as much as you can mostly.
So you build the muscle.
That's the first thing.
but the big use cases that are Ithink, really exciting right now are,
(04:56):
number one is using AI for somethingthat I call speed to lead, right?
For This is important because if you wantto generate more leads and convert more
leads, these, the data that I'm aboutto share with you is super important.
If you respond to a customer in lessthan five minutes, from the time
that they raise their hand to saythey wanted to get in touch with you,
they are 400% more likely to convert.
(05:19):
And 78% of buyers don't buy from the bestand they don't buy from the cheapest.
They buy it from the firstperson that responds.
And I'll give, I'll give youa real example from my life.
So I was delivering a workshop.
We do a three day AI workshopand over the winter and a pipe
burst in my front of my house.
So the water company came andturned off the water to the house
'cause it was leaking like 2000gallons a minute or something crazy.
(05:41):
So my wife just goes, okay, like looksat Yelp, looks at Google reviews, calls
the best plumbers that are in our area.
And how many of them do youthink picked up the phone?
Oh, I doubt any of 'em.
Maybe
zero.
Zero of them picked up the phone.
So like, and she's relentless.
If you ever met my wife, you'll knowshe's just dialing, dialing down.
Finally she got ahold of somebody.
Um, but she had to try very hard toget in touch with someone when she
(06:04):
had a problem to give them our money.
Okay.
Yeah.
and, and that that use case isimminently solvable With ai, you
can have AI picking up your phones.
If you have an inbound lead system, youcan have AI booking your calls for you.
Instead of doing it on Calendly,
you can have ai.
The minute someone clicks an ad or,or generates any interest on your
site, you can have AI automaticallyreach out to them like immediately.
(06:27):
Right?
And just that speed to lead, allthat's doing is hedging your bets.
That if that's a qualified marketing,qualified lead or qualified
person, that's like uniquely.
Positioned and perfectly positioned to buythe thing that you solve a problem for.
Then the chances of you convertingthem and turning them into happy
customer are so much higher.
Right.
That's one of the use cases.
(06:48):
Um, there's a second one that I thinkis really important and that is,
uh, let's just call it dead leads orleads that you've, uh, captured at
some point, but maybe didn't convert.
You know, the
only like.
Three to 5% of the marketis ready to buy right now.
97% of the market or ish, needsmore information before they buy.
I think a lot of mistakes that smallerbusinesses, you know, those that are
(07:08):
below 5 million a year or 3 million ayear in sales is they just don't, like
if the lead comes in and doesn't convert,they just kind of forget about it.
Um, I imagine all the real estate agentsthat have had contacts with potential
people that wanna list their homethat they haven't followed up with,
right.
and years of people.
Yeah.
Exactly.
And so, you know, uh, you miss a hundredpercent of the shots you don't take.
And right now, voice, ai,outbound voice AI is so good.
(07:32):
That you could actually mow throughthe entire database of everybody.
Like if you have hundreds or hundredsof thousands of leads that you haven't
contacted, it can mow through all ofthose leads and, and beautifully find
the ones that are actually interested.
It sounds human.
It's
not perfect, and Iwould recommend you say.
Hey, this is, this is somebody fromthis person's company and I'm an ai.
(07:52):
I'm just reaching out because,and then go into your script.
If you shake those trees, the chancesand if you have enough of these leads,
the chances that you come back withwith zero progress is quite low.
Right?
So these are two great use cases I thinkare super, super available to people
that folks just aren't paying a lot ofattention to, that are high leverage.
They're highly lucrative and they'refairly low cost to put into place.
(08:15):
I love it.
Yeah.
Speed to lead and then the dead leads,'cause we're all sitting on on those.
It really boils down toleads, like you said.
And then, and then of course conversion.
We'll talk about that too.
What, uh, back to likethe dead leads thing.
So it's basically reactivating essentiallyis what you're talking about, right?
Like database reactivation.
Are there, like, could you break down a,like a workflow you would suggest or maybe
(08:36):
one that you use, including some toolsand just kinda like map it out a little
bit.
absolutely.
Um, well first of all, the, thefirst thing you're gonna wanna do
is be able to subsegment your data.
So you're gonna need your data in a placewhere you can take it apart and identify
the leads that are actually dead and,and maybe even rank them or score them.
So anybody with a modern CRMshould be able to do that.
(08:57):
Um, we work frequently with peoplethat have go high level daily.
AI works with pretty much any CRM, um, anda lot, lot more people have go high level.
