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April 12, 2025 53 mins

Episode Overview:

In this deep and raw conversation, John Kitchens sits down with former pro hockey player and mindset coach Jacob Newton to unpack the real journey behind mental performance, emotional mastery, and reclaiming control of your inner world.

From the discipline of daily breathwork and meditation to overcoming generational patterns of people-pleasing, this episode cuts through the fluff and delivers tools, perspective shifts, and truth bombs for anyone looking to perform at a higher level—not just in business, but in life.

If you’ve ever found yourself stuck in self-doubt, scattered by distraction, or trapped in negative thought loops, this conversation will call you forward, reconnect you to your purpose, and arm you with the habits to take full ownership of your growth.

 

Key Takeaways:

The Power of Identity & Becoming

  • Why success starts with who you become, not just what you achieve.

  • Letting go of conditional goals and tapping into an unshakable “why.”

  • Why internal transformation outlives any external milestone.

Mastering the Mind Through Breath & Stillness

  • Jacob’s one-day contract approach to high performance.

  • How breathwork and meditation can instantly pull you back into the present.

  • The link between shallow breathing and negative thought spirals—and how to reverse it.

Unlearning, Reprogramming & Emotional Resilience

  • How to reparent yourself and detach from the limiting stories passed down to you.

  • Why awareness is the key to lasting change—and how to cultivate more of it.

  • How to escape the “thought-feeling loop” that keeps most people stuck in negativity.

Habits for High Performance

  • Visualization: How to mentally rehearse the win before it happens.

  • Morning routines that rewire your subconscious in the first 20 minutes of the day.

  • Using affirmations and daily checklists to build real momentum (not burnout).

Handling Setbacks & Evolving Your Circle

  • How to build resilience and reframe failure on the path to greatness.

  • Why you’ll outgrow people—and how to let go without guilt.

  • Choosing who you surround yourself with and why accountability accelerates growth.


Action Steps:

  1. Start with breath – Pause today and notice your breathing. Try deep belly breaths for 2 minutes to reset your nervous system.

  2. Build awareness – Use meditation as a mirror to notice (not judge) the thoughts running your life.

  3. Reprogram yo

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Transcript

Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
(00:00):
Seven figure success starts whenyou start thinking like a CEO.
Welcome to the JohnKitchens Coach Podcast.
Experience is your host, John Kitchens.
Get ready to think bigger andtransform your business into
a path to lasting freedom.
What is happening, man?
Uh, cool.

(00:21):
Well, I I'm excited to haveyou, to have you back on.
And, uh, for those of you, uh,we've got Mr. Uh, Jacob Newton in
the house and got plugged in anintroduction through, uh, Al Stasi.
Uh, we had, uh, a great conversationin middle of December, uh, on the
one big fire, uh, conversation,one big fire podcast and.
Uh, you and I, if we get, uh, hey, wegotta get you back on you and I, you

(00:43):
and I need to talk a little bit more.
And so I appreciate you, uh,jumping in here as we kick these
conversations back off in the new year.
And, uh, you get to, youget to kick off with us.
I was like, Hey, we're, we're going.
Mindset first, first conversationI'm having as soon as we get
going as is, is with Jacob.
So welcome man.
I appreciate you.
Uh.
Appreciate you jumping in.
Yeah, yeah.
Well, thank you so much.

(01:04):
I know we had a, a really good time inthat last one there with Al and it's just
kind of crazy to me still that I even knowAl um, not being in the real estate world
whatsoever, but having all the connectionshere in the real estate world that I do.
Um, but yeah, no, thank youfor the opportunity to come
on and, and talk some more.
It was, it was great last timeand I anticipate that it's
gonna be even better this time.
Yeah, uh, me, me as well, and, you know,you know, selfishly, you know, I, you

(01:28):
know, definitely want to get into thisconversation and un unplug more as, as
it's definitely, you know, for me, maybeborderline obsession, you know, really
around the mindset side of things and the
personal development, but,but really just pushing.
The performance and what we're capable of.
I've been on this crazy,um, endurance journey.

(01:52):
I think really startedoff in going into 2018.
Um, I was getting ready to turn, gettingready to turn 40, and my, uh, my.
Just more, more so of a not, oh,midlife crisis turning 40 type of thing.
It was more of a, I wanna dosomething to honor my mom.
She passed away when I was 11.
She was two months shy of her 40thbirthday, and, you know, we lost her,

(02:15):
uh, you know, to, to breast cancer.
And I was like, you know, I want to, Iwant to push myself something to, you
know, really do get outta my comfort zone.
And, and, uh, so it was, do a marathon.
You know, for me at the time, I, you know,Jacob, I had never, you know, I mean, I.
Maybe run may, maybe a mile.
I would do the fun 5K beer runsand, you know, the, you know,

(02:37):
those, those type of things.
And just, just have some fun with it.
So, you know, going 26 point, youknow, 26.2, that's, that was a
big, that was a big deal for me.
And, um, you know, made the decision,made the commitment to go that
route and, um, didn't want to justrun any, any type of marathon.
Um, ended up getting into the NewYork City Marathon and I'm, I'm

(02:59):
a turtle man, so I'm slow, so.
Obviously being able tofigure out a way to get in.
There's, there's always a wayand we ended up going the, um,
the route of raising money.
So, you know, the New York Citymarathon's, just a, it's a massive
money maker for, for the city of,of New York, as well as all of the
clubs and everything that it goes.

(03:21):
But I ended up get getting into, um.
With Fred's team.
So it's the cancerresearch in, in New York.
And I was like, man, that,that, that feels right.
That makes sense.
Mm. And uh, so we, you know, enended up raising enough money to get
our, to get our ticket and, and getinto the race and had an incredible
time and, um, took my dad, I.
It was the only time he's ever,he was ever to, to New York City.

(03:43):
But what I found during that journeyas I was continuing to, to push myself
and, and a mindset, it, it, it put alot of things into kind of perspective.
I thought I was doing it for my mom,but I really uncovered that it was
more about my dad and, you know,you know, who he had, you know, who
he was and what he had to endure.
You know, losing my mom, um, havingto bury his best friend, you know.

(04:08):
Two months shy of her 40th birthday,and then he remarried for over 20,
25, almost 25 years to my stepmom.
And then he lost her to cancer as well.
And so just being able to go onthat, on that journey and it's
just, it really stuck with me.
And I remember we were in la um,shortly after that, and Jesse

(04:28):
Itzler, it was the first time Iever saw Jesse speak on stage.
And Jesse.
It was just one of those moments, right?
He's speaking to me and we've all had thatand he, he was like, listen, you know, one
of the worst things for us to do as humanbeings is accomplish a major milestone
and not immediately reset the goal.
To continue to keep pushing ourselves.

