We continue the Mosaic of Wine series today in the company of Rachel Clawson, Barrel Room Media
(00:00:08) The Mosaic of Wine intro
(00:01:30) Rachel Clawson Origin Story - Transition from Finance to Wine Industry, Barrel Room Media,
(00:01:30) Culture and Expertise- Athletics and Fitness influence, Wine Learning Opportunities, Washington and Oregon winemaking communities, Collaboration over Competition
(00:01:30) Challenge - Career path change following athletics injuries, Rural upbringing
(00:01:30) Service - Barrel Room Media creative agency deep dive, Avatar specificity and positioning, Generations in wine, Ideal clients, Rachel vlogging and outside influences, Podcasting and audio
(00:01:30) Contact Details and Outro
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Intro and outro music
The New Investors
http://newinvestors.dk/
Contact: glenn@velournet.dk
GUEST CONTACT: Rachel Clawson, Barrel Room Media
https://www.barrelroommedia.com
Date recorded: 31 Mar 2025
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