So if
you be able to basically go backand look at your leads, like the
first place I would look at is whohasn't engaged with me as a, as
a prospect in 60 days or greater.
Hmm
It used to be longer.
You think a dead leadis like 90 or 180 days.
(09:19):
But what's interesting is if you don'temail somebody for 30 days, you try to
mail them again, the chances that thatthing ends up in spam is really high
because of the way thealgorithm works now, right?
So 60 days, they haven't touched anything.
They haven't opened anything.
Like let's just run throughthe real life scenario.
It's unlikely they went onvacation for two months,
Right.
30 days, I get it.
You go on vacation, you get backedup maybe fi four or five weeks.
(09:40):
But like once you get to eightweeks like that, those people are.
Gone.
You're in the spam box,something's wrong, right?
Um, and then the next thing that Iwould do is I would use you, I think
there's a service called Clay there.
There's a handful of these servicesthat you can use to enhance that data.
So I would take those emails andthen first and last name and email
and I would enrich that data so youcan get things like zip code, buying
(10:00):
power, like a, a bunch of hygienedata metadata around those customers.
And you can actually take that spreadsheetand upload it to Claude or chat GT
and say, Hey, here's my ideal buyer.
Here's what I sell.
Looking at this data, help merank this list of people so that
I can, I can understand who arethe best buyers and who are the,
the, the worst buyers for my offer.
(10:21):
Right, and then it's great in thatdata if you have a column that's
like Date last contacted, so they
know how stale it is, and then at theafter that you can just say, Hey, like,
great, now help me order this listso I know who to reach out to first.
Then once you have that ranked and'cause that's available to everybody,
there's more sophisticated tools,but everyone has chat, GBT, then you
rank it.
Then you can hook up a tool like Vapi,VAP i.ai to to like go high level.
(10:45):
Possibly even with like a make or,or, or an NAN type of automation
where it's, you know, vapiis gonna connect to an LLM,
like, like Chat GT or Claude.
It's going to sync up withyour CRM to get the data.
Uh, and you, of course, you coulduse this with a spreadsheet too, but
definitely recommend, uh, CRM automate it.
And then it can updatecontact records in the CRM.
(11:08):
It can mow through thelist and make calls.
It can
pass off, like if you have go highlevel, you can pass off to a live
human and if that's appropriate.
Um, and then just have it work the list.
Right?
And, and it's, there's a littlebit more to it, you know, like the,
but buttons to push and all that.
It's probably
more than we want to get into here.
It's literally that simple.
And you could set up a voice agentthat mows through dead leads.
Uh, with, with, that's ifyou wanted to do it yourself.
(11:29):
There's a handful of off the shelf tools.
I haven't used them personally, so Idon't feel comfortable endorsing them.
But like the, what I, the thing I justdescribed, not only have I used it, I've
helped other people set it up multipletimes and that's what seems to be working.
It's straightforward, like whatyou just said, and thank you for
sharing all the little details.
I figured you had like a solidprocess to this, you know?
And, uh, yeah, and Vapi, youknow, just looked up really quick.
(11:51):
I've heard of it, but haven't used it.
That's the voice agent part that doesthe actual calling once it has the list.
Yep, exactly.
And you know, there's, there'smore, a little bit more to it.
Some of these, um, large languagelearning models, the APIs get saturated.
So the API calls start to slow downand there's some technical nuance in
there that's worth paying attention
to, but I. My, what I found, Joe, is thatlike speed of implementation is the most
(12:14):
important factor for business success.
Like if
you're sub 10 million a year inrevenue, you just gotta take action
and measure what didn't work andjust make one thing better each time.
So I wouldn't get caughtup in the details.
I would just see how fast can Iscrape it together and ship it.
And then just fix it as you go.
Worst case scenario, you'recalling people that didn't wanna
hear from you.
Anyway, the, the bar is quite low, andthat's just my, my mental model for
(12:35):
AI is like, speed of implementation.
Don't let your story around technologyand the limits that you have of your
relationship to technology get inthe way of you helping more people.
That right there held me up.
This was what, a couple years ago?
You know, I was always into tech, butI told myself, I was like, ah, just,
you know, this is too much right nowto take on and dumb story, you know?
(12:56):
It didn't take long for me to break it.
You know, I was just like, okay, thefaster I get in here, you flex the
muscle of ai, even if it's baby steps.
And even if that's you right now,listening, watching, you know, just
baby steps, hop in, they're all freeto at least try, you know, like Chachi
pt, Claude Perplexity, whatever it is.
