Collin Stewart is the Founder and CEO of Predictable Revenue, a sales outsourcing company that helps B2B businesses build repeatable, scalable sales development teams. Under his leadership, Predictable Revenue has become a recognized leader in sales consulting, delivering over 10,000 booked meetings and scaling outbound sales for more than 55 companies. Recognized for his data-driven, practical approach to solving sales challenges, Collin also hosts the Predictable Revenue podcast, which boasts over 400 episodes.
In this episode…
Rushing to scale before confirming real market demand is a common startup trap. Founders may hire sales leaders too soon, invest heavily in marketing, and burn through cash without a proven customer pull. How can entrepreneurs mitigate this risk and develop a sales process that truly meets customer needs?
Collin Stewart, an expert in outbound sales and customer development, learned this lesson firsthand. In his early ventures, he invested heavily in building tools without confirming that buyers cared, which cost him years of effort. Over time, Collin discovered that the key was starting with customer development interviews, asking the right questions, and carefully transitioning from learning conversations into sales. He now advises founders to validate product-market fit themselves before handing sales off, to avoid what he calls "founder suicide."
In this episode of the Inspired Insider Podcast, Dr. Jeremy Weisz interviews Collin Stewart, Founder and CEO of Predictable Revenue, about bridging the gap between customer development and sales. Collin shares why premature scaling is a startup killer, his framework for running effective customer interviews, and lessons from working with companies like Uber. He also discusses best practices for cold email deliverability, targeting strategies, and his favorite tools for modern sales teams.
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