Social media is changing every day, and putting all your eggs in one TikTok-shaped basket is a recipe for disaster. But what if I told you there’s a way to build an audience that you own—one that can grow with you, generate revenue, and even lead to acquisition? That’s exactly what Preeya Goenka, COO of Beehiiv, is here to break down.
Preeya shares why email newsletters are the most reliable way to connect with your audience, the key to growing and monetizing your list (even if you’re starting from zero), and how platforms like Beehiiv are helping creators turn their newsletters into thriving businesses.
We even dive into real-life case studies—like how Milk Road went from launch to acquisition in under a year. If you’ve ever thought about starting a newsletter but felt overwhelmed, this episode will show you why it’s easier (and more profitable) than you think.
In this episode, we discuss:
Why relying on social media for your business is a risky move
How to grow an email newsletter from scratch
What are the best ways to monetize a newsletter?
How do newsletters get acquired? Real-life examples & strategies
The biggest misconceptions about email marketing (and what actually works)
🔗 Grab the AI guide: Turn AI Into Your Marketing Team
About your host: Samantha Fackler is an Executive Leadership Coach and Marketing Advisor who transforms how women entrepreneurs grow a freedom-based business. After scaling 100+ companies over 12+ years with both Fortune 500 companies (think Apple, PayPal, LinkedIn) and early-stage founders, she brings a rare blend of corporate strategy and holistic leadership to help you scale intentionally. Her approach? Building aligned, profitable businesses without the burnout narrative. Because success shouldn't cost you your wellbeing.
Join Sam's Mastermind Group for Women Entrepreneurs:https://www.growwithsam.com/greenhouse-mastermind
Connect with Sam:
Instagram: @growwith_sam
TikTok: @sidenotepod
Website: www.growwithsam.com
YouTube:@sidenotepod
Have a transformation story worth sharing? Top-tier women entrepreneurs can apply to be a guest atsidenotepod.com.
Preeya Goenka is the COO at beehiiv, an email newsletter company, where she has spent the last 2.5 years. Prior to joining beehiiv, Preeya spent 6 years at CM Group, working in Customer Success across several of their portfolio brands, including Sailthru and Campaign Monitor. Preeya studied Finance and Econ at the NYU Stern School of Business and worked in finance for a few years before pivoting into startups / tech.
Popular Podcasts
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
Boysober
Have you ever wondered what life might be like if you stopped worrying about being wanted, and focused on understanding what you actually want? That was the question Hope Woodard asked herself after a string of situationships inspired her to take a break from sex and dating. She went "boysober," a personal concept that sparked a global movement among women looking to prioritize themselves over men. Now, Hope is looking to expand the ways we explore our relationship to relationships. Taking a bold, unfiltered look into modern love, romance, and self-discovery, Boysober will dive into messy stories about dating, sex, love, friendship, and breaking generational patterns—all with humor, vulnerability, and a fresh perspective.
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.