John Lawson is the “go to” authority when it comes to online selling success in the Digital Age. Not only is he the brains behind the bestselling digital marketing book on Amazon, “Kickass Social Commerce for Epreneurs,” but he is also a multiple award winning social commerce strategist, űber successful digital entrepreneur and a sought after speaker who has traveled to 5 continents, touring more than two dozen countries and addressing tens of thousands of business leaders and entrepreneurs.
Follow John on Twitter at @ColderICE. He can also be found on LinkedIn and JohnLawson.com.
You’ll Learn:
- How John became a trailblazer in the eCommerce space.
- Why word of mouth marketing is difficult to scale online.
- Why John would look to the affiliate marketing space if he had to start all over again.
3 Key Points:
- Everyone should be enchanted with marketing. If you’re not, you’re not being heard.
- The Future is now. We’ve already surpassed the Jetsons.
- As privacy regulations like Europe’s GDP restrict advertisers boutique industries will pop up to aid companies.
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Killer Resources:
- Ready to go pro but aren’t sure if College is the right choice for you? Get my Ultimate Digital Marketing College Guide.
- Like the podcast? Then you’ll love the book! Grab Beyond Buzzwords on Amazon.
- In the last three months of the 2016 Presidential election fake news outperformed real news on Facebook. DON’T be taken advantage of. Our Digital Discernment course teaches you how to call B.S. online.
Support this podcast:
Like what you hear? Consider becoming a patron at https://www.patreon.com/MarketingDisenchanted.
I’m a small, independent podcaster so your support goes a long way in making sure I have the funds to keep the podcast going. Go to Patreon.com and check out my awesome pledge levels. You’re doing a good deed and will be rewarded handsomely for it! Thanks in advance.
Like what you hear? Book me to speak!
While podcasting is a personal joy of mine, nothing beats connecting with like-minded people in person. Go to ConsultTemi.com to book me for your next conference, meeting or event.
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