TMDP 064: The Double Thank You Moment

Ed Kless believes that entrepreneurs continue the work of creation. His goal is to grow his intellectual capital. Viewing himself not as an employee, but rather an IC (knowledge) investor. He has knowledge and loves to expand it, seeking to work at a place where his knowledge investment will pay the highest return.

Follow Ed on Twitter at @EdKless. He can also be found on LinkedIn and EdKless.com.

 

You’ll Learn:

• Why entrepreneurs continue the work of creation.
• Why Ed believes liberal-arts training is beneficial to businessmen & marketers.
• How #FakeNews can be sorted out by simply questioning possibility.
• The coolness of innovation can never trump results.

 

3 Key Points:

1. Business is NOT a zero-sum game.
2. Over specialization can be a liability. A broad skillset makes you more well rounded.
3. Brands actually belong to the consumer, not the company.

 

Resources Mention:

Sage North America

The Soul of Enterprise

The Professional Pricing Society

 

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Killer Resources:

1. Ready to go pro but aren’t sure if College is the right choice for you? Get my Ultimate Digital Marketing College Guide.
2. Like the podcast? Then you’ll love the book! Grab Beyond Buzzwords on Amazon.
3. In the last three months of the 2016 Presidential election fake news outperformed real news on Facebook. DON’T be taken advantage of. Our Digital Discernment course teaches you how to call B.S. online.

 

Support this podcast:

Like what you hear? Consider becoming a patron at https://www.patreon.com/MarketingDisenchanted.

I’m a small, independent podcaster so your support goes a long way in making sure I have the funds to keep the podcast going. Go to Patreon.com and check out my awesome pledge levels. You’re doing a good deed and will be rewarded handsomely for it! Thanks in advance.

 

Like what you hear? Book me to speak!

While podcasting is a personal joy of mine, nothing beats connecting with like-minded people in person. Go to ConsultTemi.com to book me for your next conference, meeting or event.

 

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