Why Knowing Your Numbers Is the Key to Business Growth With W. Michael Hsu

W. Michael Hsu is the Founder and CEO of DeepSky, a pioneering virtual CFO firm that functions as the accounting department for entrepreneurs. He was the first professional in the US to adopt and become certified by Xero and the inaugural recipient of the Bill.com Guru Certification. Beyond DeepSky, Michael is the creator of MEASURE x HACK, a methodology designed to help entrepreneurs achieve more while working less. His insights and work have been featured in esteemed publications, including Inc. Magazine, Forbes, CPA Practice Advisor’s 40 Under 40, Accounting Today, and AIGA.

In this episode…

Many entrepreneurs struggle with financial clarity, often operating their businesses without genuinely understanding the numbers behind them. This lack of insight leads to reactive decision-making, missed opportunities, and a constant feeling of being out of control. But what if financial systems could be used not just to track the past but to shape the future?

W. Michael Hsu, a financial strategist and creator of a business performance methodology, shares how entrepreneurs can shift their mindset from reactive to intentional. Michael emphasizes empowering business owners through simple, clear financial systems and accountability frameworks. He introduces his MEASURE x HACK approach, which helps leaders understand key metrics and implement strategies that optimize results, offering specific steps to gain control, reduce overwhelm, and create real growth.

Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews W. Michael Hsu, Founder and CEO of DeepSky, about designing financial clarity for entrepreneurs. Michael shares how business owners can reclaim time and control through metrics, mindset, and systems. He also discusses the power of mentorship, how to introduce entrepreneurship to kids, and the role of freedom in business.