Sales Logic - Selling Strategies That Work

Lightning Round: Top 10 Ways to Use Client Testimonials

Question: Lanora from Toronto, Canada asks, “ I am struggling with my sales managers—I feel like he wants me to focus on the wrong sales strategies for our market and I have been doing HIS sales process for more than six months—and I am not getting results. I have tried to talk with him about my ideas - but he is NOT open. I am also about to go on a P...

Lightning Round:  Top 10 Ways to Build Your Personal Brand

Question: Sina from Tokyo, Japan asks, “I work in the financial services industry, and expanding my portfolio is a long sales cycle  - feels like these days it is getting longer. I am doing a great job of getting the meetings, and connecting with decision-makers. I am even having good conversations, but not quite getting the decision-maker to make ...

Lightning Round: Top 10 Ways to Update Your Sales Strategy

Question: Marquessa from Salt Lake City, Utah asks, “I work for a tech start-up and we are doing well - start-ups are a struggle - and while we have been well-funded, we need sales. We have been great at getting through the door, getting to decision makers, and getting good questions during our sales presentations - but we can't close the deal. Ide...

Lightning Round:  Top 10 Ways to Boost Your Confidence

Question: Felipe asks on Spotify, “I have a quick question. I have started in a new job in mid-February for introduction of a new product in the market and cooperate with a coworker who is the Team Leader of the project (we both report to the same boss). My colleague is calling me every day to ask my plan of the day, if I will have a visit with the cus...

⚡Lightning Round: Top 10 Ways to Set the Right Sales Cadence

Question: “Hi Meredith and Mark, I am really enjoying the show and learning so much. However, I haven't yet earned a dollar as I struggle to "ask for the sale". I am a solopreneur providing professional services and my sales cycles are long. I don't want to blow a good relationship by being too pushy. Any tips would be very welcome.”

Lightning Round: Top 10 Client Acquisition Strategies

Question: John from Milwaukee asks, “I am in the packaging industry, and it is tough right now with the threat of tariffs, the economy, inflation—so much going on with our customers—yet our leaders just keep pushing our sales quotas higher and higher. I have never missed my sales goal, but wow, this year I am worried about it— any advice?" 

Handling Underperforming Salespeople

Lightning Round:  Top 10 Ways to Become More Disciplined

Question from a New Listener: “How do you grow a sales team when ownership struggles to let go of underperformers? These employees were never really trained, but sales is our only revenue stream, and the owners hesitate to make tough calls. They want change but aren’t ready to act—often making excuses...

From Disinterest to Dialogue…Master the Art of Engaging Prospects.

Lightning Round: Top 10 Ways to Shorten the Sales Cycle

Question: Tawanda from Baltimore M.D. asks, “ I do not know what has happened in the last 30 days but I cannot get anyone to answer a call, an email, or a text. What is going on with prospects? I have goals to hit. What ideas do you have that can help?”

Book: ...

🌩️Lightning Round: Top 10 Ways to Build Your Network

Question:  Maria from Cartagena, Colombia asks, “I just got the job of my dreams. I have been working in operations for a large manufacturing firm for years. I have wanted to be in sales, and I have finally gotten my shot.  But wow this is different—so much freedom with time and it is up to me to structure my day, my week. What is your best advice?”

Harnessing Online Presence for Lead Generation

🔥 Lightning Round: Top 10 Signs Your Sales Strategy Needs a Tune Up

Question: George from Bar Harbor Maine asks, “I am a consultant, moved to Maine a few years ago to get out of the rat race of Boston. I love it—but I have lost my ability to easily make sales calls or attend networking events to d...

Transforming One-Time Buyers into Lifelong Clients: Building Lasting Customer Relationships for Sustainable Growth

Question: Zoltan asks, “I recently came across your co-hosted podcast, Sales Logic, and have been enjoying the insights you share. This year, I’m focused on developing stronger sales skills within the AEC professional services industry in Europe. I would love to learn from you—which three book...

Should you ever fire a client? With Guest Co-Host, Verl Workman.

Lightning Round: Top 10 Ways to Define Your Ideal Prospect

Question: Maria from St Augustine asks, “I have been in sales for years, and I think this is the MOST stressed out I have ever been. A long-time client, used to be my favorite, has become a bear. They are driving me crazy, fight me on my prices, and working with them is s...

Lightning Round: Top 10 Ways to Gain More Sales Knowledge

Question: Maria from Singapore asks, “I am new to sales, just started my first job as an inside sales rep. I am excited and scared all at the same time. My sales goals don't kick in until May—what are the best strategies I can put into place to ensure I hit my sales goal?”

Book: The Future of Sales, the Rise of AI Agents by Victor Anton...

ROI is in the eyes of the customer. You need to understand their goals, their pain points, and their desired results before you can effectively sell the ROI. 

Lightning Round: Top 10 Ways to Ask for Referrals

Question: Jonathan from Missoula, Montana asks, “I am a classic sales guy; I have been in sales for more than 20 years. In 2025 I got the...

Lightning Round - Top 10 Ways to Follow Up Without Being Annoying

Question:  Mateo from Cartagena asks, “ I just changed job[s]—same industry—big equipment sales. Most of my team is struggling, [the] economy is tough right now—but three or four guys in our company are blowing it out of the water. I am curious, what do you think they are doing [that] we are not doing? What makes a top producer?”

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