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January 28, 2025 1 min

Airlines are masters at turning limited options—chicken, fish, or pasta—into memorable customer experiences. 

In this episode, Ric recalls Dan O'Day's fascinating airline food marketing lesson, breaking down how this niche industry strategy can inspire businesses to deliver impactful results, even with constrained resources.

💡 What you’ll learn:

  • How to create compelling marketing messages from limited options.
  • Strategies for simplifying offerings while still catering to diverse customer needs.
  • Insights from Dan O'Day’s airline food lesson that apply to any business aiming to stand out.

Sutherland Weston Marketing Communications, Maine's Premier Marketing and Public Relations Company, presents The Briefcase—quick, insightful conversations delivering actionable tips for business and marketing success.

Got questions for our team? Connect with us at SutherlandWeston.com!

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