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October 7, 2025 78 mins

Martín Giovanni, mejor conocido como Eme MalaFe, creció en el callejón de San Pancho en la Colonia Paulino Navarro. Entre la tierra de su patio y los botes de lámina que trabajaba su abuelo, aprendió que el amor no siempre se dice con palabras. Pero cuando la crisis económica golpeó a su familia, esa estabilidad emocional comenzó a desmoronarse.

00:00:00 - 00:02:16 | Quién es Ememalafe / Who is Ememalafe

00:16:02 - 00:22:42 | Lo que faltó: amor y vulnerabilidad masculina / What was missing: love and masculine vulnerability

00:33:46 - 00:43:19 | La barrera económica y el dinero bien habido / The economic barrier and honest money

00:56:58 - 01:09:51 | Los niños en sus shows: la responsabilidad como artista / Children at his shows: responsibility as an artist

01:10:25 - 01:16:47 | El día que acepté ser artista / The day I accepted being an artist

Martín Giovanni, better known as Ememalafe, grew up in the San Pancho alley in Colonia Paulino Navarro. Among the dirt in his yard and the tin cans his grandfather worked with, he learned that love isn't always spoken in words. But when the economic crisis hit his family, that emotional stability began to crumble.

En la secundaria, atrapado entre las expectativas de sus padres y la presión del barrio, Martín descubrió que tenía un talento que debía esconder: escribía historias, dibujaba, pintaba al óleo con un señor que apenas conocía. Porque en su entorno, el arte era cosa de otros, no de cabrones. Años después, un atentado que casi le cuesta la vida lo obligó a preguntarse quién era realmente. La respuesta cambió todo.

Esta es la historia de un artista que tuvo que sobrevivir para poder crear y que hoy usa su música para demostrarle al barrio que hay otros caminos posibles.

In middle school, trapped between his parents' expectations and the pressure of the neighborhood, Martín discovered he had a talent he had to hide: he wrote stories, drew, painted in oil with a man he barely knew. Because in his environment, art was for others, not for tough guys. Years later, an attack that nearly cost him his life forced him to ask himself who he really was. The answer changed everything.

This is the story of an artist who had to survive in order to create, and who today uses his music to show the neighborhood that other paths are possible.Retry

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