(04:49):
I was like, I'm coasting out here, right?
Mm-hmm.
I did, I did my, you know, Idid this marathon, which was
monumental for me at the time.
What's next?
I gotta, I gotta reset the goal.
And, and so we just stayed on theendurance journey, ended up going
down the Ironman path for, for awhile, and then, you know, now we're
into a hundred mile races trying toget our, you know, into bad water.

(05:11):
So being able to, to do, youknow, going down that path, but.
What I love about it, and this is where,you know, kind of in, in your wheelhouse
and, and where you're at and why I wannacontinue to, to, to talk more about
this is what it's done to my mindset.
When you accomplish really hard things,right, like when I first got that first a

(05:35):
hundred mile distance and then, you know,we've gotten 400 mile races in now that
little things don't bother me anymore.
When you do hard things.
And I think the other, the other,the other key thing here, and I would
love, love your take on this and,and where you're seeing a lot of, you
know, high achievers, people that wannaaccomplish big things in their life where

(05:57):
they're getting hung up and like thehumility that doing, doing hard things.
And I, I remember early on in my, in mylife, you know, just, just, you know, as
we push and we're trying to be better.
Just comes with a lot of egoand, and comes with a lot

(06:17):
of, um, damn, I was an idiot.
I wish, I wish I would've thoughtabout things or looked at things a
little bit differently than that.
But now I have such aperspective and, and humility.
Um, it's, it's, it's really interesting.
So you know that for me, and Iknow you playing professional,
um, you know, professional sportsat a, at, at a high, high level.

(06:40):
Um, and then, you know.
I don't believe you getthere without a mindset that.
You've, you've cultivated anddeveloped over time, but where
are you seeing achievers?
Where are you seeing people now?
I mean, with as muchnoise and distractions.
I mean, where, from a mindset, where do weneed to be to, to really serve ourselves
at a, at a high level and to perform atan elite level in today's day and age?

(07:04):
Yeah, I would say so much of that.
And first, before I dive into it, thankyou for sharing, uh, you know, all
that you did there in regards to yourmom and, and stepmom and everything.
You know, it's, uh, I can't imagineI've been fortunate in my life to
not lose anybody to my knowledge.
I know my grandpa, uh, you know, hepassed away from cancer, but outside
of him, I don't, I don't recall so.

(07:24):
Uh, kudos to you and kudos to yourfather for enduring that and the
mental stamina that it takes toget through, things like that.
But one, one thing that you know initiallycomes up for me is, is I think so many
people fall in love with the end result.
I. And they lose sight of theprocess, uh, of, of getting there.
And who they become along the way, in myopinion, is far more valuable and far more

(07:46):
important than whatever the end result is.
And I think in today's society isthat we get so hung up on wanting
that instant gratification.
Like, I work hard this wholeweek, I should be getting
something at the end of it.
Or I strive to reach mygoals and I don't get it.
That means I'm a failure.
And I think that is just the,the wrong way of viewing things.

(08:06):
Again, like I said, who you become alongthe journey of getting to the destination
or to achieving that goal, I think isgonna set you up for a lifelong, you know,
perspective shift that you've experienced,that I know I've experienced and that
I know so many people are experiencing.
But I think we just gotta getout of this mindset that it only,
I'm only successful or I'm onlya good person if I get the thing.

(08:30):
You know, because in truth you could doall the work and still not get the thing.
But again, who you became along theway of trying to get it again is
gonna be, uh, forever in my opinion.
You know?
You know, and so I think, again, somany people are getting hung up in
on that, uh, lacking patience andlacking true understanding of what it
takes to even set yourself up for theopportunity to get whatever the thing is.

(08:52):
Uh, I love that.
So when, when I was hearing what you weresaying there, it, it's, it's conditions.
It sounds like you're, you're only doingit because of something in, in, in, in.
It's, there's an, a condition tied to it.
Right?
It's almost that level of leadership,kind of a barter type of leadership
to where, Jacob, I'll do this foryou as long as you do this for me.

(09:13):
Mm. And, and so when I'm hearingyou kind of talk about that, but
how do you overcome and, and.
Become unconditional with the thing.
Um, I, I'd say to a, you know, in a lotof cases, it's obviously having that
vision in mind about what, what, whatis it that you're trying to achieve?
What is it that you view as success?

(09:33):
You know, and, and I don'tthink enough people have that.
I don't think they're very clear andthey don't have a lot of clarity around
exactly what that looks like, whetherthat's, I want to get a promotion, I want
to finish a race, I want to get to theNHL to the elite level in whatever sport.
And so, so many of them kind of have that.
That, that why, that excusefor continuing to show up.

(09:55):
But I don't think enough people areputting into their goals, uh, in regards
to the person that they're gonna becomeor the person that they wanna be.
Because in truth, I can set a goal andthen if I achieve that goal tomorrow,
well, I'm the same exact person.
You know what I mean?
Or if I achieve it in a month, yeah, sure.
I went through three weeks, four weeksof discomfort, but in a lot of cases

(10:15):
I'm probably just the same person.
So I think if we can have a, a more humanapproach, a more human perspective, and
perhaps even a broader, uh, approachwhen it comes to these different goals
and destinations that we're trying toget to, don't, don't lose sight of, you.
Don't forget you and the personagain, that you're gonna become
along the way and allow that tobe how you gauge success or not.

(10:36):
Know, because again, I could have workedas hard as I possibly could in hockey and
never reached the NHL, but the 10 years,12 years that it took for me to sign
my NHL contract, just imagine that thematurity that took place, you know, the,
the overcoming of, of hurdles and, andsetbacks and whatnot, and I still had that

(10:56):
choice and made that choice to continueshowing up and putting in the work that
was necessary to just get me the next day.
You know, and I think, uh, youknow, one, uh, thing I like to
talk to my clients about is justtaking a one day contract approach.
Just win the day.
What do you gotta do to win today?
Tomorrow's gonna take care ofitself, but we're still here.
We gotta be present with thisday before we're even looking

(11:17):
into tomorrow, or heck next year.
You know?
How do you, how do you,how do you, you know, um.
I wanna come back to kind of maybefoundationally kind of where,
where to start with clarity, butjust as you were, you were saying
right there, be present today.
Right?
It's the whole, you know, you canquit tomorrow, but be present today,
you know, put in the work today.
Don't think about that.

(11:38):
Get through today.
I mean, I get it.
It's easy.
But how, how do you help keep the mindfocused and not letting the mind race off
into the future or default into the past?
How do you, like, what are some things to,to develop or, or work on or reminders to
be like, no, right here, it's not there.
It's not back here.
It's right here.
Yeah.
Well, I know for me, you know, in regardsto what I do and to the things that

(12:01):
I've done in the past, breath work hasbeen such a, a transformative practice
for me to start my day with breathwork and how it allows me to be just
far more present throughout the day.
Uh, it opens me up to be being moreaware of my breathing patterns throughout
the day, and if I'm ever starting todrift towards the future or, or dip
back into the past, in most cases, 99%of the time, my breath is very shallow.