Just get comfortable and, um,like you said, like just do
(13:18):
some of these quick actions.
I mean, we all have these things thatwe can, uh, think a little clearer
or maybe automate in our lives and.
Or have it even justwrite a script for us.
Like just experiment and,
Yeah, just you'd be shocked if you justuse it every day and then start adding
a new capability and a new capability.
How much
farther you can get.
We kind of knew, right?
So the way daily AI started is.
(13:40):
Um, I, I was in the middleof selling my last company.
I'm a five time founder.
I've had three successful exitsand I was in the middle of selling
my last company and I was like,I wanna do this one more time.
So I got introduced to Peter Diamandesand Evan Pagan, who are my two business
partners now, and we had access tothe, uh, open ai API like pretty
early, like before chat PT came out.
So we were like toying aroundand playing with things.
(14:01):
We, we had about a year to kindof figure out what we wanted to
do and what we realized is that.
The capabilities of AI are gonna becoming out so quickly that the rate
limiting factor is gonna be people'sacceptance of, of any AI solution.
Like, like how much will they deploy anduse it and how much will they trust it?
And of course, if you look atthe distribution of markets,
there's early adopters.
It's a bell curve in the first littlethird on the left as an early adopters.
(14:24):
So we knew there was a market forthat, but we also knew that AI's
capabilities would outpace people'swillingness to accept solutions.
So from day one at ai, our,our, our daily ai, our.
Main mantra has beenoutcomes over outputs.
Anybody can type in a ChatGPT and get anoutput, and that's actually very cool,
but how do you apply that in thebusiness so it actually moves the
(14:46):
needle and gets you an outcome?
I. Right.
And so we started thinking about, well,where do people need the most help?
And we noticed that it wasin leads and conversions.
And then where's thebiggest opportunity there?
It's in the follow up man.
It's in the nurture, right?
So people are pretty good at getting leadsand converting them, but this nurture
thing in the middle has been a struggle.
So we launched, our very first productis in ai, automated email newsletter.
(15:07):
Um, 80% of our customers havea 40% or greater open rate.
That
means, you know, that's thenumber of people that open each
email, which is insane because theaverage open rate, depending on
industry is between 15 and 20%.
I mean,
Oof.
Yeah.
it's, it's quite low, so most of the timewe're able to double people's open rates,
and just to pause for on that stat, like,'cause that open rate stat's been going
down, from what I understand, right?
(15:28):
Like just in generalwith email and sending
Yeah, it's been going down becauselast February, Google and Yahoo and
Outlook made a bunch of changes.
You
can't hide under like these big groupIP and domains anymore, but that doesn't
matter because we do all the boring stuffbefore you ever launch a newsletter,
like we clean all that up for you.
So like you upload your list.
(15:49):
And our machine learning will, will gothrough your list, add metadata to it,
rank it, remove all the spam traps, deademails, known troublesome people on your
list, and then it will actually rank them.
And let's say you have ahundred thousand person list.
It'll break it into little chunksand warm your list up based on
who's most likely to open it.
Um, and it knows that because everytime someone opens our email newsletters
(16:13):
right from our customers, the
AI gets smarter and smarter and smarter.
So it's actually learning whatpeople wanna click on and watching
what they're, what they're doing.
I'll give you an example.
So we, we did the newsletter,uh, for Robert Kenny Jr.
During his presidential campaign.
And that's not like an endorsement oran indictment of the man's politics.
He was just a customer.
I happen to, like the guy, we,we've hung out a handful of times,
(16:33):
so he, his list was massive.
I'm not able to say how many peopleon his list, but it was massive.
When he, when we uploaded his listto our platform, over 20% of his
subscribers already subscribed to othernewsletters of customers on our platform.
So our machine learning alreadyknows when they open it, the
subject lines that resonate.
So
if we're gonna warm his list up,the machine learning's going, great.
(16:53):
Let's start with the peoplethat we know will open.
First,
right.
So there's all thisgetting it in the inbox.
Stuff that most people arejust falling over on right now.
We've built backendworkflows that you never see.
It just works.
You just upload your list andwe walk you through the process.
And so that, just so we can winthe first war of email, which
is land in the primary inbox,
and then
like, I've seen so many smartpeople, partners of mine
(17:15):
and clients, but I'm like.
When they switch a provider or whateverit is, or just start emailing something
fresh, it's just spam, spam, spam.
And it's like, how thehell do I get outta here?
And it's a constant struggle, likelong time for some folks, and it sucks.
Yeah, It's, an uphill battle.
