Office Talk with Annette Stepanian
Eavesdrop on these candid conversations with game-changing entrepreneurs and host, Annette Stepanian, as they share insights on how they’re designing a business and life on their terms. Also, Annette answers FAQs about law and your business in her Legal Quickie episodes.
Episodes
Do you want to use your customer’s testimonials when marketing your products or services, but not sure about the legal implications?
In this Legal Quickie episode, I cover the legal basics of using testimonials in your business - like on your website, in email copy, or paid social media ads.
Before you start flaunting your ...
Is email marketing dead?
Absolutely not! But some of the old strategies certainly are.
In this episode, I’m chatting with email marketing strategist, Lesley Clavijo. We get super honest about email list size, why email marketing is still more important than social media, the truth behind lead magnets, and so much more!
From speaking on-stage to recording videos for social media, to team meetings, public speaking is a vital skill for any entrepreneur - and you too can learn how to become a better speaker!
In this episode, I’m talking with speaking coach and speechwriter, Helena Bowen. We talk about some (very big) misconceptions about learning to become a better public speake...
If hearing the word “sell” makes you shudder, you’re not alone!
Sales calls and closing sales can be the most difficult part of being a business owner for most of us, but it doesn’t have to be.
In this episode, I’m chatting with long-time wedding planner and wedding business strategist, Lindsey Nickel. Lindsey shares how im...
Running an event rental business comes with its own unique challenges, especially with managing your inventory!
In this episode, I’m chatting with long-time event rental pro and co-founder of RW Elephant, Allison Howell.
Allison’s insights about inventory management, pricing, and how to stay profitable long-term are fantast...
Mamas-to-be, this one if for you!
Whether this is your first baby, or you’re adding another member to your family, pregnancy can be different every time.
In this episode, I’m sharing my favorite tips, tricks, and advice from friends, family, and my own experience to help you with your first or next pregnancy (guys, share th...
When was the last time you sat down and did a legal audit of your business?
If you’re like most business owners, probably never. Likely, it’s low on your priority list.
However, scheduling an annual review of all the legal aspects of your business is a great practice that can help protect you down the road - especially as ...
If you’re a contractor or business owner that does business in California, you may have heard about the new law on how to classify an Independent Contractor that goes into effect on January 1st, 2020.
Confused?
Overwhelmed?
Not sure if the new law applies to you?
Read more
Business horror story alert!
Starting a new project with a new client is always exciting, especially when they’ve already paid you!
But what if the project needs to be canceled?
And worse off, what if the client asks for a refund?
In this episo...
Have you ever wanted to take an extended break from your business? Maybe go on vacation, or a sabbatical, or even on maternity leave?
Then this episode is for you!
I’m sharing how I’m preparing for my upcoming maternity leave, including key ways I’m ensuring that my business can run without me.
Is there a legal question that you’ve had knocking around in your mind for a while?
Then this is the episode for you!
We’re doing a round-up of recent legal questions entrepreneurs and business owners have been asking - the answer to YOUR question may be in here too. In particular:
- ...
You never want to start out a relationship thinking about how it will end, right?
Well, if you’re talking about your relationship with clients - whether you know it will be a short-term project or not - thinking about the end can save you a lot of stress and frustration!
In this episode, we’re talking about terms and agreem...
Working on a new product, service, or business, but not quite ready to launch yet?
If you’ve picked out a name that you’re super excited to use, but haven’t started using it yet, someone could start using that name before you.
Is there anything you can do to prevent that?
Absolutely!...
You’ve been wracking your brain to come up with a catchy name for your new business, product, or service … then you finally land on the winner!
Before you rush off to get a logo created, there’s one extra step you need to take, and it’s really important.
In this episode, I’m talking about trademarks and why having a unique ...
If you know me, you know I love a good ol’ burrito. The flour tortilla, the guac, the cheese…. mmmmmm!
Well, believe it or not, building a legally sound business is just like building an epic burrito.
Yup, you read that right...
Hear me out….
When the topic of copyrights comes up, there are a lot of questions!
Are a copyright and a trademark the same thing?
Can I copyright an idea?
How can I monetize my copyrighted content?
In this episode, I’ll simplify copyrights using another food a...
A great way to grow your business and your audience is to monetize your existing content through licensing deals with other companies (totally a win-win!).
Is a verbal agreement, maybe an email, enough in these situations?
Absolutely not!
It’s been a hot minute since I’ve brought you a show! In this episode, you’ll get an update on what’s been brewing both on the business and personal side of things. I’m also getting a little personal in this episode by sharing some of the biggest lessons I’ve learned over the last few months as we embarked on our IVF journey. I hope this helps those of you who may be going through a similar experie...
I’ve said it before, but where the heck did the year go? Are you also standing at the end of this year, wondering what you accomplished? This episode of Office Talk is particularly vulnerable for me because I’m sharing what this less-than-perfect year has brought me. I’m pretty goal-oriented but this year tells a different story. I’m reviewing my year for you and telling you about some of the changes I’ll make in 2019 to feel more ...
If you find yourself frustrated in your business (or in your life), you may not be asking the right questions. In this episode of Office Talk, I’m chatting with John G. Miller, author of QBQ! The Question Behind the Question (among others).
Most of us ask externally-focused questions like, “Why are we going through this shift?” and “Why does this always happen to me?” Really, we should be asking ourselves questions about how we can...
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