(12:25):
Which opens you up to attachingmore to the thinking mind, the
unconscious thoughts that youknow are just coming all day long.
Uh, so the deeper I can bring my breath,the more I can slow the mind down, stop
the, the negative thoughts or the anxiousthoughts or the depressive thoughts of
the past, um, and then come over top ofthat with, with some positive self-talk.

(12:45):
That, that certainly helps me, andI know that that's helping a lot of
the clients that I work with as well.
Yeah.
So you were saying, Hey, you know,I, I hear what you guys are saying.
This is great.
Where do I start?
You know, how do I, how, you know, Idon't wanna go run a hundred mile race.
I don't wanna run a marathon.
I don't, I don't wanna, you know, committo what it takes to, you know, I just,
we, you know, I'm struggling right now.

(13:05):
'cause I think that's,that's a lot what I'm seeing.
And you look at, even with theagent to CEO kind of concept, you
know, first that is mindset, right?
You gotta, you gotta havethat, you know, mindset.
The, the right.
How, like what's the tactical thingsthat we can do to, to really start
to help sharpen that and at leastget on the right path in, in the
direction that's gonna serve us?

(13:26):
Well, I, I, I think in order toget in control of, of mindset,
you have to understand the mind.
You have to understand thethoughts, you know, that, that
are literally coming all day long.
We're gonna experience roughly60 to 70,000 thoughts a day and.
90% of the thoughts that you'llexperience today are the same exact
ones you experienced yesterday, andunfortunately, 70% of them are negative.

(13:46):
You know?
So if 70% of them are negative, the mindbody connection says that what I think
in my mind, I'm gonna feel in my body.
Yeah.
So if you're experiencing 70% negativethoughts 70% of the time, then as a result
of that you're, you're feeling negative.
So if you have a better understanding of.
The power of thinking, then it can, Ithink, lay the foundation for you to get

(14:07):
into a place of controlling your thoughts.
We can always be, wealways have that choice.
We've always had access to thatchoice, but unfortunately, just not
enough people are aware of that.
They think that just thethoughts that are coming all day
long are them, in my opinion.
They're not, uh, they're, they're basedon the first seven years of your life
and how you were spoken to by yourclosest caretakers, the subconscious

(14:29):
mind, the unconscious thoughts whereeverybody's voice is outside of us.
We were in absorption mode, you know, so.
So many people identify with theunconscious thoughts, again, just
because they're going on in their mind.
But again, that's not you.
So the more you can be the activethinker, and if we're actively
thinking, if we're consciously thinkingchances are very high, that we're
gonna choose positive thoughts, right?

(14:50):
And in time, just like on the negativethinking, there's a negative release
of chemicals throughout your body asa result of the negative thinking.
And eventually those chemicals aregonna make their way back up to
your brain to confirm to your mindthat I've matched you and now we're
just caught in this negative loop.
The thinking's driving the feeling andthe feeling's driving the thinking.
So on the other side of that, if you'reproducing then your own positive thoughts,

(15:12):
you then, as a result of that, get toexperience a different feeling, which
is gonna allow you, it's gonna inspireyou, it's gonna motivate you, it's
gonna empower you to continue going andchasing whatever the thing is, you know?
So I don't think there's reallyany true change in life without
the awareness around that.
If you're not aware of thepower you possess, you'll stay
small for, for all of your life.
How do we, how do we find that awareness?

(15:33):
I agree with you a hundred percent, right?
It's, it's kind of like knowledgein, in, in power, right?
It's wisdom, it's awareness.
And then to me, power is choice, right?
You have a choice to choose what youwanna do about it, but what, so how do
you, 'cause a lot of people are justnot problem aware, they're not solution
aware, they're just a lack of awareness.
How can we cultivate a, a,a higher level of awareness?

(15:57):
Ooh, I, you know, meditationis gonna be a powerful one.
I know that's been kind of at the, at theroot of my transform transformation that
I've gone through ever since my divorce.
Meditation was such a, a massive part, andfor me it was just literally sitting down.
You don't have to sit down cross legged,you know, with your hands like this.
Like everybody seems to thinkthere's many different forms of

(16:18):
meditation, but for me, the base wasto get into that position and just.
Experience.
Just see what comes in my mind.
Did I, did I will this thought in there,or did it just automatically come?
And again, 90% of the time, 95%of the time, the thought just
came, okay, what is that thought?
Where does it come from?
What does it stem from?
Can I question it?

(16:38):
Can I analyze it?
Can I see if there'sany truth rooted in it?
And most of the time you're gonnafind out that there is no truth in it.
So I think becoming more awarerequires us to actually do less.
I think we're caught in thissociety of we gotta be doing,
doing, doing, doing, doing.
And again, I think I said it onthe uh, one big fire podcast.

(16:58):
We are human beings, not human doings.
We gotta give ourselves time to just be.
Just sit and sit with ourselves andsit with our thoughts, you know?
So meditation has been super powerfulfor me in regards to slowing the mind
down, getting a better understanding.
It also opened me up to being farmore honest with myself as well.
Um, and I think for, for any type ofsuccess that we're trying to achieve.

(17:20):
Whether that's personal or within ajob or a relationship, is you've gotta
be willing to be honest with yourselftoo about who you are as a person.
Is this how I want to be?
Is this who I want to be?
Is this who I want to be remembered as?
And if the answer is no to someof those, okay, well then that
opens you up to some change.
What are some areas inyour life you don't like?
And that might be whatever jobyou're in, that might be what

(17:41):
relationship you're in, you know?
Um, so yeah, no, I kind of went overthe place there, but meditation, um.
And I think, unfortunately, there's somany people that will sit in meditation
and because the thoughts are coming,they think they're bad at meditation.
So so much of meditation isjust making the unconscious
conscious again, you know, and.

(18:03):
Do you utilize?
I mean, is there, is there toolsor anything that you utilize that
helps you with, you know, kind ofsetting in, into that practice?
I mean, timer apps, anything that,you know, you've started with that
have, have been really beneficial?
Really helpful.
Y yeah, there, there was, uh, when Ifirst tapped into meditation, I certainly
needed some more guidance on it.

(18:23):
Um, I'm trying to remember the,the Calm app, is it a calm app?
Mm-hmm.
There's, I mean, there's somany different meditations app.
Apps out there now where, uh, you know,they'll count for you, you know, as you're
inhaling, you're counting 1, 2, 3, asyou're exhaling, you're counting 1, 2, 3.
So I think in a lot of cases, if there'sanybody out there that maybe doesn't

(18:43):
wanna involve themselves in the apps,that you, you can just do it for yourself.
And I think.
The, the ground, the base for meditationwould be a breathing practice to start
for a minute, two minutes, where you'rejust aware of the breath coming in and
you're aware of the breath going out.
And, and through the breath you'reable to slow down, you know, your, your
brainwaves to get you out of a higherfrequency, into a lower frequency.