Look, if you've scraped or boughtyour list, it doesn't work.
Don't
come to us.
Like, figure
(17:35):
that out.
Like if this, you know, if you scrapedit off of like Instagram or bought
some third party list, the just the,the algorithms are too smart for you.
Now they're gonna know that you don'thave, like, they just know, right?
So, but if, but if you are comingfrom a, a reputable sort of email
service provider, like daily ai.
It's, it's warmed up.
(17:56):
And those people are encouraged to engagewith it in a way where Google Outlook
and Yahoo go, yeah, this person's real.
They want this.
And you deliver content that thosealgorithms, email algorithms go,
yeah, this is real stuff, right?
Because they, they actuallyanalyze it at the individual email
level to decide if they're gonnaput it in the spam box or not.
It used to not be like that.
And so with daily, we have, it's likethree or four thumb scrolls of content,
(18:19):
like an image, a headline, and a summary.
It's meant to feel likeInstagram in the inbox, right?
Um, in that format, we reverseengineered from hundreds of different
formats because we figured out thatthat's what, that's what Outlook,
Gmail and Yahoo love to deliver.
They know that that's valuable content.
That format is used by millionsof companies all over the world.
So we just reverse engineered that andbasically started making it smarter.
(18:41):
I like to say there's three formsof truth in the game of marketing.
There's what the businessthinks the market wants,
there's what the market saysthat they want, and those
what they actually click on.
And we like to over indexon that third one, right?
Like, so what are they clicking on?
And then give them more ofwhat they're clicking on
the next thing that's Dynamically.
So, so that's, that's why we're able towarm people's lists up more efficiently.
(19:03):
'cause like our machine learningis starting to understand like
what lists are good, what clustersof customers are likely to open.
It does like an idealbuyer persona analysis.
And it starts looking at like, oh, thesepeople are kind of like these people.
So it's not just like.
A chat, GPT summarized newsletter.
There's like a whole bunch of backendmachine learning intelligence that's,
that's like fighting the war of emailon your behalf and making it better
(19:24):
every time you send an an email out.
Because at a surface level,like if someone were to look at
daily ai, and when I first heardabout it, I was like, awesome.
They're like, it creates many emailnewsletters for me, like super fast.
And it, it's does it in a smart way,but without diving deeper into it,
you don't realize, yeah, it's dynamic.
It's actually changing depending on theiractions, which like there's no way you
(19:45):
can keep up with that with chat GBTImean you could, I guess try to string
together a whole bunch of automations,but, um, that's a pain in itself when
most people aren't even sending emails.
I. You know, consistently.
That is.
that leads to a question like, so you,you mentioned obviously there's a gap
for any kinda industry, like anyonecan use email to connect with folks.
But like, what are some of the bestways you've seen Daily used and you
(20:09):
know, 'cause I'm just thinking of like,there's individual, you know, there's
newsletter companies now that arelike, just around that kind of model.
And then there's obviously a companythat might be listening here that
needs to really ramp up email.
So what are you seeing
Yeah, if, if, first of all, if you wantyour newsletter to be the product, not
a promotional channel for your business,then hands down without any debate, you
(20:32):
should go make a newsletter on beehive.
Like they, they, they don't haveany of the like, machine learning
intelligence to tell you what, what tocreate with more of what people want.
They have some AI GPT wrapperstuff, but as far as like the
newsletter is the product, likethey've, they're very good at that.
We didn't, we very intentionallydidn't build for that market because
(20:52):
that's more of the creator economy.
Price expectations area bit like quite low.
We said we wanna work with real businessowners that wanna win now with AI
and nurture their audience in lessthan five minutes of effort a week.
So literally like.
We, we make the newsletter for you andby when I say we, like, we have an AI
automated workflow that does it for you.
Um, we do all the backend stuffto clean your list and prep it
(21:14):
and make sure that it's warmed up.
And then we can personalizeevery email after six sends.
I can personalize an emailthat's like Joe's picks.
It'll, it'll be just for Joe andit'll be a little section that's just
for you, stuff that you would open.
Um, the other big use case that we justlaunched is like, that's worth pausing on.
So like, why is that important?
Because all of AI and plusmarketing is going from one to many.
(21:37):
I send one email to lotsof people, to one-to-one.
Slowly but surely what's gonna beone-to-one messaging across all platforms.
It'll be weird for youto get a bulk message.
That's for everybody.
But no, almost no ESPs that Iknow have built their platform.
It's all built on one to many.
Our ours was built from dayone to send to individuals.
