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December 26, 2018 37 mins

083 | Bobby Cardwell Shares Why You Need a “Red Rope” Policy for Clients and Investors

In 2011, Bobby Cardwell, created Health Talks Online as a full-service web, marketing and production answer for those in the functional medicine space. The company created technology solutions via individual websites, social media integration and leveraging the various technology platforms to reach a global audience and help clients reach the masses with their important health messages, products and services.

If I told you that you could hand pick the clients you work with, and could get rid of any that you’re unhappy with… Would you keep all of your current clients, or would you let some go?

My guess is that you’d let a few of them go.

Entrepreneurs often take on each and every potential client that comes their way, never taking the time to determine whether they’re an ideal client or not. Which often means that your client roster is full of people that you’d rather not be working with. That sucks!

In this week’s Success Unfiltered, my guest, Bobby Cardwell, shares how he created a top ten list of standards (or like I call them a “Red Rope” policies) that his ideal clients or investors have to meet.

This list that Bobby and his business partner have created has proven very useful. The one time they didn’t use it, they ended up with some serious financial difficulties. You’ll have to listen to this episode to get the full story!

If you’re done taking on clients that aren’t your ideal clients, then this episode of Success Unfiltered is a MUST LISTEN!

Enjoy, and thank you for listening and tuning into Success Unfiltered!

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Special thanks goes out to Bobby Cardwell for taking the time to chat with Michelle. Be sure to join us next week for our next new episode!

P.S. How Do You Meet Your Ideal Clients? EVERYWHERE! Here’s How You Start...

Where are your ideal clients? Everywhere you look! It’s just a matter of staying open to connections, taking action, and staying in the game! Connections happen in line at Starbucks. At 30,000 feet. At the car wash or at the gym. The opportunities are endless. You just have to take them! How do you start? Let my FREE guide show you the way to connect with anyone, anywhere--and maybe even meet your next new client!<

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