(19:06):
And when we're in that lowerfrequency, the mind is slower.
Therefore, the.
Thoughts aren't coming quite asquick, uh, and as often, you know.
So again, going back to the breathwork, the breath work is, I think
every single person on this planetshould be practicing breath work.
It is super healing.
It grounds you into yourself.
It grounds you into the present moment.
And, uh, when you're in the presentmoment, you'll find pretty quickly

(19:28):
that there aren't too many problems.
All of your promise problemscome from your mind.
Yeah, you're either experiencinglife or you're experiencing mind.
And if you're experiencing mind, 70% ofyour day is gonna be pretty negative.
Yeah.
And I think too, you know, having, havingthat level of awareness, but like you
said, getting to a space to where you can,you can kind of recognize it and see it.

(19:49):
And I know one of, uh,visual exercises that, um.
My coach really is like, listen,the thought is like a, it's like
a leaf in the river, and, um, hegoes, you, you, you travel a lot.
He goes, do you just kind ofsit back at the airport and do
a little, some people watching?
I said, yeah, it's entertaining as hell.

(20:10):
Of course I'm doing some people watching.
He said, well, that's kindof like your thoughts.
It is kind of like the interestingcharacters at the airport and you
just kind of let 'em be and you know.
Mm-hmm.
They, they come into your site andthey, and then they leave your site just
like, just like the thoughts and, andthe empowering thoughts, but also, you
know, the disempowering thoughts as well.
So really, really beneficial.

(20:31):
Yeah, and I, and I think so many peopleneed to understand that wherever they put
their focus on, wherever your focus goes,that's where your energy is gonna flow.
And literally everything is energy.
Our thoughts.
Our words, our choices, ouractions, our everything.
It's all energy.
And if you focus on one thought, right?
It's not so much about that initialthought, it's about what is the
thought that comes after that?

(20:52):
And then after that one, and then afterthat one, and then before you know it.
Like I was saying earlier, you'recaught in this negative pattern.
This negative way ofthinking, this negative loop.
Um, and again, so many people don'tunderstand that and they experience so
much anxiety and so much nervousnessand depression and so on and so forth.
And typically those symptoms arejust symptoms of, of the unconscious

(21:12):
mind and your lack of awareness andfocusing your attention on one single
thought leads to those symptoms.
You know what I mean?
When you catch that, when youcatch that negative spiral.
I mean, at what point?
I mean, you're just like,oh shit, that's not, that's.
Is it, is it the question, is that true?
Is it, is is like what happening hereis, is this actually what's happening?

(21:33):
Like, is are there certain triggersthat will bring you into awareness
and and allow you to course correct?
Yeah.
For, uh, you know, for me, I'vebeen, I've been on this path now of
working on myself and, and helpingpeople for the last, again, ever since
my divorce back in 2017, it's, uh.
It's been, it's been powerful.
So I know for me, the course correctis always going to be my breath.

(21:56):
Uh, why, why, why would Ineed to use anything else?
Because it's, it's right here withme every single day, you know?
And again, like I said earlier, I knowthat when I start to feel rigid or tense
or negative, I know my breath is shallow.
Mm-hmm.
And the moment I bring thatbreath deep into my belly, within
seconds, I feel instant relief.

(22:18):
You know, and then when the relief isthere, then I can analyze whatever the
situation was that caused the trigger.
But if you're trying to view the, thesituation from the lens of disturb,
uh, from the lens of disturbance.
Of frustration, anger, sadness,whatever you were experiencing as a
result of what happened out there,you're not gonna see it for what it is.

(22:39):
You're gonna see it for what themind is telling you about it, right?
Which is ra very rarelybased in truth, you know?
Um, and so again, the more you tap intothe breath and take that breath deep
into your belly, okay, the lens clears.
I can see it differently now.
Now I know what the nextbest choice is to make.
You know, um, and it's, again,it's, it's, these aren't things

(23:00):
that are taught in school.
And so to get somebody to believeit, they have to be willing to
practice it themselves, you know?
Yeah.
And, and I just hope that there'speople out there that, you know,
don't wait for rock bottom.
Don't wait for catastropheto start just changing things
that your life might be good.
Right.
You might have a lot of success.

(23:20):
Right.
But just because we have externalsuccess doesn't necessarily mean
that we have internal success.
You know, um, and so I just think tappingback into yourself and trying to cultivate
a healthier relationship with yourselfis always going to be, in my opinion, the
highest level of success you can get to.
I agree.
And, uh, and I, and Iabsolutely love that.
What other type of, of habits andpractices, I mean, obviously, you

(23:44):
know, the level of awareness andbreath, root, everything in that right?
Bring everything into that.
First and foremost.
Once you, once you can createthe awareness and catch yourself.
What's kind of the next habitthat can really help to serve
to, to start to layer, right?
You know, what, what's the thing tocontinue to build and continue to
grow, um, that's gonna serve, serveus to, to perform at, at, you know,

(24:07):
that, that elite level that we'reall wanting to strive to, to be at.
Yeah.
I think there's a, a levelof, you know, visualization.
Um, that can be brought in regardlessof what you do, whether that's in
sales, if it's in an athletic sportsor sales, or owning a business.
I think just creating a, a, avisualization for practice for yourself,

(24:27):
because we know we're gonna have,especially if you're in like a sales
role, you know, you're gonna havesales calls, you know, you're gonna
interact with people that potentiallywanna buy something, whether that's a
house, a car, uh, insurance whatsoever.
Um, and get, get yourselfinto five minutes.
It doesn't, it doesn't require a lotfive minutes of just kind of seeing
how that call's going to go based onthe previous calls that you've had in

(24:48):
the past, you know, or the previoussituations that you've found yourself in.
Um, and the more you tune into thevisualization because the mind and
the body doesn't know the differencebetween a mental rep and a physical rep.
So the more you do it in your mindvisually, you're then creating a level
of comfort and confidence for wheneverthat future situation presents itself.
You know, again, that was something thatI tapped into a lot in regards to hockey.

(25:12):
Um, not at the beginning of my careerunfortunately, but more towards the end.
Sure.
Again, after my divorce is whenI started opening myself up
to all this stuff, you know?
Um, so visualization I thinkis gonna be very powerful.
I know exercise is always gonna beanother thing that I, I, I just think,
and when, when it comes to your life,the better you feel about yourself.

(25:33):
The outside world's gonnabegin to match that in time.
It's not gonna be instant.
It's not gonna be thatinstant gratification that
everybody wants it to be.
Um, so exercise, and I mean, it,it doesn't require a lot either
30 minutes a day, 20 minutes aday, however much time you have.
And I think all too oftenpeople are always saying, oh,
I'm too tired to exercise.
Well, you're so tiredbecause you don't exercise.