'cause we saw this vision thatit was going to be personalized.
(21:59):
You're absolutely right and that'sthe game changer right there.
Like I don't think I'm on any emaillist that it's a personalized, like,
hey, you know, for picked for you.
And it's not just some under disguisedthing that's getting sent to everybody,
it's actually legitimately, dynamicallypicked based on my actions from before.
A hundred percent even
like when you open it andlike when it's sent, um, the
(22:21):
other use case, like, and we'rejust rolling this out right
now, but it's so exciting.
I was talking about speed to lead.
So, and then our newslettersare basically like a, it's like
a. Instagram and the inbox.
It's three or four thumbscrolls of content.
Well, you can put advertisements, wecall them conversion cards inside of your
newsletter for your products and services.
Right.
Well, every time someone clicks on one ofthose ads, it's automatically gonna fire
(22:45):
off an email to them that says, you know,Hey, Joe, did you wanna buy the widget?
If so, here's how you take the next step.
If not, thanks for being a subscriber.
We saw that you clicked on the latest,something like that in your brand voice
with copy that you would approve, right?
But
immediate speed to lead.
Right?
And then, and then in, um, inJune, we're rolling out SMS.
So if they, if you have their phonenumber and you've gone through
(23:05):
the pain of authenticating for SMS
marketing.
Then you can also send them a a, a textmessage that's like, Hey, I saw that you
might've been interested in the widget.
Um, do you wanna jump on a call or doyou wanna do this thing to get immediate
support to finish your purchase?
And that way you're just like gettingback to them super fast and having
a conversation that's designed todrive them forward instead of praying
that your landing page is going to,uh, do all of the heavy lifting.
(23:28):
'cause most cases it's not, especially aspeople start to get used to interacting
with chatbots, everything's gonna need tofeel like a chat bot and the landing page
is gonna feel old and boring and slow.
So if you just get them inchat mode over email or text.
We skip the landing page, we get themright into the buying mode, and we
make sure they have the support thatthey need so that you can actually
maximize conversions.
it.
I mean, that's why, uh, I thinkyou're familiar with delphi.ai.
(23:51):
I'm one of the advisors there.
I was their first user and, andlike I live and breathe kind
of what you're saying there.
But now from from the chat bot side,because everything's a conversation.
And that's what people want.
They wanna be talked and youknow, actually have a unique
conversation that they can takean action, take 'em on a journey.
Which like now I'm thinking,I'm like, man, I really want
Delphi to play with daily ai.
(24:13):
Like, 'cause I could see thatperfect match being made.
Maybe that's a separateconversation, but I
we love those guys.
Love, love their, love their team.
Um,
huge fans of what they've built.
This is freaking,
it's really good, man.
Um.
I, I like it like when I givekeynotes, I, I'll have a slide that
says The future of marketing, andit's a picture of C3 PO and Han Solo.
(24:36):
You remember that scene at Star Wars?
Like, never tell me the odds,because today it's going to
be non portable intelligence.
It's like it's in your computer, it'sin your phone, it's, but, and it'll
get to personalization where, whywould I need to see a software screen?
Software is dead.
It has stage two cancer.
Like it's all gonna be talking to anLLM that gets the result for you, And
I've never heard softwarestage two cancer.
(24:57):
It's
Well, It's not, it, it'snot gone yet, but it's, you
know, it's, and I don't wanna makelight of cancer, you know, my father
passed away from cancer, so I don'twant anybody to take offense to that.
I'm, it's just, it's just an analogy.
Like it's, it's not gone,but it's in trouble.
It
needs to be helped.
And, and, and the way that it's gonnabe helped is things are gonna start
to look more like an LLM chat typepersonalized experience where it's
(25:18):
automatically updating and havingalmost like a C3 po conversation with
you in the computer or the phone.
Then if you've been paying any attentionto robotics, it's, it's very quickly
gonna become portable intelligence.
It'll be that.
But in a robot helping you doingphysical things in the real world
and talking to you and beingconnected to the internet.
So if your products and servicesaren't moving in that direction and
(25:38):
the AI vendors that you're workingwith don't seem to be trending in
that direction, there's a fairly goodchance they're not gonna survive.
Yep.
I agree.
It's, it's almost like the way I seeit, because, uh, and I want to talk
about this version in Del in, um, andnot Delphi, but in, uh, daily AI is
essentially having these triggers andactions built into a system like Delphi
(25:58):
has that, it's almost like Zapier make.
To an extent built in within therebefore it can go out to another layer.
