Maximizing Business Transformation Through Strategic Project Management

How does integrating strategy development and implementation as a double loop learning process benefit organizations?

Laura Barnard is a distinguished leader in project management, celebrated as a world PMO Influencer of the Year by the PMO Global Alliance. As the founder of PMO Strategies Project Management Office and the developer of the Impact Engine system, Laura has dedicated nearly three decades to advancing the field by empowering organizations to maximize their strategic goals' return on investment with speed and measurable impact. She emphasizes the importance of project management in driving transformational outcomes aligned with organizational goals, highlighting that every strategic initiative, product launch, and marketing campaign is essentially a project. Through her innovative strategies and concepts such as integrating strategy development and execution via a double loop learning process, Laura aims to help organizations achieve higher returns on investment and create a real execution engine within their operations.

Key Takeaways:

• Value-driven Project Management focuses on driving better business outcomes by aligning efforts with organizational goals and prioritizing strategic results over perfect outputs.

 

• Placing project management capability close to the C-suite can effectively drive strategic outcomes and ensure alignment with business goals.

 

• Integrating project management near the C-suite level helps in achieving strategic results and delivering strategy effectively within organizations.

 

• Positioning an organization's transformation team near the C-suite is crucial for successful outcomes, effective communication, and driving future strategies.

 

• Integration of strategy development and implementation as a double loop learning process fosters continuous learning and adaptation within organizations.

 

• Utilizing Critical Chain methodology can streamline processes, prevent delays, and increase the likelihood of project success by addressing critical factors upfront.

More from Laura Barnard

Laura Barnard has dedicated nearly thirty years to forging a path where executive leaders can more rapidly and effectively deliver their organization’s strategic initiatives. As the Founder and Chief IMPACT Driver of PMO Strategies, Laura has been instrumental in helping businesses transform into high-performance engines. Her approach involves empowering organizations through training, coaching, and direct consulting to develop internal capabilities that ensure sustainable success and measurable outcomes. Her methodologies have been honed and shared widely, including in her best-selling book, "The IMPACT Engine," where she introduces the groundbreaking IMPACT Engine System that aligns organizational actions with their visions swiftly and with substantial business IMPACT.

Beyond her role in PMO Strategies, Laura's influence extends to her position as Co-Founder and President of Project Management for Change, a nonprofit organization that elevates the project management profession while making a tangible difference globally. Her efforts were recognized when she was named the World PMO Influencer of the Year in 2021 by the PMO Global Alliance. Laura’s commitment to excellence is also evident through her popular PMO Strategies Podcast, where she shares insights and strategies to turn any PMO into a vital strategic asset. With a deep-rooted belief in the power of project management, Laura continues to drive change and foster environments where strategic goals are not just met but exceeded, making her a pivotal fig