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September 18, 2025 5 mins

What’s the one habit that could double your productivity and transform your discipline starting tomorrow morning?


Snippet of wisdom 86.

This is one of the most replayed personal development wisdom snippets.


My guest Brian Tracy talks about the powerful principle of "eating that frog"—starting your day by tackling your biggest, most difficult task first.


Press play to learn how this simple mindset shift can help you beat procrastination, build self-discipline, and unlock massive productivity.

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VALUABLE RESOURCES:

Listen to the full conversation with Brian Tracy in episode #230:

https://personaldevelopmentmasterypodcast.com/230

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To explore coaching with Agi: https://personaldevelopmentmasterypodcast.com/mentor

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🎙️ Want to be a guest?

Message Agi on PodMatch: https://www.podmatch.com/member/personaldevelopmentmastery

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Personal development interviews exploring key principles of personal development, self improvement, self mastery, personal growth, self-discipline, and personal improvement—all supporting a life of purpose and fulfilment.

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Transcript

Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Agi Keramidas (00:02):
Welcome to Personal Development mastery
podcast, and this is anothersnippet of wisdom where I select
my most insightful moments fromprevious episodes. Today's
snippet comes from my guestBrian Tracy, who talks about the
powerful principle of eatingthat frog, keep listening to

(00:24):
learn how this simple mindsetshift can help you beat
procrastination and unlockmassive productivity. Let's dive
right in.

Brian Tracy (00:38):
I had written a book, and the book was 21 great
ways to double your income anddouble your time off. And so I
sent him the the manuscript forthis, and he said he likes it
because it's 21 short chapters.
And he said he likes it. He saidhe doesn't like the title.

(01:00):
However, chapter 15 of this bookwas Eat That Frog, which is do
the worst. First, if you startoff every day and you do and
complete your most difficulttask, then it will give you a
powerful start on the day andand one of the great writers,

(01:24):
Mark Twain, said that if thefirst thing you do in the
morning is you eat a live frog,you will have the satisfaction
of knowing that that's probablythe worst thing that's going to
happen to you all day long. Andhe said, if you have and your
and your frog is your biggestand most difficult task. He

(01:47):
said, If you have two frogs toeat, eat the ugliest one first.
In other words, if you have twoimportant tasks, complete the
most important of those tasks,the most difficult of those
tasks, the task that you aremost likely to to delay on or to
procrastinate and and then thesecond principle is, if you have

(02:12):
to eat a frog at all, it is nota good idea to sit and look at
it for any period of time,because it's too ugly. So so i
He said, If you could take thisfor this idea of Eat That Frog,
and you could run it through theentire 21 chapters on time

(02:35):
management, then I think itwould be attractive, because
already there's a book Who MovedMy Cheese. There's a book called
fish. So there was books on thatused an animal beings. So I took
it back and I rewrote it, and Icalled the book Eat That Frog.

(02:56):
21 ways to stop procrastinatingand get more things done faster.
Well, it turns out that mostpeople feel bad about
procrastinating, which, ofcourse, is the opposite of self
discipline, and so they want tolearn how to discipline

(03:17):
themselves to start their mostimportant task and then complete
that task before they doanything else. So I rewrote the
book, and I sent it to thepublisher, and the publisher
said this, this is much better.
It's more interesting. We willpublish it, and we will probably

(03:40):
sell a few 1000 copies? Well,the book turned out to be the
most popular book on timemanagement in history. We have
now sold more than 3 millioncopies in 53 languages. It's the
most amazing success in timemanagement books, because

(04:03):
basically what it does is ittells you how to stop
procrastinating by using selfdiscipline to start and complete
your most important tasks. And Ihave had countless letters. I
cannot even count the number ofpeople who said, This book made

(04:23):
me rich, this book made me amillionaire. This book made me
rich. This book changed my life.
Many companies all over theworld have bought 100 500 1000
copies of this book. Manycompanies have developed
training programmes so everybodyin the company, 1000 people, are

(04:43):
trained on the idea of Eat ThatFrog is first thing in the
morning. Start with your mostimportant task, and discipline
yourself to work on that taskuntil it's. Complete. So this
idea of self discipline startingand completing your most

(05:04):
important task is changing thelives of people.

Agi Keramidas (05:12):
Thank you for listening. You will find the
full conversation with BrianTracy in Episode 230 The link is
in the show notes. If you foundvalue in this episode, consider
supporting the show by visitingpersonal development mastery
podcast.com/support you willalso find the link in the

(05:35):
episode description. Iappreciate you until next time
stand out. Don't fit in.
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