And I think, yeah, what you're sayingis, you know, you have like the smart
intelligence of whatever software platformthat makes it unique to you, but also
it could take actions on your behalf
Yeah.
And, and that's why having companiesthat are building with real machine
(26:19):
learning, like where they take yourcorpus of data, like your customer
interactions and your individual things,
and then they remember themand build on top of them.
'cause that's gonna be the critical input.
'cause eventually, um, and not,probably not that far from now.
It's gonna be AI is talking to ai.
You know, marketing will become,you know, it's, it's already here.
I've been saying this for about a yearand a half, but like marketing is going
(26:40):
to become a member matching algorithm.
And it's really gonna come downto how good is your offer, where
you take your offer and you go tothe marketing ai and you say, I
want I the ideal buyer for this.
And it will make thecreative, it will write the
copy.
And when I say creative,I don't just mean imagery.
I mean the videos too.
Tiktoks doing it.
All the platforms areabout to start doing it.
It'll make a fake influencervideo, it'll publish it, and
(27:02):
it'll find who resonates the most.
It'll test where the drop off pointsare, and it'll optimize for it.
Now, if your offer is extraordinary.
Then what's going to happen is you willend up getting customers back for cheaper
than it costs for what they paid you.
You have a positive customeracquisition cost, and that's what,
that's where marketing's going.
So it's, it's already halfway therewith, with the new, like you look
at Facebook, like they're absolutelygetting away from interest targeting.
(27:25):
If you understand paid ads,it's just, give me your people.
Who do you want?
And gimme your offer.
You gimme like 10 versions of yourcreative and I will go find the thousand
weirdos that are weird like you and loveyour weird stuff, and hopefully it's.
Acquire them cheaper than what?
What they pay you.
That's we're already there.
So like that's where it's going man.
It's like AI is talking TOIs anddoing all these workflows for you
(27:47):
and getting you customers and leadswhile you, well, you just work on
having great offers and products.
So like that's where allof these things are going.
And so if your products and servicesthat you're buying from people
aren't moving in that direction, thenthey're probably not gonna survive.
Again.
That's a real thing.
And that, that may be okay,
but that's just the way it is.
and I, I welcome this futurebecause it, it sounds more fun.
It's like we get to, as entrepreneursas problem solvers, literally create
(28:10):
these problem solvers for people,these products and services, and
then have, have AI do the marketing.
It's like, yeah, we might be greatat marketing and love doing it, but
it's like, let's be honest, let'ssolve the problems and actually
match to the right people to actuallyhelp people faster and scale.
And, and now we have the tech here.
It's almost here.
I mean, shoot, even like you, that thatprocess you talked about dead leads, I
(28:33):
mean that finding the people who you canrank, you can kind of do this a little
bit yourself by, you know, now goingto chat GBT or all these other places.
Like, hey, write me a script basedoff the, the information or the
people you have in this list.
And you know, you cando all sorts of things.
Take that over to Nvidia, makea video or Hagen or Delphi
or whatever it is, you know.
(28:54):
Um.
Yeah.
It's just like when you startto see how the, how the pieces
connect and then, and then get yourhands dirty and start practicing.
Exactly what you said becomesalmost like second nature.
A hundred percent.
And, and just to put it inpractical, like ground it.
'cause we've we're kind of in
big future possibilities like.
It's simple, man, likeuse an LLM every day.
(29:15):
Like I highly recommend.
Use Chatt PT for most things.
Use Claude for writing copyand creating marketing content.
Just use those things every day.
If you wanna do a video clone,definitely go get on Delphi
and they're best in the world.
Hands down, like amazing.
Um.
And then if you want to work onyour marketing, like we've made
Daily AI so that you don't evenneed to know how to spell ai.
You fill out like 10 or 12 questionson a survey and our AI agent will
(29:38):
make your newsletter ship it,and it's really, really easy.
Um, but, but get in the game.
Like find tools that have practicalapplications that are focused
on outcomes, not just outputs.
They're cool, but, you know, in ourkinds of businesses, we wanna make money
and serve people and you know, like wewanna move the needle in the business.
So I, I think that's the bigopportunity is just start with
daily usage and graduate the toolsthat will get you the outcome.
(30:01):
I think if you use that lens when you'remaking your purchase decisions and you
act on speed of implementation, um,you're gonna be a lot farther ahead
than your competitors and that youotherwise would've been, um, and your
future self.
Definitely.
Thank you.
Yeah, that's for sure, man.
