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September 10, 2025 29 mins
If you've been feeling overwhelmed by the constant changes in Facebook and Pinterest advertising, you're not alone. Between iOS updates killing our targeting superpowers and algorithms that seem to change faster than a toddler's mood, it's enough to make any marketer want to throw in the towel. But here's the thing: while the platforms have evolved, the opportunities haven't disappeared—they've just shifted. Today's guest, Karen Nelson, manages millions in Facebook, Instagram, and Pinterest ad spend for her clients, and she's got some refreshing insights that might just change how you think about paid social. Instead of chasing the latest hack or trying to game the system, Karen's approach focuses on something we sometimes forget in our quest for the perfect campaign: being authentically human. Buckle up, because we're about to dive into what's actually working right now. https://www.theagentsofchange.com/599 Need help with your branding, website, or digital marketing? Reach out to me (Rich Brooks!) today at https://www.takeflyte.com/contact
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