15: Live from Cannes Lions 2025: Candid conversations on the future of marketing

Each year, top creative minds gather at the Cannes Lions Cannes Lions International Festival of Creativity for a week of innovations, awards, and candid conversations about the future of marketing. Over the next month, you will get exclusive insight into the latest trends and stories shaping the industry through interviews with leaders from some of the world's most influential brands, including Google, Disney, and Unilever.   

In this episode, Alan kicks off the miniseries with our "crystal ball confessionals." Unlike our usual one-on-one interview style episode, today you'll hear snippets of Alan's conversations with industry leaders, creators, and innovators at Deloitte Digital's exclusive 'Collaborate with Certainty' and 'Engage with Certainty' brunches. These short, candid conversations explore the future of marketing, focusing on the evolution of the creator economy, the changing landscape of fan engagement, and the role of data and technology in shaping authentic connections. 

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