Interpreting Wine Podcast

Interpreting Wine Podcast

The place to learn from thought leaders in the world of wine and marketing. - Learn more about how I help wine brands to market themselves better online at www.interpretingwine.com/brochure

Episodes

October 14, 2026 • 13 mins

We close out the The Jolly Merchants Portfolio Tasting series today in the company of Krisztián Farkas, Bodrog Bormuhely, Hungary

(00:00:08) Intro

(00:01:10) Krisztián Farkas Origin Story

(00:04:50) Wine Tasting - Tokaj Lapis Single Vineyard 2022

(00:08:56) Future Events - Furmint February 2027 and local Hungarian hospitality

Wine region or PR agency wi...

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We continue the The Jolly Merchants Portfolio Tasting series today in the company of Petar Georgiev, Georgiev/Milkov

(00:00:08) Intro

(00:01:10) Georgiev/Milkov Origin Story and the project in context

(00:06:16) Wine Tasting - Groovy Mavrud 2025

(00:09:04) Future Events - in Bulgaria and international

Wine region or PR agency with an event coming up? Le...

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We kick things off the Jolly Merchants Portfolio Tasting Series in the company of Aphrodite Tousia Becker, Kontozisis Vineyards

(00:00:08) Intro

(00:01:10) Kontozisis Vineyards Origin Story

(00:05:56) Wine Tasting - Sun Limniona 2024

(00:10:05) Future Events - 

Wine region or PR agency with an event coming up? Learn how Interpreting Wine can help y...

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Today's conversation features David Gleave MW, Chairman of Liberty Wines and comes in the wake of the recent release of his book Barolo & Barbaresco The Primacy of the Vine.

(00:00:08) Intro

(00:02:03) The Power of Stories 

(00:13:19) David's process of writing the book

(00:21:30) Updated reflections on the Langhe

(00:27:14) Outro and Discount c...

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Today's conversation features James Gulliver-Cameron, Hammonds of Knutsford.

There are some great takeaways from this episode and I'll be giving my top 3 after the interview.

Enjoy!

If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/listen

If you really enjoyed it please leave the episode an iTunes review on the s...

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If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/603

If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌

Intro and outro music
The New Investors
http://newinvestors.dk/
Contact: glenn@velournet.dk

GUEST CONTACT: Tom Grater, Crystal Palace Wine Club

https://...

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Register for the Market Pulse UK report at http://interpretingwine.com/mpukreport

If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/602

If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌

Intro and outro music
The New Investors
http://newinvestors.dk/
Contact: glenn@vel...

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Register for the Market Pulse UK report at http://interpretingwine.com/mpukreport

If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/601

If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌

Intro and outro music
The New Investors
http://newinvestors.dk/
Contact: glenn@velo...

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Register for the Market Pulse UK report at http://interpretingwine.com/mpukreport

If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/600

If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌

Intro and outro music
The New Investors
http://newinvestors.dk/
Contact: glenn@velo...

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Mark as Played

Register for the Market Pulse UK report at http://interpretingwine.com/mpukreport

If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/599

If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌

Intro and outro music
The New Investors
http://newinvestors.dk/
Contact: glenn@velo...

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If you work at a winery, a producer group or region, register for book updates and be the first to hear about live events at www.interpretingwine.com/wf2026 

Today's conversation features Melissa Aellen, Linganore Winecellars.

Melissa is my first ever guest from Maryland, a US state with over 80 wineries. 

Linganore Winecellars are the largest producer in the state....

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If you work at a winery, a producer group or region, register for book updates and be the first to hear about live events at www.interpretingwine.com/wf2026 

Today's conversation features Theresa Breuer, Weingut Georg Breuer in Rheingau, Germany.

I visited the winery in July 2024 at the invitation of Wines of Germany. Theresa shows that applying the model to a multi-generational family bu...

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If you work at a winery, a producer group or region, register for book updates and be the first to hear about live events at www.interpretingwine.com/wf2026 

Today's conversation features Joe Wiens of Lost Ranch Winery.

He provides the ultimate test of the Winery Fingerprint. 

Having recently appeared discussing Wiens Cellars. 

Across his two proje...

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If you work at a winery, a producer group or region, register for book updates and be the first to hear about live events at www.interpretingwine.com/wf2026 

Today's conversation features Joe Wiens, Wiens Cellars.

Joe features twice in this series for two different projects, both in Temecula, Southern California, where I visited in June 2025 at the invitation of Temecula Wines. Joe s...

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Today's conversation features Steven Thompson of Analemma Wines in Mosier on the Oregon side of the Columbia Gorge.

Hearing his origin story we get a sense of both his deeper motivations and twists and turns on the way. But as you will hear, I believe to break through the noise more effectively they need something much sharper. 

And listening back to this episode I really love what we dis...

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If you work at a winery, a producer group or region, register for book updates and be the first to hear about live events at www.interpretingwine.com/wf2026 

Brick House should be a familiar name, not just because of their stellar wines, but because Brick House founder Doug Tunnell is a two-time Interpreting Wine guest. 

With Savannah having now taken the reins of the operation there...

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We close out the Mosaic of Wine series today in the company of Maryam Ahmed, Maryam + Company

The Mosaic of Wine intro

Maryam Ahmed Origin Story - Hospitality focus, Creating a wine brand

Culture - Storytelling development and allowing consumers to participate in the story

Expertise x Challenge - Seeking challenge and having values challenged over time

Read more

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We continue the Mosaic of Wine series today in the company of Raimonds Tomsons

The Mosaic of Wine intro

Raimonds Tomsons Origin Story - Soviet Union

Culture - Baltics success in sommelier competitions

Expertise - WSET Diploma studies, Training sessions

Challenge - Input needed to acquire wine knowledge

Service - Giving back to sommelier commu...

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We continue the Mosaic of Wine series today in the company of Amelia Jukes

Amelia Jukes Origin Story - Discovering wine and a love for Australia, Hallowed Ground

Culture - Events to successfully bridge the gap to Australia

Expertise - Standing out in the crowded London event scene, 

Challenge - Changing misconceptions about Australia, Undervalued Australian Fine ...

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We continue the Mosaic of Wine series today in the company of Giles Cooke MW, Thistledown Wines

The Mosaic of Wine intro

Giles Cooke MW Origin Story - High-level overview, WSET Diploma scholarships, Influence of Spain and Australia

Culture - Past marketing messages from Australia, Dwindling routes to market, Consumer mindset

Challenge - Australia losing ground and usi...

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