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April 21, 2025 13 mins

You are not doing everything to grow your business. 

In this tough-love episode, Kelly Roach delivers a powerful reminder that growth in business requires honesty, ownership, and the courage to challenge our own limiting beliefs. 

Whether you're in your first year or your fifteenth in business, this conversation will help you reflect on the hidden narratives holding you back, and what to do about them.

Kelly draws from thousands of weekly conversations with entrepreneurs at every level to call out the one phrase that keeps surfacing: “I’m doing everything.” 

The truth? Most of us aren’t. 

And it’s time to face the habits, excuses, and blind spots that are keeping us from the next breakthrough.

This is your invitation to stop telling yourself stories and start shifting into action. Kelly shares the exact mindset shifts and strategies that elite performers are using right now to reactivate momentum in a tough economy.

In This Episode, You’ll Learn:

  • Why “I’m doing everything” is the most damaging phrase in entrepreneurship

  • How to identify and eliminate the defense mechanisms keeping you stuck

  • The 4 “R” strategies Kelly uses to unlock hidden revenue:

    • Reactivations

    • Referrals

    • Renewals

    • Reviews

  • How to stop hiding behind comfort and start executing at a higher level

  • Why long-term experience doesn’t guarantee results—and what actually does

  • How to simplify your strategy and scale your results by doing less better

  • The mindset shift every 7- and 8-figure leader must embrace in today’s economy

Timestamps:
01:22 – Why even high performers are finding this season challenging
01:56 – The truth about “I’m doing everything”
03:15 – Time in business ≠ mastery
04:25 – Kelly calls herself out on missed opportunities
06:03 – Why growth requires ruthless honesty
08:00 – 4 easy-to-miss revenue drivers every business should be using
09:11 – What a “Power Hour” is and who it’s for
10:04 – Why you must stop justifying your hard work and start shifting strategy
11:01 – Eliminate distractions and say no to what’s not working
12:06 – Why subtraction leads to addition in business

Resources:

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