Stop treating AI like a toddler's toy. As a Fortune 100 marketing advisor, I see too many business owners misusing AI in ways that strip away their unique magic. AI isn’t here to replace you, but if you’re using it wrong, it could be holding you back. Most people treat AI like a shortcut instead of a strategic tool, and that’s where things go sideways. I’m breaking down how to train AI to enhance your brand voice, optimize marketing, and keep your content powerful—without losing its human touch.
From practical AI strategies to ethical considerations, I’m covering what most business owners get wrong about ChatGPT, Claude, and content repurposing. Whether you’re skeptical or already experimenting, this conversation will change how you think about AI in your business.
Want to save thousands of hours on content creation without losing your authentic voice? I break down my exact process for training AI to understand your brand voice, plus the energetic practices that keep your content powerful.
In this episode, we discuss:
How can AI improve your marketing without making it sound robotic?
The biggest mistakes entrepreneurs make when using AI for content creation
What are AI "projects" and why should you be using them?
What are the legal implications of using AI-generated content for my business?
Can AI really replace my marketing team?
How to use AI to save time while keeping your unique brand voice
The crucial difference between content amplification and replacement
🔗 Grab my AI guide: Turn AI Into Your Marketing Team
https://growwithsam.myflodesk.com/aiguideformarketing
About your host: Samantha Fackler is an Executive Leadership Coach and Marketing Advisor who transforms how women entrepreneurs grow a freedom-based business. After scaling 100+ companies over 12+ years with both Fortune 500 companies (think Apple, PayPal, LinkedIn) and early-stage founders, she brings a rare blend of corporate strategy and holistic leadership to help you scale intentionally. Her approach? Building aligned, profitable businesses without the burnout narrative. Because success shouldn't cost you your wellbeing.
Join Sam's Mastermind Group for Women Entrepreneurs:https://www.growwithsam.com/greenhouse-mastermind
Connect with Sam:
Instagram: @growwith_sam
TikTok: @sidenotepod
Website: www.growwithsam.com
YouTube:@sidenotepod
- Have a transformation story worth sharing? Top-tier women entrepreneurs can apply to be a guest atsidenotepod.com.
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