304. Understand Your Audience: Speaking to the Doubters, Delayers, and Deciders

*****Book a Speaker Success Call at https://SpeakAndStandOut.com/Speaker-Success *****

Not everyone in your audience is ready to buy and that’s not a bad thing. In this episode, I’ll walk you through the three types of people sitting in every room: the doubters, the delayers, and the deciders. When you know how to speak to each one, you stop leaving money (and impact) on the table.

Whether you’re brand new to speaking or already on big stages, this episode will help you craft a message that hits home. No more guessing what your audience is thinking—you’ll be ready for them all.

Here’s what you’ll learn:

• Spot the delayers, so that you can gently guide them toward a confident yes

• Call out the doubters, so that they feel seen and build more trust in you

• Serve the deciders quickly, so that you don’t lose their momentum (or their sale)

Speak to the whole room, not just the ones already nodding.

*****Book a Speaker Success Call at https://SpeakAndStandOut.com/Speaker-Success *****

*****Grab your copy of the Be In Demand Listener Guide at https://SpeakAndStandOut.com/Guide *****

Mentioned in this episode:

11. Test Frenchie