(25:55):
Exactly.
You know?
So, um, and then, and then, youknow, I, I know we kind of touched
on it a little bit as well, but.
You know, the first 20 to 30 minutes,this could be another part of the base
in regards to being more present andbeing more in control of your thinking.
But the first 20 to 30 minutesafter waking up is when your
subconscious mind is the most aware.

(26:15):
Uh, so within those first 20 minutes,if you can go through some, some
positive self-talk to start your day,you're then reprogramming your mind to
automatically produce those thoughtsthroughout the rest of your day.
You know, um, 'cause in thosefirst 20 minutes, the brainwaves
that we are experiencing very sloware exactly how they were in the
first seven years of our lives.

(26:36):
When we were absorbing everybodyelse's voices spoken to us,
which in turn came, became ourinternal voice, the inner voice.
You know?
So the more you get into this practiceof within the first 20 minutes after
waking up, don't get on your phone.
Don't do none of that stuff.
Um.
Just tap into somepositive I am statements.
I am an incredible person.

(26:56):
I am a successful salesperson.
I'm a whatever.
You fill in the blank just as, justmake sure that whatever you put,
it's what you believe to be true ofyourself, of whatever thing you do.
If that's sales, if that's owning abusiness, if that's being an athlete,
whatever the case is, and just repeatthose over and over and over and

(27:16):
over again for five minutes and intime, what's your mind gonna do?
Your mind's gonna begin to memorize that.
Remember it so that you no longer needto look at it on the sheet of paper,
you've programmed it into your mind.
You know, it's no differentthan studying for an exam.
You're studying with theintent to retain information.
So you have to study many days ina row so that come test time, it's

(27:37):
boom, it's right there with you.
I know that answer.
That's C boom.
The next one's D just basedon your studying, you know?
Um, so yeah.
That's, that's so good.
Right?
It's like, it's, it's the, the, thereprogramming, the reset of, of every
day and being able to, you know, createthe conditions and set, set yourself
up for the, for the most amount ofsuccess and starting that, that morning.

(27:59):
But you're spot on, right?
I mean, so many just reachfor the device, right?
That's the, that's thefirst go-to, um, in, in.
It's hard and a lot of peopleare just not disciplined enough.
Like if, if even utilizing thephone as an alarm to hit it off,
but don't touch it again, it's,it's super hard to, to do that.

(28:20):
So if you know that that's anissue, they do make a thing called
an alarm that you can plug in and,and set on your nightstand that
doesn't have to be your phone.
Yeah.
Um, and being able to tap backinto, to have that, how do you,
you know, kind of work through.
That overcoming that negative,that negative vision, that

(28:43):
negative talk that, that we have.
And, and is it doing the things in themorning, starting to put the vocabulary in
because you, you said it right from jump.
Who do I have to become in orderfor me to be able to achieve the
things that I want to achieve?
Right.
So like, you want it, I mean, ifyou had this skillset early on.

(29:09):
Then you would've been like, okay, what?
Who do I have to be to play inthe NHL at the highest level?
Right.
To win that.
So who do I have to become?
I mean, that's, that's really thequestion that we have to keep asking
ourselves is if I wanna achieve X,who, what type of person achieves X?
Who do I have to become?
Is that kind of the, the starting pointto be able to think about, um, yeah.

(29:32):
Yeah, I think it's kind of two layeredthere because what, what you're
asking um, brings up something thatI had had mentioned before we started
the podcast here today is that, youknow, when it comes to being who we
want to be, I think we already arethat person to a certain degree.
We have to unlearn a lot of thingsthat were taught to us growing up.
You know, we took on so much from.

(29:54):
Our closest caretakers, so muchfrom our parents and, and their
level of belief in themselves.
And if we were, you know, at one point asa young kid trying to go and do whatever,
reach a goal, make a team, you know,um, get into a prep school or a boarding
school, or anything of that nature.
And if our parents experienced a lotof distress in their life and didn't

(30:16):
reach their goals, they might havesaid to us, oh, that's not realistic.
You'll never be able to achieve that.
And if that was set to you at such a youngage, that is ingrained in your mind that
I can't go and get the thing that I want.
Especially somebody that you admireand look up to that's given you that
you're taking their word as truth.
Exactly.
And so their story of them woundup becoming your story of you,

(30:39):
but that's not yours to carry.
So there is a way to go back andrelive those experiences and in
a, in a sense, reparent yourself.
Speak to yourself in the mosthealthiest conscious way.
Become your parents and speak to yourself.
And you do that over and overand over again until that
story begins to dissipate.
Sheds itself, it's gone.

(30:59):
It's no longer something thatyou're carrying emotionally.
And then through that, you'regonna be far more present and
achieving and going towardswhatever it is that you want to do.
And so I bring that up becauseI know that that's so deeply
rooted within so many people.
And when you think about it, from themoment we could walk, we were told no.
No, no, don't go here.
Don't go there.
Don't climb on this.

(31:20):
Don't touch this.
It was just constant.
No, no, no.
And as a result of that, so manypeople, A, don't know who they are,
and B, are so afraid to go and,uh, reach for a goal because we've
just been constantly shut down.
Not because our parents didn't love us.
Of course they did, and theycared about us, and they didn't
want us to climb on the things.
I'm not trying to say that tomake, uh, our parents seem bad,

(31:43):
it's not the case whatsoever.
What our parents were, was unawareof how they spoke to us and how that
was going to reflect in our teenagelife and our adult life, you know?
Um, so I think that's one part of it.
Um, and then what, whatwas the original question?
Yeah, no, I think it's, it's, it's the.

(32:05):
You know, who do I have to become rightin order for me to achieve the goal?
And, and it's, I, I don't think thatquestion is, is early on, right?
That's one of the questions.
You kinda, you gotta get some foundationbuilt, you gotta get the breathing, you
gotta start, you know, the bigger future.
You gotta start, like you said, addressingsome of the, these, you know, unwiring,
some, some, some untruth that we have.

(32:26):
But at, at some pointthat question has gotta.
Enter into kind of, kind of our thinkingof who in the hell do I need to be in
order for, for me to achieve X, Y, and Z?
Yeah.
I think so much of that too is justunderstanding that when we're trying to
achieve such big things, it's, it's veryrarely going to happen in the short term.

