CMO tenure is a hot topic. Everyone wants to know the secret to staying power.
One proven path is stepping out of the narrow marketing lane and showing up as more than the title suggests. Call it CMO+.
The challenge is figuring out what your “plus” will be and how to put it into practice.
To help you understand what CMO+ looks like in action, Nikhil Chawla (Resilience), Isabelle Papoulias (EliteOps), and Ali McCarthy (Amplify Your Voice Studio) share their own pluses, how they discovered them, and what changed when they leaned in. Each story is different, but the theme is the same: Credibility grows when CMOs contribute in ways that extend beyond marketing.
In this episode:
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Nikhil on adding customer voice as his plus, linking post-sale and product, and feeding live feedback into roadmap and revenue calls.
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