Today we chat with Yuki Hanyu, Founder and CEO of IntegriCulture Inc., a cellular agriculture platform company developing cell-based meat and the technologies needed to produce it efficiently at scale.
He is also the Founder of the Shojinmeat Project, a citizen-science nonprofit organization dedicated to advancing an open-source, inclusive future for cellular agriculture.
Before starting Integriculture, Yuki started the Shojin Meats, is a project Yuki started that allows you to create cultivated meat from home. Yuki explains the unique process in the episode which I find quite insane.
If you had no money, and no expertise to create cultivated meat, how would you do it? Yuki gives us a playbook in this episode on how you could create it, in your house!
Yuki talks about crowdfunding a movement by using out-of-this world marketing tactics such as posting on video and putting a manual at a comic convention and reminds me of the early days of Apple, where a bunch of scrappy enthusiasts gathered together to create something amazing.
I first met Yuki in California at Alex Shirazi’s Cultured Meat Symposium where in his presentation, he showed a video of him making cultivated meat in his apartment.
If you get overwhelmed by technical jargon, you’re not alone! Yuki is an extremely smart and hyper-energetic drive.
We also talk about some of the frustrations of regulation of cultivated meat and the governmental understanding and perception of cultivated meat is well, across the board. There is some hope that Japan is being proactive about this type of technology.
We also talk about a lot of different anime and manga, science fiction shows and scenarios! So again, if you get lost don’t worry, it’s all part of the interview on how Yuki finds inspiration in his work, by the way, you might notice why Adam knows so much about this topic? Well… hard to explain
Yuki is amazing. His transparency, his brain, his drive and his geekiness is really magnetic. You’ll also see a geeky side of me, which I think was quite useful when talking to Yuki.
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