(32:51):
It is more of a long term thing.
You know, again, when I reflect on myself,my dream, my vision was to get to the
NHL while I had that at the age of 12.
It took me nine yearsto achieve that goal.
You know, obviously there was a process.
I couldn't just go at the age of12 to the NHL, obviously, you know?
Um, so I would say for so manypeople it's understanding, okay,

(33:11):
let's get, let's just get clear onexactly what it is that you want.
I. How do you view success?
What does that, you know,external success look like to you?
And then I think it's aboutbacktracking from there, okay,
what do I gotta do every year?
What do I gotta do every month?
What do I gotta do everyweek and every day?
And I think so much of the battle is juststaying consistent with the day-to-day
monotony and the consistency that isrequired to continue showing up, to

(33:36):
get you through the week, to get youthrough the month, to get you through the
year until you achieve whatever it is.
But again, I. Want people to understandthat just because you have these goals
in mind and this vision and you've gotthis relentless attack on life, it does
not mean that you're gonna get the thing.
But you might get, if you're, so forme, the, the dream was the NHL, right?

(33:56):
I might have only made it to the a HLand only got to play for the monsters.
But that is still somethingto celebrate and that is still
something to be proud of.
And there will be too manypeople around us that say, ah,
you didn't reach your goals.
You're not a success.
Uhuh, yes I am.
You bet your ass I am.
Because I showed up every single day.
And the, the path to getting there wasnot a, a linear, it's not straight.

(34:17):
There's gonna be setbacks, there's gonnabe detours, there's gonna be days off.
There's gonna be times whereI take weeks off, months off
because I need to rest as well.
And that's valuable.
Rest is a weapon, you know?
Um.
So again, I think so many people justneed to a, again, get clear on exactly
what that thing is and then understandit's just a day-to-day process.
What do I gotta do today that'sgonna bring me 0.1% closer or

(34:41):
1% closer to reaching that goal?
What am I gonna do todaythat's gonna help me to build
momentum towards the big dream?
I think ultimately that's what we need.
We need momentum.
So if that's a to-do list,okay, two, three things.
Don't make your to-do list.
The 10 10, uh, you know, checks,uh, on the sheet of paper.
That's too much.
Right?
That's too many things.

(35:02):
And what's happening unconsciously thereis that you're setting your mind up to
perceive this daily task is too much.
It's, it's too stressful.
Oh, okay.
That's fine.
Well then when you only do five, it'snot about the fact that you did the five.
It's about how you feel aboutnot doing the other five.
Which is either gonna inspire you togo and attack the next day, or it's
gonna deflate you, and now you don'teven wanna show up the next day, right?

(35:24):
So it's about having, you know,realistic, uh, day-to-day goals and at
times uping that up a little bit to see,see what you can get outta yourself.
See how you can push yourselfa little bit closer to that.
Jacob, how do you, how do you armyourself or prepare yourself for setback?
'cause.
You know, I mean, inevitably it, it,I mean that's just, you know, two step
forward, you know, 10 back, two forward.

(35:46):
I mean, it's just constant, right.
You know, we're, we're making progress.
We get, we get kicked back a little bitand, and especially as we're trying to
grow and getting uncomfortable, outgrowingkind of our current ecosystem, outgrowing
the people in our, in our circle aswe continue to just kind of level up.
And I think it's, it's one of the things,knowing setback is gonna come, right?
Knowing that there's a season that isgonna come, but how do you anticipate?

(36:09):
How do you handle it?
How do you deal with setback?
Well, I don't know if you can necessarilyanticipate setback, because I think so
much of it is, again, out of your control.
But I think having the understanding thatthose things are going to happen, so you
almost see that as a part of the vision.
Understanding that, you know, in a month,six months, something's going to happen.
It's inevitable.

(36:29):
It happens to everybody.
So if you go into chasing whateverdream it is that you have and you
don't have that expectation thatyou're gonna experience them, then
the discomfort is gonna be at such ahigh level that might stray you from,
from again, showing up the next day.
Um, and it's, again, it's anunderstanding that setbacks are
a part of the journey, but it's achoice to stay there or not, you know?

(36:50):
And again, how strong.
Is, is that excuse?
How strong is your why?
How strong is that goal?
And how bad do you want it?
Mm-hmm.
If you want it bad enough, you'regonna continue going and showing
up, and that's your excuse.
And I think when these setbackshappen, everybody is searching.
Um, they're, they're searchingfor every excuse to not show up.

(37:11):
Ah, this is too hard.
Oh, the, the otherperson, they stopped too.
So it's, it's okay.
I'll validate, I'll do whatever I haveto do to just justify the decision of not
showing up when all you really need isjust one reason to continue showing up.
So that's why I believe yourexcuse, your why, your dream, your
vision has to be strong enough.
And if you yourself aren't strong enoughto do that, then who can you, like for

(37:36):
me, sometimes I get tired and I don'twanna show up, but I've got two kids
and so they, at times when I'm notstrong enough, they are my strength.
I think about them and the lifethat I wanna provide for them.
Um, and that helps me, that itcreates that inspiration, which
inspiration's long term, you know?
Yeah.

(37:56):
Um, so my kids inspire me everysingle day, even when they're not
with me just thinking about them.
Okay.
You know what?
Yeah.
I am gonna go send those emails.
Yeah.
You know what?
I am gonna go work out.
Yeah.
I am gonna do the breath work on thedays when I don't want to, you know?
Yeah.
Um, so yeah, it's, again, it's, you justhave to understand that there is no path.
Regardless of what you do, thatis not gonna come with setbacks.

(38:18):
So make sure that you're being,uh, fair and honest with yourself
in regards to what expectationsyou have for the journey.
I love that.
And you know, you were talking about, youknow, like visual cues and I know we, a
little bit earlier we talked about thevisualization and, you know, growing up
playing golf, you know, I played, I thinkpicked up a club when I was seven, right.

(38:39):
And played at.
Pretty, pretty high levels, um,competitively, and I know from a mindset
perspective, you know, the visualizationof, of, you know, in the mind's eye right.
You know, having thatvisual, I'm sure you did.
Same thing with, withyour hockey career, right?
I mean, you could just,you see it happening and.

(39:00):
That's one thing in your mind, but howimportant, like, you, like you mentioned
the kids, but how important is it tohave visual cues as much as you can
in your ecosystem, in your environmentthat, that keep your mind right?
Like as you were talking rightthere, you know, part of my little,
um, you know, daily process ofkind of, that I work through.

(39:20):
Who's depending upon me.
Right.
That's a, that's a visual reminderof when, when I kind get stuck.
You mentioned your kids, but how importantis it to having these little visual cues
all over the place, the vision boards,the things like that to, you know,
to center us back up when we, when wekind of fall off the path a little bit?
Yeah.
I think it's, it's super importantbecause as we know, we're gonna experience

(39:40):
things on a day-to-day basis that aregonna avert us from the path that.
From the path and that are gonnaavert us from the present moment.
So, heck, what, what is thething that you're trying to get?
Is it a job?
Is it a pro?
Is it a promotion?
Is it a car?
Is it a house?
Is it whatever?
Draw that, draw it on a sheet of paper andjust hang it up in your, in your house.
Hang it up somewhere where you knowyou're gonna look, so that when you can

(40:02):
begin to feel that you're getting offpath, you're, you're losing the focus.
Oh, I see this thing, boom.
Instantly what I want isright there before me.
Now, am I gonna chooseto focus on that or not?
Or am I gonna become avictim to the aversion?
You know?
Um, so I think that just helps with somany people in regards to staying in the

(40:24):
moment and staying in the here and now.
You know, one thing that I use formy clients is that when you start
to recognize that you're getting offthe path of the present moment, can
you have a word or a phrase that'sgonna snap you back into the moment?
You know, one thing I alwayssuggest is just hear now.
When you recognize, okay, my thoughts aregoing bananas here now, here, now here.

