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June 13, 2025 40 mins

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Description: Discover why the seasonal peaks and valleys in your art business aren't problems to solve—they're natural rhythms to understand and leverage for both financial stability and creative wellbeing.

Episode Summary: **Episode Summary:** In this insightful episode, Kay explores the psychological dimension of seasonal business patterns that all artists experience. Rather than offering quick tactical fixes, she reveals how developing "seasonal resilience" transforms your relationship with both busy and slow periods. Learn how shifting from reactive panic to strategic anticipation can break the boom-bust cycle that exhausts so many creative entrepreneurs. This episode provides a thoughtful framework for understanding your unique business rhythms and building a more sustainable, enjoyable creative practice that works with—not against—these natural cycles.

In This Episode You'll Learn: **In This Episode You'll Learn:**

  • - Why the psychological experience of feast-or-famine cycles creates anxiety and how to reframe it
  • - The difference between reactive businesses that struggle with each seasonal shift and anticipatory businesses that leverage these patterns
  • - How to develop "seasonal resilience"—maintaining creative confidence through both busy and slow periods
  • - Why completely stopping marketing during busy periods reinforces the boom-bust cycle
  • - The mindset shift from resistance to alignment with your natural business rhythms
  • - Reflective questions to identify your unique seasonal patterns and how to work with them

Topics Explored:

  • - The psychology of seasonal patterns in creative businesses
  • - Developing resilience through seasonal awareness
  • - Anticipation versus reaction in business planning
  • - The mindset shift from resistance to alignment
  • - Strategic reflection for personal pattern recognition


Resources Mentioned:

- The Complete Pet Portrait Business System at https://links.theartistsguidetobusiness.com/cppbsp

This Week's Single Step: Schedule 30 minutes to research one new art competition or exhibition opportunity. Look for options that align with your medium and style, note upcoming deadlines, and consider whether it might be worth pursuing.

This Week's Point of Interest Prompt: Create a 'materials spotlight' featuring your favorite brand of paint, clay, or whatever medium you use. Share why you love it, how you discovered it, and perhaps demonstrate a technique that showcases its qualities.

Connect With Us: Subscribe to The Artist's Guide to Business so you never miss an episode, and leave a rating or review to help other artists discover these resources!

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The Artist's Guide to Business has a lot of blog posts and some resources at: www.theartistsguidetobusiness.com

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