All Episodes

June 14, 2022 38 mins

Let’s talk about brand strategy! 

 

If you have ever wondered what brand strategy is or why you even need it in your business, this episode is for you. Brand strategy is so much more than a cool logo and matching colors! There are actually 13 pillars of brand strategy and in this episode of Serve Scale Soar®, I sat down with Nikki Arensman to tell you all about it. 

 

Nikki Arensman is a Brand Designer & Strategist and the host of The Business of Branding Podcast. Nikki helps female service providers & creatives build a binge-worthy brand while staying true to YOU. 

 

Nikki is a Creator of Brand Identity Breakthrough – DFY Branding Kit that allows service providers to stand out online in an ethical way while not spending thousands on their branding! 

 

She also is a soon-to-be mother of 2, and she is the Former Founder & CEO of a nearly million-dollar women's activewear line, JIVA Active, that started with only a $300 investment! Whether working with a 1:1 client, coaching in her courses, or speaking on stage, Nikki aims to help her audience realize that they have expertise and uniqueness that, if tapped into, can give them access to standing out, being seen, and selling more.

 

I know it can be overwhelming to hear that there are 13 pillars to your brand strategy, but don’t let that scare you. You just have to show up and start.

 

Tune in to hear more about these pillars and how you can get started creating a brand that will help your business stand out in the crowd.

 

Find the full show notes at www.brandimowles.com/146

 

Resources Mentioned:

Get the Brand Identity Breakthrough: https://bib.nikkiarensman.com/

How Binge-Worthy Is Your Brand? Free quiz: https://quiz.tryinteract.com/#/614cb0e49db8040018f96af3

Follow Nikki on Instagram: https://www.instagram.com/nikkiarensman/

Visit Nikki’s website: https://www.nikkiarensman.com/

Listen to The Business of Branding Podcast: https://podcasts.apple.com/us/podcast/the-business-of-branding/id1415260941


 

Additional Resources:

Don’t forget to sign up for my free training >> How to Scale to Consistent 10K Months Without Hiring a Team: https://www.learnwithbrandi.com/10k

Follow the Podcast: 

Mark as Played

Advertise With Us

Popular Podcasts

Dateline NBC
Death, Sex & Money

Death, Sex & Money

Anna Sale explores the big questions and hard choices that are often left out of polite conversation.

Stuff You Should Know

Stuff You Should Know

If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2024 iHeartMedia, Inc.