Sales Logic - Selling Strategies That Work
Hosted by sales experts Mark Hunter and Meridith Elliott Powell, Sales Logic answers today's toughest selling questions with logical answers that will help you win more deals and make more money. When you sell with confidence and integrity, uncertainty suddenly becomes your competitive advantage and the sale... becomes logical.
Episodes
Lightning Round: Top 10 Must-Do's in Second Quarter
Question: Nico from Madrid asks, "I have a great customer retention rate, the highest in the company. I am heavily involved in my industry and community, but I rarely get referrals. What am I doing wrong?"
Book: Endless Referrals by Bob Burg
🧠Catch the BLOG for this episode.
Lightning Round: Top 10 Strategies To Build Resilience
Question: Pavin from Singapore asks, "I'm struggling this year with sales, worried as my pipeline is not full. My boss is really putting the pressure on me. What skills do I need? What do I need to do? And what advice do you have? What I'm doing is not working."
Book: Necessary Endings .css-1t8gq41{border:none;background-image:none;background-color:transparent;box-shadow:none;color:#2F3133;cursor:pointer;font-size:inherit;padding:0;-webkit-text-decoration:inherit;text-decoration:inherit;width:-webkit-max-content;width:-moz-max-content;width:max-content;}.css-1t8gq41:hover,.css-1t8gq41:focus{-webkit-text-decoration:inherit;text-decoration:inherit;}
Lightning Round: Top 10 Ways to Overcome Rejections
Question: Josh from Toronto asks, "I run a global sales team and we have done well over the last few years - but this year the market is tough - I mean really tough. We are being negatively impacted by so many global issues. I need my team to get it, to not use it as an excuse and to be more aggressive—far more aggressive than they have been in the past ...
Lightning Round: Top 10 Ways to Increase Productivity in Sales
Question: Rashid from Asia asks, "We love the show—the whole team listens. We have not had a good first quarter, and not sure what is going on. Feels like we are doing all the things we did in 2025 that made it a strong year. We are coaching, role playing, being consistent. Why can't we hit our sales goal?"
Book: Emotional Intellig...
Lightning Round: Top 10 Ways to Get Consistently Better at Sales
Question: Daniel in Chicago asks, "I've been in sales for 18 months. Some months I crush it, some months I feel like I'm drowning. How do I know if I'm just in a slump — or if sales isn't for me?"
Book: To Sell Is Human by Daniel Pink
🧠Catch the BLOG for this episode.
...Lightning Round: Top 10 Ways to Retain Your Top Customers
Question: Rachel from Canton Ohio asks, "I am new to sales, new to my company, only celebrating one year. While I am new, I still have not hit my sales goal, and I am getting worried. My boss is getting really frustrated with me. I don't know what I am doing wrong. How do I know if I have the right sales process? Or how do I know what I am doing wro...
Question: Leo from Sydney asks, "Congrats on six years, Sales Logic is a great show. Wondering here down under what your best strategies are for getting to decision-makers. How do you get more customer facing time?"
Book: Influence by Robert Cialdini
Lightning Round: Top 10 BEST Ways to Close Out First Quarter
Lightning Round - Top 10 Metrics You Should Be Tracking in Sales
Question: Anna from Ontario asks, "Love the show—not up that early on a Saturday, but my team and I catch it as a podcast. Here's a question for you: how do you know if a deal is progressing slowly or it is dead and you need to walk away?"
Book: Integrity First Selling by Mark Hunter
🧠Catch the BLOG for this episod...
What Six Years and 200+ Episodes Teach Us About Winning in Sales
Welcome to a special milestone episode of the Sales Logic Podcast! In this 6-year anniversary celebration, hosts Mark Hunter and Meridith Elliott Powell reflect on their journey from launching the very first episode just before the world changed in 2020, to creating a thriving sales community that gathers every Saturday morning. They share th...
Lightning Round: Top 10 Worst Sales Questions to Ask
Question: Jason of B2B Tech asks, "I've missed my goals four weeks in a row. I feel like throwing in the towel. Any ideas on how to turn things around - this year is going downhill fast?"
Book: '30 Days to Sales Success' by Meridith Elliott Powell
🧠Read the BLOG for this week's episode.
Lightning Round: Top 10 Ways to Differentiate Yourself in The Marketplace
Question: Cynthia from Minneapolis asks, "We love the show here in Minny! So my company is focused on one thing this year—cross sells. We have had so many mergers and acquisitions in the last few years, and offer several products that our customers could benefit from. Frankly, I am a little overwhelmed. Where do I start, and how do ...
Lightening Round: Top 10 Ways to Build Your Sales Confidence
Question: Philip from Tennessee asks, "Hey guys, can you talk more about that perspective of abundance rather than scarcity? What does that look like, sound like, and how do you actually practice it?"
Book: The Go Giver by Bob Burg and John David Mann
🧠Read the BLOG for this week's episode.
Lightning Round: Top 10 Best Pieces of Sales Advice You've Ever Received
Question: Alice from Madison Wisconsin asks, "I am excited about 2026 and I want to do well this year. What is your best advice for a sales person looking to hit her goal in 2026?"
Book: Market Eminence by David Newman
🧠Read the BLOG for this week's episode.
Lightning Round: Top 10 Ways to Get to Decision Makers
Question: Amal from Morocco asks, "We love this show—we listen as a team to Sales Logic every week. Here's our question: how do you not sell on price when procurement turns every conversation to price?"
Book: Value Based Selling by John Doerr and Neil Rackham
🧠Read the ...
Lightning Round: Top 10 Things to Accelerate First Quarter Sales
Question: Althea from the Philippines asks, "Buyers are taking so much longer to decide and it feels like the list of people involved in the decision is growing. How am I supposed to know when a deal is truly stalled versus just moving at today's normal pace?"
Book: Selling Through Tough Times By Tom Reilly
Lightning Round: Top 10 Ways Buyer Expectations Are Changing
Question: Elizabeth from Santa Cruz asks, "I love Sales Logic. I listen every week and share your podcast with my team and clients. So here's my question: all everyone is talking about is AI and how it is going to change sales. Are there other sales trends I need to be paying attention to?"
Book: Selling Without Selling Out by Andy ...
CFOs: The True Decision-Maker in Today's Buying Cycle
Lightning Round: Top 10 Things You Need to Do Now to Start 2026 Strong
Question: From Chris in London asks, "I have been selling pharmaceuticals for years, and I have ridden economic ups and downs, but I have never in all my career made so many sales presentations where the CFO is in the room. I know how to sell to a CRO, I know how to sell...
Lightning Round: Top 10 Ways to Know a Deal Is Dead
Question: Felipe from Quebec asks, "I have three deals that made it to proposal stage but all went silent. They said timing was good, budget was approved—now nothing. What's the best way to re-create urgency without sounding desperate?"
Book: The JOLT Effect by Matthew Dixon & Ted McKenna
Question: Marcus from Toronto asks, "My company has rolled out several AI tools, but none of them actually save me time. How do I know which parts of my process I should automate and which I should never hand over to AI?"
Book: The AI-First Sales Rep" by Tony Hughes
Lightning Round: Top 10 Things You Are Grateful for in Sales
👀Read the BLOG for this week's episode.
Lightning Round: Top 10 Ways To Build Trust With Your Customers
Question: Panchal from Spotify asks, "I am from a different country. My English accent is a little different than the native. Will that delay building trust with the customer? If yes, what's the solution?"
Book: The Culture Map by Erin Meyer
👀 Read the BLOG for this week's episode
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