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November 20, 2025 34 mins

In this episode of That Sober Guy Podcast, Shane sits down with fashion entrepreneur, social commerce innovator, and newly minted author Christos Garkinos, a man whose journey from Detroit to luxury fashion, Bravo TV, and running a $100M live-streaming network is impressive enough… but who's even more proud of one thing: staying sober.

Christos opens up about growing up with Greek immigrant parents, working with major brands like Disney and Virgin Megastores, pioneering the luxury resale world, and ultimately launching Covet by Christos, a massive community-driven luxury platform featured in places like Vogue, Harper's Bazaar, and The New York Times. But his latest creation might be his most personal yet: his first book, Covet the Comeback.

Together, Shane and Christos unpack why consistency matters, not just in sobriety, but in business, identity, spiritual growth, and making a comeback when life humbles you. They talk about what it means to just show up, surrender control, and let God work in places hustle alone won't fix.

Key Takeaways

• Comebacks require consistency, not perfection.
Just show up, tell the truth, and let the work compound.

• Sobriety creates space for identity, not the other way around.
When alcohol stops leading, purpose can start.

• God moves when you move.
Taking action opens doors that prayer alone can't.

Follow Christos on IG here: 

https://www.instagram.com/covetbychristos/?hl=en

Check out Christos's new Book Covet the Comeback here: 

https://www.amazon.com/Covet-Comeback-Immigrants-Success-Everything/dp/196437734X

Join the Movement

→ Join The Victory Circle – our free sober men's community
Connect weekly with other men committed to quitting drinking, leveling up business, marriage, mindset, and faith.

→ Grab Shane's new book "Sober Guy: How Do I?"
A raw, practical guide to quitting drinking and rebuilding your life with purpose.

→ Want to go deeper? Apply for 1-on-1 coaching with Shane
For men ready to break alcohol dependency and lead at a higher level in life, business, and family.

Check out Shanes New Book, Sober Guy How Do I - https://a.co/d/81ZIgtE

Join "The Victory Circle", our FREE Sober Guy Mens Community at https://www.thatsoberguy.com/offers/SvjjuEQ2/checkout

AMPLIFY Sober Voices Event - https://amplify.soberliferocks.com/

Tired of Drinking? Try Our 30 Day Quit Drinking Dude Challenge! - https://www.thatsoberguy.com/quit-drinking-alcohol-for-30-days

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