Stop Selling, Start Inviting: How to Build a 7-Figure Business With Client Events w/ Danny Baron | Episode 118

Most real estate agents treat client events as an afterthought, something they throw together last minute to “stay top of mind.” 

But what if your events were the centerpiece of your entire business strategy? That’s exactly what Cincinnati team leader, Danny Baron, figured out.

In an industry where most agents are stuck chasing cold leads, begging for referrals, or spending five figures a month on ads, Danny took a different route, one that didn’t involve buying a single lead.

Instead, he built his business around community, connection, and events that people actually want to go to.

People are sick of being sold to. But they’ll never say no to a Reds game with free tickets, t-shirts, sunflower seeds, and bubblegum for the whole family. 

They’ll RSVP to a 2,000-person comedy night with Trey Kennedy. And when they do? That one event becomes 10 to 15 warm, positive touchpoints before, during, and after.

How do we throw events that actually entertain people? How do we overcome fears and limiting beliefs about events? 

In this episode, Danny walks us through the systems, strategy, and mindset shift that helped him build a 200-transaction-a-year business and one of the most recognized brands in Cincinnati real estate, without ever picking up the phone to cold call.

 

Every business spends money on marketing somehow. We want to pour back into the people who trusted us and promote our brand.  -Danny Baron

 

Things You’ll Learn In This Episode 

• You’re throwing events all wrong
  A client event isn’t just a thank-you, it’s a growth engine. What makes it the ultimate prospecting and follow-up tool?
  
  
• Ditching the Hard Sell
  You might lose a few deals by not pushing and making a hard sell. How do you gain trust, loyalty, and long-term clients by not selling to people? 
  
  
• One event = 15 touchpoints
  How did Danny and his team turn an event into a marketing machine before, during, and after?

 

Guest Bio

Danny Baron is a Lead Agent, Realtor®, and founder of The Baron Group. He has a passion for people, and will stop at absolutely nothing to deliver the highest level of service for our clients. His focus is on consistent and effective communication. (And he might be one of the most joyful and high-energy people you’ll ever meet!) With a background in branding and market research consulting, Danny brings a vast knowledge of creative marketing to his Real Estate business. His background allows him to best market our client’s properties - in the end, getting them more money for their homes and selling them faster. Danny’s goal is to provide guidance and relieve stress through what can typically be labeled a “very stressful process”. He wants his clients to leave the stress behind & join for a fun and successful journey. Prior to starting The Baron Group, Danny spent nearly two years working as a New Home Sales Consultant for a high-end custom home builder. His knowledge of new construction and the Real Estate market make him an excellent source of knowledge - and an amazing partner for his clients. Follow @danny_baron_ on Instagram. 

 

About Your Host

Remington Ramsey is a speaker, author, entrepreneur, and visionary in the world of real estate. As the creator of "Real Producers", a widely acclaimed magazine connecting top agents and industry leaders, Remington has built an impressive platform dedicated to celebrating and elevating the real estate community. Remington is also the author of Agent Allies: Building Your Business With Strategic Real Estate Partnerships. With a passion for motivating and mentoring, he’s shared stages with some of the biggest names in business, helping professionals break through barriers and reach new heights. When he’s not busy being a real estate guru, Remington is known for his contagious energy, practical wisdom, and a good dose of humor—because let’s face it, navigating life and business requires both grit and a sense of humor. With multiple successful ventures under his belt and a reputation for engaging storytelling, he has the rare ability to make even the driest industry stats sound exciting. 

 

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