Ralph and Lauren sit down with Corey Quinn, Agency Growth Advisor and former CMO of Scorpion, to uncover the exact strategies that took a stalled $10–$20M agency and propelled it to over $100M in revenue. Corey reveals his “Dream 100” inspired outreach strategy, why DS (Dream Segment) and GBO (Greatest Business Outcome) are essential to focus, and how to build a repeatable system for landing high-value clients. If you run an agency, consultancy, or service business, this conversation will challenge the way you think about lead generation, positioning, and scaling — and give you the tactical blueprint to make your growth goals inevitable.
Chapters:
- 00:00:00 - Cliff jumps, private jets, and setting the stage for big growth
- 00:01:51 - Meet Corey Quinn: the agency growth strategist Ralph swears by
- 00:04:31 - From CMO to 10X revenue: the Scorpion success story
- 00:07:05 - The real challenges (and winning moves) behind a $100M leap
- 00:12:42 - Why deep specialization is your ultimate growth accelerator
- 00:18:09 - Building a culture that fuels operational excellence
- 00:20:50 - How the Deep Specialization Flywheel keeps momentum spinning
- 00:22:42 - Turning gifts into client magnets with outbound marketing
- 00:23:35 - From surprise packages to strategic outreach
- 00:23:58 - The secret psychology behind sending gifts that convert
- 00:26:28 - Reinventing outreach in a remote-first world
- 00:27:20 - Scaling your gift game without losing the personal touch
- 00:30:33 - Crafting irresistible, personalized gifts for dream clients
- 00:34:54 - Why relentless follow-up wins the biggest deals
- 00:40:07 - Wrapping up with a special offer you can’t ignore
LINKS AND RESOURCES:
- Website
- Anyone, Not Everyone
- Get Your Marketing Performance IndicatorsTM Checklist Now!
- Get Your nCAC Calculator Now!
- Make Data Driven Marketing Decisions with Confidence
- Tier 11 Jobs
- Perpetual Traffic on YouTube
- Tiereleven.com
- Mongoose Media
- Perpetual Traffic Survey
- Perpetual Traffic Website
- Follow Perpetual Traffic on Twitter
- Connect with Lauren on Instagram and Connect with Ralph on LinkedIn
Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on
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