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February 25, 2025 62 mins

Building a full-time business as a food creator over the course of eight years, understanding your 'why,' and meeting your goals with Alexandra Shytsman from The New Baguette.

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Welcome to episode 507 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Alexandra Shytsman from The New Baguette.

Key Strategies for Taking Your Blog Full-Time

In this podcast episode, Alexandra shares the ins and outs of becoming a full-time food creator and her reflections on what she would have done differently to meet her goals more quickly if she had the chance to start over.

Alexandra breaks down the strategies and decisions that have moved the needle over the years — from projecting expenses and investing in courses or audits to building a community of fellow food creators and batching your time. It’s a really practical and inspiring episode for beginner food bloggers looking to take your food blog to the next level!

Three episode takeaways:

  • Understanding your “why” — Alexandra speaks to the importance of defining your “why” as an entrepreneur to help provide clarity and direction for your business and to ensure that your time and efforts align with your core goals.
  • Surround yourself with a supportive community — As a Ukrainian immigrant, Alexandra has had to navigate the challenge of pursuing a career path that breaks the mold of the more “traditional” jobs that her family might have chosen for her. She stresses the importance of having a supportive network of fellow food creators who understand the unique challenges of building a business in this space.
  • How to overcome the fear of taking your food blog full-time — Alexandra reflects on the early years of her career as a food creator and what she would do differently now. She breaks down how she knew when she was ready to reduce her freelance work and commit to her site full-time and shares the advice she would give to beginner food bloggers waiting to make the leap.

Resources:

Thank you to our sponsors!

This episode is sponsored by KeySearch.

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If you have any comments, questions, or suggestions for interviews, be sure to email them to .css-j9qmi7{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:row;-ms-flex-direction:row;flex-direction:row;font-weight:700;margin-bottom:1rem;margin-top:2.8rem;width:100%;-webkit-box-pack:start;-ms-flex-pack:start;-webkit-justify-content:start;justify-content:start;padding-left:5rem;}@media only screen and (max-width: 599px){.css-j9qmi7{padding-left:0;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;}}.css-j9qmi7 svg{fill:#27292D;}.css-j9qmi7 .eagfbvw0{-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;color:#27292D;}


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