And, uh, yeah, I actually have aDelphi made for my future self to
tell me all the stuff that I'm like,yeah, I wouldn't have thought of that.
(30:22):
Like, there you go.
Um, one use case there.
Well, on daily ai.
So, uh, you, I mean, you're, I think it'sgotten be, well, it has gotten better,
obviously releasing these features.
You're, I feel like it's now, um, it's,it's framed in a way that a lot more
business owners can actually jump on itand I think see it as like a no brainer.
Like, hey.
You obviously need email in your business.
(30:44):
It's still, you know, a, a form ofcommunication that it's not going away.
It's just changing.
It's modulating in a way that,um, probably most of us don't
understand until right now.
So thanks to you, Joe.
Uh, what's like a, uh, I guess what's thenext best step to maybe describe daily ai?
Or at least like, say, okay, sohere are some of the, I dunno, um,
(31:05):
any kind of roadblocks that peoplemight have at this phase where it's
like, okay, I see what I need to do.
Uh, obviously daily AI just kindof solves a lot of it for you.
Um.
I dunno what the perfect question here is,but I just wanna kind of just dispel like,
like eliminate any blockage of even havingemail consistently used in a business.
Uh, now knowing that you have thisreally cool tech that's like available
(31:28):
Well, well, well, first of all, letme, let me just talk about email as a
category and then we'll talk about daily,
right?
To land a plane on this, um, email hasmore daily active users than any single
social media platform on the planet.
And you own the data, so you can, I cantake those emails anywhere I want and
that, so your email list is an arguably.
More valuable intangible asseton your balance sheet than
(31:49):
your social media followers,
because I don't know about you, but Idon't know how many of our friends have
like built social media follows andthen gotten banned or blocked because
they said the wrong thing and thenthe number one lead source in their
business just totally took a nose dive.
That doesn't happen with email, right?
It's, it's, there's different rulesand it's morphing, but it is massive.
I do these talks all over the countryand I say, you know, Hey, raise
your hand if you use email in yourbusiness, and every hand goes up.
(32:11):
I say, keep your hand inthe air if you use TikTok.
Most hands go down.
I'm picking on TikTok, but it's true.
Email is the first killer app that'sever been created on the internet,
right?
And so it's gonna be very difficult todegradate that in, in human psychology.
I'm sure it'll happen one day,but that one day is not today.
And everybody has emails andeverybody has an email list.
Um, and so my, my big thing is,man, like we've made it so easy.
(32:34):
Like if you just like, we have a, wehave a promo that we put together just
for your audience, go to dailyai/joe.
Which I thought would be funny'cause we're both named Joe
Daily, AI slash Joe.
Dude, just sign up.
We,
we will make and ship your newsletterin seven days and if it doesn't
have a 40% open rate, then youcan tell us to kick rocks, right?
Like, and by the way, like for peoplethat don't have a 40% open rate, we
(32:55):
put like a human tiger team on to helpyou develop all this, but we also have
all these bonuses for your people.
It's like we have a wholecourse on how to grow.
An email list.
We've, we've done thislike hundreds of times.
You know, we've built three differentemail newsletters that have over a hundred
thousand subscribers on them ourselves.
Right.
Just 'cause So we know,we know what works.
If you're trying to, if you're interestedin learning ai, we have a whole,
uh, course called Master Game ai.
(33:16):
It's all the basics.
How do you prompt, how do you makeimages, how do you do voice cloning,
video cloning, all the top tools.
That's also given as a bonus.
Um, and then we also havelike a, just a growth course.
Like how do you grow?
How do you grow, how do you usethis stuff to grow your business?
So,
um, we've tried to make itas easy as possible, right?
Like our big objections are like, well,you know, um, like I, number one, I
(33:38):
don't know how to grow an email list.
Great.
We just document all the bestpractices and gave it to you.
There you go.
Uh, number two, does email still work?
Yeah, it works.
And if you don't believe me, just try it.
Right?
Uh, and then number three, like, I don'tknow, ai, I'm not familiar with it.
Great.
We'll literally do everything for you or.
Product and team will doall the heavy lifting.
You don't have to do anything.
And then if you wanna learn ai, wehave a whole library, like a year's
worth, like every, I went and taughtsomething every week for a year,
(34:01):
and it's just like almost everythingyou would ever possibly want to
know for you or your team to getgamed up on the most common tools.
So we've tried to make this as easy aspossible, whether you're like totally
into AI and you're like a maker, oryou have like, you literally can't
spell AI for people to get startedand, and get them some exposure
to something that will actuallymove the needle in their business.