(40:45):
Now you're no longer in the neurosis,you're right back into your voice and
right back into the present moment.
Uh, dude, I love that.
That's, that's so good.
Having those, those, those triggers toget you back on and, and, and get you back
on, on the path that's gonna, that's gonnaserve you because it's, it, it really is.
I mean, there's so muchnoise, so much distraction.
It is so easy to get, to get hit.

(41:08):
I mean, some days it feels, I mean,you, you got your armor on, but
sometimes it's still not enough.
How, you know, looking at kindof this, you know, awareness
and, and, and having this.
You know, how do, how does,is it the bigger picture?
Is it the, the inspiration?
Is it the bigger purpose?
I mean, is that really what it always hasto come back down to is, is understanding,

(41:31):
you know, why we're, we're doingthis, what, what we're doing this for?
Or is it, is it something else?
Um, I, you know, I, it's hard to sayit's ever just one thing, you know,
because I think so much is connected.
Um, obviously having that, that big,that big dream, that big goal in mind is
always going to be beneficial for anyone.
Um, but then, you know, again, likeI said earlier, I think you have to

(41:53):
be willing to unlearn so many things.
Um, you know, reprogram themind to be more positive.
And that's why you know, that thatsuggestion I threw in there, uh, to start
your day is, is will do exactly that.
And again, the more you meditate,your mind's just gonna be
slower throughout the day.
You know, uh, you're, you'refiring different pathways.

(42:14):
I think it's, um, like thegray area in your mind.
I'm not even gonna, I'm not evengonna bring that up because I don't
know all the science behind it.
Um, but there's just, again, like.
Yeah, there's, there's, there's somuch stuff and we always think it's
all just connected to one thing, butI think sleep, sleep is another thing.
Are you focused in on your sleep andunderstanding that when you do not

(42:37):
sleep well, you struggle to fall asleep?
You wake up repeatedlythroughout the night, you're
going to wake up feeling tired.
You're not gonna wake up feelingmotivated and inspired to go and
attack the day and do whatever it isthat you need to do to win the day,
to get one step closer to your goal.
So what are your sleeping habits like?
What are your nutritional habits?
Like?
All of these things play a massiverole in the person that you are, in the

(43:00):
energy levels that you feel, you know.
Um.
So, yeah.
Yeah.
No, I mean, I, I think you're spot on.
How, how important, Jacob, when itcomes down to the, you know, we we're
only, a lot of us have, I mean, it'sdiscipline, it's it's consistency.
It's that strong will, but really, I. Youknow, the big purpose, but how important

(43:22):
is accountability and how important is it?
Is it to surround yourself with, withpeople that are gonna tell you what you
need to hear, not what you want to hear.
People that know your goals aregonna hold you to those standards.
How critical is it to have thathigh level of accountability?
You know, I. Close to you.
Um, I think it's very, very important.
You know, you, we cando so much on our own.

(43:42):
We can do so much more when we've gotgood people around us, people that
have that shared vision, that sharedwork ethic, that shared discipline.
Um, and like you said, peoplethat are going to hold you
accountable, tell you what youneed, not necessarily what you want.
Um, and I think we need to besurrounding ourselves with people
that are calling us forward.
Letting us know that they believe in us.
I don't want to be aroundpeople that don't believe in me.

(44:05):
I don't want to be around peoplethat are super negative all the time.
So you gotta surround yourself.
I mean, I don't knowwhat that one saying is.
You are the sum of the fivepeople you surround yourself with
something, something like that.
So it is super important, and I knowfor myself that the more I elevate
and the more I grow, people fall away.
And conversations don'teven need to be had.

(44:26):
The more you elevate, the more youbecome more emotionally mature, and the
more you become just focused on havinga good life and feeling good about
yourself, so many people will fall away.
That served a role in theolder version of yourself.
I. Yeah.
That needed you to be a certain way inorder for them to feel okay about them
and where they're at in their life.
You know, how do you, how do you,you know, 'cause I know a lot

(44:47):
of people struggle with that.
Right.
And one of my, the, the favoritething that I heard about that is did
you, did you, did you leave them ordid they choose not to come along?
And that, that was justa great reminder for me.
It's like you didn't leave them,they just chose not to grow and
come along on the journey and.
Um, knowing that we, wedo, we, we outgrow people.

(45:09):
I mean, that's, that, that's just kind ofthe evolution and that's just, just life.
And I mean, that's agentto CEO concept, right?
You're just evolving andessentially, I mean, you're just
evolving and leaving your old self.
Mm-hmm.
How do you, you know,how do, it's hard, right?
Uh, I mean, I, I've, I've done it.
I've, I've let go of peoplethat, you know, how, how
would you ever let go of them?
It's like, well, they just, I'mcontinuing to grow, and they, like you

(45:31):
said, they just stopped showing up.
Mm-hmm.
People feel, some peoplefeel bad about that.
How do you, you know, what'sthe context to like, man, don't,
you can't feel bad about that.
Like what, what's kind of the contextthat you help, that helps you, you know,
continue to move on as people fall off?
Well, I think it's a,it's an understanding.
Um, I.
What that is, that that's people pleasing.
I think we all have a people pleaserwithin us that, again, is, is

(45:54):
available for you to go and unlearn.
You don't have to pleaseall the people around you.
Yes.
There's, you know, maybesome certain people.
I know for me it's pleasing my kids.
I want my kids to be happy with me.
I want to please myself.
I want to do what's best for me.
I wanna please God.
I wanna do what he wants me to do.
You know?
And so I think if you canunderstand that, okay, I've.
Found and recognized that I've been caughtin patterns of always making sure that

(46:18):
people outside of me were okay and happy.
Meanwhile, I was miserable thewhole time, always saying yes when I
truthfully wanted to say no, you know?
Um, so it's an understanding thatyou've gotta have that boundary with
yourself that I'm willing to do this,I'm not willing to do that, and if I'm
constantly, constantly being asked to dosomething I don't want to do, say that.

(46:38):
No thank you.
I'm not wanting to go.
Thanks for the invite, and allowthem to deal with the disappointment.
Because that's their disappointment.
That's their problem.
You don't need to absorband take on their problem.
And yes, it's, it's going to beuncomfortable at first, but that's okay.
Yeah, it's okay to be uncomfortable.
And what can you do whenyou're uncomfortable?
Get outta your thinking mindand get into your breath.

(47:00):
Get out of the clouds andcome back to the earth.
Come back to your body.
And a lot of the times when it comesto that people pleasing stuff, we
get triggered and we get activatedinto a fight or flight mode.
Our heart rate startselevating like crazy.
I'm super nervous.
There's something I needto fight or flight from.
Well, no, there's not.
You're safe.
So while you're breathing, youcan be affirming in your mind.

(47:20):
I am safe in my body.
I am safe in my body.
I am safe in my body.
Ooh, we're calm.
Nice and calm now.
Right?
And then we can realize, ohshoot, that wasn't that hard.
It, it wasn't, it wasn't that hard.
It took me three minutes to call myself.
I'm no longer a victim to the storythat was being created in my mind about
how this person's receiving my no.

(47:40):
It's not got anything to do with me,it's got everything to do with them
and their previous life experiences.
So I think, again, to answerthe question, so much of that is
the people pleasing, you know?
Um, and then again, it's also withan understanding that not everybody
is meant to be in our lives forever.
Because they were such a cherishedfriend for such a long time, and

(48:02):
I had such love for this person.
We get caught in thinking that thisperson's gonna be my friend forever.
Right.
And sure, and sure some of them mightbe, but most of them will never be.
And that's okay.
Right?
Yeah.
And then we just continue growingand attracting people that are gonna
match us in our current version.
Right.
You know, always evolving.
Yeah.
Always.
Like that's That's the game.

(48:22):
You got it.
You have to be like, theonly constant is change.
Are you comfortable with it or not?
It's always evolving, man.
It's, it's so powerful.
So amazing, and you know, to.
To your point, right.
The, the accountability piece, havingthe people and, and having those tools.
One of the things that you just saidright there, I think is one of the
most important things is, is being ableto, once you, once you catch it, have,

(48:45):
you know where you can walk yourselfback down to be able to breathe.
It's almost like you're, you'reso engaged, you can't see it.
Yeah.
But as soon as you can catch thebreath, to me, that's the disengagement.
That's where you'reable to sit back and go.
Ah, okay, here's what's going on.
Then you can start to see, andthen you're able to process it.
But when you're in it, it's, it's so hard.

(49:06):
But I think being able to have thosetools, being able to have accountability,
but also, you know, I figured out how torun a marathon on my own, and that was one
of the worst being rewarded, you know, uh,for bad behavior that could have happened,
because I thought then I could figure.

(49:27):
How to run a full Ironman by myself.
Mm-hmm.
And I got three or four months into it.
I actually got about a monthand a half away from the event.
And I was like, how doI get my bike there?
What's my nutrition?
How do I transition?
I am lost.
And it was one of those aha momentsand it was like, dude, you're an idiot.
Like you're a coach.

(49:47):
And like why are you trying tofigure this all out on your own?
And, um.
For what you do.
And, and a lot of the things thatwe just went through, it sounds
easy for us, but I know you and I,we've put in so much work you have.
I mean, you're talking about justeven the last seven years, eight years
on this journey that you've been on,the work that you've put in and you

(50:11):
just scratching the surface, right?
Mm-hmm.
And same, you know, for me, even in,in, on this and, and the mindset side
of things, it's something that I'm, I'm.
Obsessed about thinking about allthe time and catching myself, but
it's been a, but it's been a process.
And what I would tell, youknow, anybody's listen in.
Connect with Jacob.
Get, get into a conversation with them.

(50:31):
Get into that accountability.
Get, get some coaching.
That's why I always tell people,no matter what situation you're
in, you wanna collapse time.
Get get around one, getaround great people, great
framework, model the success.
They have great success.
You wanna model it, but get a coach.
Get around a coach.
When it comes to mindset.
Um, and you know, obviously, youknow, kind of the, the journey

(50:52):
and the path you're on right now.
Talk a little bit about how, youknow, where you really help people get
that foundation and that springboardto help them in their lives.
Yeah.
Yeah.
So, so for what I'm currently doing, youknow, it's mainly, it's one-on-one work.
Um, I do work with different,you know, hockey teams here
in, in the Cleveland area.
I've got a team I workwith over in Massachusetts.

(51:13):
But you know, in the end,my work is to just guide the
individual back to themselves.
I don't wanna work with you for twoyears, three years, if I do that, I
don't think there's any true value.
I wanna set you free.
Allow you to, again, cultivate thathealthier relationship with yourself.
So, um, you know, again, a lot of thestuff that we've talked about on here
are the same things that I'll takeinto my, my sessions with my clients

(51:36):
again, get them to become more aware,get them into a better understanding
of their thoughts, their feelings,their emotions, um, get them into
a level of emotional understanding.
Everybody's always talking about emotionalcontrol, and in my opinion, you can't
control something you don't understand.
So you gotta start understandingyour emotions as well.
Um, you know, I work with, I work withhockey players, I work with non-athletes.

(51:59):
Um, you know, I think I mentioned itin the One Big Fire podcast I worked
with the former Secret Service agents.
And I, when, when he first reached out tome, I was like, Uhuh, you, you saw things?
I didn't, you'll, you'll live the life.
I never will live.
But we just went for it andnow he's off helping people.
Um, and that, and we worked togetherfor, I think a max of one year.

(52:19):
Um, so yeah, it's, it's somethingthat I'm deeply passionate about.
I, as I shared, I've got two kidsand they're my, my first, but second
to that is just being of service topeople and getting them to remember
just how damn powerful we are.
God created the humanbody and it's perfect.
The mind is so powerful.
The human body is so powerful, andthis society is trying to distract

(52:41):
us from that, and I want to helpwake people up to that truth.
That is forever.
I. I love it, brother.
I appreciate you, um, jumping in here.
This has been, uh, obviously selfishlyfor me as is, is always, is always good.
I, I really appreciate you, uh,jumping in, adding a ton of value
and, um, you know, guys listeningin, you know, connect with Jacob,
um, Instagram, Newton's mind, 55.

(53:03):
Uh, reach out to him, get plugged in.
I promise you it'll, um, be well worththe time and in the investment for sure.
Absolutely.
Well, thank you John for your, for yourwillingness to have me on here, brother.
It's been, uh, it's been great.
And who knows, maybe we'll do another one.
We'll do it again for sure.
But, uh, yeah, absolutely.
The more, the more we learn, themore we'll be able to talk about.
I know.
We'll, we'll have anotherconversation soon.

(53:24):
Sure.
For sure.
Awesome.
Thanks brother.
Awesome guys.
Thank you.
We'll see you.
Bye.
Bye.
That's a wrap for today.
I hope you got somethingvaluable from this episode.
If you did, hit follow andvisit John kitchens.coach for
more ways we can work together.
See you on the next episode.
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