No, it's a, it's a hell of an offer.
So yeah, definitely daily.ai/joe.
(34:24):
Pretty easy to get to and yeah,it's, it is a no brainer, especially
with, I mean, even if you're greatat email, I'm like, I don't see free
yourself from some of the manual labor.
I mean, because that's what, that'swhy I feel like it is nowadays.
I mean, back in the day it wasreally manual labor, even if
you're using chat GPT or anythingto kind of craft your own stuff.
You're obviously not getting thefull dynamic play of like what you
(34:47):
described earlier, these emails.
a hundred, a hundred percent.
Um, in fact, if, uh, if anybody hasquestions on ai, they can go to DM
Joe, as in direct message DM joe.com.
I'll take you to the dms of my Instagram.
Um, I have a whole team thatjust helps people with AI stuff.
You have questions, you need help.
Just say, Hey, I heard about you on
this podcast, and we're,we'd love to help you.
(35:09):
So just to be a resource.
Nice.
Well, dude, uh, I hopeeveryone takes action on that.
And also just to finalize orfinish this all off, like what's,
I guess what's another thing?
Um, are there any interesting, likeworkflows or, or things that, how you
use AI in other parts of your life?
Like let's say like just yourpersonal life, like is there
(35:30):
anything that comes to mind?
I've always, I'm always fascinated withhow people are taking it outside too.
I think one of the biggest thingswe, as entrepreneurs that we do,
and why we do this is like we,we really want freedom, right?
We want freedom of location,freedom of time, freedom of,
uh, having to work all the time,
snow white, clear calendars.
And,
um, I want time with my family.
You know, I've been with my wife 20 years.
(35:51):
We have two kids, another one on the way,
so I, I, I'm pretty.
Thank you, man.
I, I, I try to get a little bitbetter with how I invest my time
and I just recommend that you thinkabout your time as investing it because
it's more precious than your money.
Money is u ubiquitous,you can get it anywhere.
The time thing's a little trickier.
So I'm thinking all the time, like aninvestor, how can I reinvest my time?
(36:12):
How can I reinvest my time?
And so, um.
I have a prompt that I runevery single week that's around
how I can optimize my time.
And I did.
I feed it the prompt andit asks me questions back.
I track my time each weekand I answer the questions.
Um, but even if you don't track yourtime, you can just answer the questions
and it will give you ideas for how to getthe most out of your time, how to save
up to five hours a week to remove stuff.
(36:34):
Uh, eliminate things, help youmostly say no to things that you
should be, should be saying yes to.
And just clean up your calendarfive, five hours a week at a time.
Um, I think if you go to dmjoe.com and send me the word time,
I have an automation that willsend you that prompt and that,
that's just like, that's one way.
And I, I do that every week, man.
Every Sunday I do it.
(36:55):
I have my EA send me a report, andthen I just, just try to get better
with how I invest my time and get alittle bit more focused on family and
impact and creating and, and a littlebit less on, you know, pretty much
everything else that isn't helping growdaily AI and serving our customers.
Um, you know, and, and it seems likethe older we get, man, the more, um,
(37:15):
things there are, the more opportunitiesthere are for you to invest your time.
But I think the, the first paradigmshift is, you know, you're not spending
your time, you're investing it.
And the second one is.
Just get a little bit better eachweek, and this prompt can help.
Seriously, it's helped me.
I've been using it for a long time.
Like,
Oh man, I love it.
months.
Yeah.
So you said, uh, DM joe.com.
And then, uh, and then what?
(37:36):
Just put time right there
Yeah.
dm.
joe.com.
That'll open up, if you're on Instagram,be be logged in, and then that'll
take you right to my ig uh, DM inbox.
Just send me the word time andthen there'll be like a, a, a mini
chat automation that we'll justfollow up and take care of you.
Sick.
All right.
I'm gonna do it right now.
Yeah.
I, I see it exactly the same two kidsof my own, you know, they're young and.
(37:59):
At the same time, you're right.
Like the more successful, orat least the more you're in the
game, the more conversationsand things happen and show up.
And if you don't have that no musclebuilt in or like blockers on your
calendar, whatever it is to createthat Snow White calendar, um,
yeah, it's, it's gonna be tough.
So, appreciate you brother.
Um, this has been fun.
Thank you so much for sharing,being open with it all, and, uh,
(38:19):
hope everybody jumps on daily too.
So thanks for making the platform, bro.
Dude, my pleasure.
I'm here to help.
Thanks for
having me.
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